Bazar de l'Hôtel de Ville
Parent Galeries Lafayette Group (1991-2023) | Groupe SGM (2023-present) | |
Website | bhv |
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48°51′27″N 2°21′12″E / 48.85745°N 2.353344444°E
The Bazar de l'Hôtel de Ville or Le BHV is a French
History
1852-1990: Founding and expansion
Xavier Ruel and his wife moved to Paris in 1852 and Ruel started selling small items from carts around Paris and with the area around the Hôtel de Ville (Paris City Hall) being the area that earned the most he decided to open a store in the area and rented out the ground floor of a building on Rue de Rivoli and opened "Bazar Parisien".[2][3]
According to legend in 1855, Ruel saved the life of
By 1870, Bazar Napoléon occupied all of the stores building on Rue de Rivoli. After the fall of the Second French Empire the store was renamed to "Bazar de l'Hôtel de Ville" referencing Hôtel de Ville across the street.[3][5]
In 1900 at 78 years old founder Xavier Ruel died, at the time the business employed 800 people and recorded a capital of 12 million francs.[4]
The store underwent several renovations between 1903 and 1904 and again in 1912-1913 this redesign was done by architect Auguste Roy.[3]
In 1963, the first branch of the store opened and over time several BHV stores opened across France but all except the one at Parly 2 are now closed.
In 1963, the company opens its first branch store. Over time, several other BHV department stores are opened in
A store opened at the Rosny 2 mall in Rosny-sous-Bois in 1973. In 2006 2 of the 3 floors were taken over by Galeries Lafayette and the store reopened as BHV Déco.[7] Two floors became part of the mall's Galeries Lafayette in 2006 and on 17 July 2010 the store was permanently closed.[8]
1991-2022: Purchase by Galeries Lafayette and rebranding
In 1991 Galeries Lafayette bought BHV.[9]
A store was opened in
In 2007–2008, the BHV expands its store with new specialized stores, in the same neighborhood.
In 2012, the store management announced further modifications to its structure, with renovation on each floor, to give a renewal aspect to the store. Paul Delaoutre, CEO of the branch department stores of the Galeries Lafayette group explained that they “aimed at targeting creative urban inhabitants looking for originality”. This is the reason why they decided to “reinvent” the BHV. This also implied a new name which is no longer the BHV but the BHV Marais and a new logo.[12][13]
In March 2017 a brand new store opened at
Two stores were closed down in 2018 at the Part Dieu Mall in
In 2020 the store in Lebanon was closed down.2023-Present: Sale to SGM
It was announced in February 2023 that
In November 2023 it was announced that the sale to Groupe SGM had been finalised and Groupe SGM now owned the BHV.[1]
Stores
Marais Store
The flagship Marais store is 38,000 square metres and is spread across 8 different floors with many different departments.
Marais Layout[16]
- Basement: Bricolage, Paints & Drugstore
- Ground: Home, Beauty, Perfumes, Jewellery & Accessories
- First: Women's Fashion & Women's Shoes
- Second: Bookshop, Stationary, Hobbies & Luggage
- Third: Culinary, Tableware, Appliances, Delicatessen & Glassware
- Fourth: Decoration, Lighting, Candles & Furniture
- Fifth: Children's Clothing, Children's Shoes, Toys & Lingerie
- Sixth: Bedding & Bathroom
- Seventh: Le Perchoir Restaurant
- Eighth/Rooftop: Urban Farm
Parly 2 Store
The location at Parly 2 opened on the 4th of November, 1969 and has 3 floors. In 2017 BHV spent €24 Million on renovating the store.[18]
References
- ^ a b "À Paris, le BHV enfin vendu par les Galeries Lafayette" [In Paris, the BHV finally sold by Galeries Lafayette]. La Tribune (in French). 11 November 2023. Retrieved 2023-11-11.
- ^ "Galeries Lafayette". Groupe Galeries Lafayette. Archived from the original on 2014-09-09.
- ^ a b c d "Parisian fields". WordPress.com. 10 June 2012.
- ^ a b "Historique - LE BHV MARAIS". 2014-04-21. Archived from the original on 2014-04-21. Retrieved 2023-02-19.
- ^ a b "History of the grands magasins". untappedcities.com. 20 November 2012.
- ^ "List of members". www.iads.org. Retrieved 2023-11-11.
- ^ Bendaoud, Hakim (2006-09-28). "Le BHV accélère sa mue" [BHV accelerates its moult] (in French).
- ^ à 07h00, Par Le 9 août 2010 (2010-08-09). "Le BHV a baissé le rideau". leparisien.fr (in French). Retrieved 2023-11-05.
{{cite web}}
: CS1 maint: numeric names: authors list (link) - ^ "Galeries Lafayette Is Selling BHV Marais". MSN. Retrieved 2023-02-19.
- ^ UK, FashionNetwork com. "BHV Marais set to open in Dubai". FashionNetwork.com. Retrieved 2023-02-19.
- ^ Karam, Michael (2003-09-03). "The tortoise and the hare". Executive Magazine. Retrieved 2023-11-05.
- ^ "Nous réinventons le BHV" (in French). leparisien.fr. 23 October 2012.
- ^ "New name, logo and identity for Le BHV". underconsideration.com.
- ^ WW, FashionNetwork com. "BHV Marais opens in Dubai". FashionNetwork.com. Retrieved 2023-02-19.
- ^ "Le BHV tire le rideau en province". Les Echos (in French). 2018-10-26. Retrieved 2023-11-05.
- ^ a b WW, FashionNetwork com. "The Galeries Lafayette group sells the BHV to the Société des grands magasins". FashionNetwork.com. Retrieved 2023-02-19.
- ^ "A Paris, le BHV Marais change de mains" [In Paris, the BHV Marais changes hands]. Le Monde.fr (in French). 2023-02-16. Retrieved 2023-02-19.
- ^ Spencer, Mimosa (2017-11-29). "BHV Marais Refurbishes Store on Outskirts of Paris". WWD. Retrieved 2023-02-19.