Bradford Kelleher

Source: Wikipedia, the free encyclopedia.

Bradford Kelleher (July 31, 1920 – October 31, 2007) reinvented the

museums and nonprofit institutions worldwide.[2] He actively worked at the Metropolitan Museum of Art from 1949 until his retirement in 1986.[2] He continued with the Met as a consultant from 1986 until 2007.[1]

Early life

Bradford Kelleher was born on July 31, 1920, in

U.S. Army.[1] He served in the Army Signal Intelligence Service, based in Washington, D.C., for four years.[1]

Kelleher returned to Yale after his departure from the military and began specializing in East Asian studies. He received his bachelor's degree in 1948.[1]

Metropolitan Museum of Art

Kelleher had initially hoped to pursue a career as a cartoon animator.[2] However, he was hired by the Metropolitan Museum of Art in 1949 after his father, William, ran into the museum's then director, Francis Henry Taylor, at the Century Club in New York City.[1]

Kelleher was first hired as a

sales manager for the Met.[2] Soon after joining the Met, Kelleher created a new sales department, which was separate from the museum's information services.[1] He opened a new museum gift shop, which was called the Art and Book Shop.[1] At first, Kelleher's new Met store offered little more than a collection of postcards of museum objects and other trinkets.[2] However, he soon began to act on plans to expand the store and sell reproductions of famous works of art.[1]

Kelleher continued to supervise the Met store's expansion throughout the 1950s and 1960s. According to The New York Times, by the early 1960s Kelleher's store was selling a wide variety of items ranging from the traditional museum merchandise, such as books, to the less traditional, such as jewelry, prints and other collectibles.[1]

"William", Egyptian faience hippopotamus now widely merchandised by the Met

As the museum's merchandising business grew, Kelleher began to focus on producing high quality

magnets.)[1]

Under Kelleher, the Met began to use its reproduction line as a way to support struggling artists and artisans.[1] For example, in 1959 the Met hired a Chinese refugee who set up a temporary art studio in the museum's basement creating traditional ink rubbings, which were then sold directly to visitors to the museum, and hiring an Italian potter who made reproductions of a Pennsylvania Dutch plate.[1]

Kelleher also supervised the building of reproduction

workshops within the museum to ensure the quality of items sold at the Met Store.[1] He defended the commercial and artistic aims of the Met's line of reproductions in a 1970 interview with The New York Times: "If it's a faithful reproduction, it has educational value and it's a way of giving the object wider circulation outside of the museum."[1]

Kelleher was promoted to the museum's publisher in 1972.[1] He was further promoted to vice president of the Met in 1978.[2] Books published by Kelleher include Treasures from the Bronze Age of China: An Exhibition from the People's Republic of China (1980).[3] He retired in 1986, but continued to work with the Metropolitan Museum of Art as an active consultant until his death in 2007.[2] Two years after Kelleher's retirement, the Met opened its first satellite Met Store in Stamford, Connecticut, in 1988.[1]

The Met Store today

As of 2007, the Met Store and its

key chains, to a $30,000-dollar emerald necklace.[1] There are now Met Stores open throughout the United States and around the world,[1] including the flagship Met Store founded by Kelleher, which is located in the main lobby
of the museum.

The Metropolitan Museum of Art is a

merchandise that have a proven cultural or educational function to the museum.[2] This applies to items sold at the Met Store and the museum's smaller gift shops.[1] Thus the Met Store and its merchandise has become a major source of income for the Met. Bradford Kelleher was a frequent defender of the museum's nonprofit sales operations.[1]

Death

Bradford Kelleher died on October 31, 2007, in Riverhead, New York.[1] He was survived by his wife, Mary.[1] The couple resided in both Manhattan and Cutchogue, New York.[1] Kelleher's death was announced by the Metropolitan Museum of Art, where he had worked for almost 60 years.[1]

References

  1. ^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa ab ac ad ae af ag ah Kennedy, Randy (November 6, 2007). "Bradford Kelleher, Creator of Met's Store, Dies at 87". The New York Times. Retrieved December 4, 2007.
  2. ^ a b c d e f g h i j "Bradford Kelleher". Legacy.com. Associated Press. November 7, 2007. Retrieved December 4, 2007.
  3. ISBN 0-87099-230-9
    (1980)

External links
Retrieved from "https://en.wikipedia.org/w/index.php?title=Bradford_Kelleher&oldid=1148007362"