Banyan Tree Holdings

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Banyan Tree Holdings Limited
Banyan Tree Holdings
Company typeSubsidiary
SGX: B58
IndustryHotels
Founded1994 (1994)
FounderHo Kwon Ping, Claire Chiang, Ho Kwon Cjan
Headquarters
BrandsBanyan Tree Hotel & Resorts, Angsana Hotels & Resorts, Laguna, Cassia, Dhawa, Folio, Garrya, Homm, Banyan Tree Escape, Banyan Tree Veya
Number of employees
12,000+
Websitehttps://www.groupbanyan.com/

Banyan Tree Holdings Limited (also known as Banyan Tree Group) is a Singaporean multinational hospitality brand that manages and

hotels and spas
in Asia, America, Africa and the Middle East.

The brand was established in 1994.[1] As of July 2023, the company operates 70 resorts and hotels. Under its management are also 63 spas, 64 retail galleries, and three championship golf courses in 23 countries.

History

Banyan Tree started when founder

polluted
to support vegetation or any developments. They embarked on a regeneration programme, reintroducing indigenous plants and building 7,000 trees. Ten years later in 1994, the first resort Banyan Tree Phuket was built.

In 2009, Banyan Tree Global Foundation was created as part of Banyan Tree Holdings Limited. The foundation serves as the corporate social responsibility (CSR) arm of the group and works to enhance social, environmental and economic well-being.[2] Projects under the foundation includes Greening Communities,[3] Seedlings,[4] and Earth Day.

In December 2016, Banyan Tree entered into a partnership with a French hospitality company Accor. As part of the deal, Accor would invest €16 million to Banyan Tree in exchange for a 5% stake in the company, with an option to purchase an additional 5% stake.[5]

In May 2019, Banyan Tree announced its first resort in Singapore on a 4.6 hectares (11 acres) site in Mandai.[6]

Brands

Fountains at the Banyan Tree Sanya

Banyan Tree currently markets its properties under 10 brands, including Banyan Tree, Angsana, Laguna, Cassia, Dhawa, Garrya, Homm, Baynan Tree Escape, Banyan Tree Veya, and Folio.[7][8]

See also

References

  1. ^ "Banyan Tree Group Unveils New HOMM Brand with First Location in Phuket, Thailand" (PDF). Banyan Tree Group. 10 January 2022. Retrieved 15 March 2022.
  2. ^ Banyan Tree partners with EC3 Global and Earthcheck in strong show of commitment towards sustainable tourism Archived 29 January 2015 at the Wayback Machine
  3. ^ "Banyan Tree rolls out new Guest Voluntourism Initiatives". Luxury Travel Magazine Recommends World's Best Hotels Resorts Spas Villas. 19 May 2014. Retrieved 23 November 2021.
  4. ^ "Fifteen local youths to be given a life changing opportunity". Archived from the original on 5 December 2014. Retrieved 3 November 2014.
  5. ^ Banyan Tree and AccorHotels announce strategic partnership Accor, 7 December 2016
  6. ^ Banyan Tree's Ho Kwon Ping Singapore Tatler, 17 May 2019
  7. ^ "Hotels & Resorts - Banyan Tree". www.banyantree.com. Retrieved 15 March 2022.
  8. ^ "The curious case of Banyan Tree Hotels & Resorts and its relentless growth". The Peak. Retrieved 28 July 2023.

External links