Easter parade

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Participants in New York City's 2007 Easter parade

The Easter parade is an American cultural event consisting of a festive strolling

Fifth Avenue in New York City, but Easter parades are held in many other cities. Starting as a spontaneous event in the 1870s, the New York parade became increasingly popular into the mid-20th century—in 1947, it was estimated to draw over a million people.[1] Its popularity has declined significantly, drawing only 30,000 people in 2008. In 2020, the Easter parade in Manhattan, New York, was cancelled due to the coronavirus pandemic.[2]

Early Easter parades

Jesus' entry into Jerusalem on Palm Sunday has been cited as the earliest precursor to modern Easter parades.

Easter processions or parades, often including special dress, have been part of Christian culture since its earliest beginnings. The Bible records two processions in the first Holy Week. The first was on Palm Sunday as Jesus was welcomed to Jerusalem by an adoring throng. The second took place as Jesus carried a cross to Calvary. These processions are often commemorated in Christian church services, and are seen as the earliest predecessors of the modern Easter parade.[3]

During the Dark Ages, Christians in Eastern Europe would gather in a designated spot before Easter church services, then walk solemnly to the church. Sometimes the congregation would form another parade after the services, retracing their steps and singing songs of praise. These processions had two purposes—to demonstrate to churchgoers the unity of spirit found in their faith, and to reach out to nonbelievers in a highly visible manner. Even in those times, participants wore their finest attire to show respect for the occasion.

In the

stations of the cross". To a public that had no access to the Bible and often could not understand the Latin
language in which church services were conducted, these special processions were a means to understanding their faith.

Other parades have been held on important days during and close to Lent. An example can be found in today's parades on Mardi Gras. Beginning about 1782, German settlers in Pennsylvania held non-religious parades on Easter Monday, then widely celebrated as a holiday. The parades continued for over a century.[4]

Easter finery

Participants in New York City's 2007 Easter parade

Having new clothes for Easter had deep roots in European customs.

vestments
of priests, for centuries showed the solemnity and sacredness of the season.

Authorities attribute the introduction of elaborate Easter ceremonies, including gaudy dress and display of personal finery, to the

Constantine I in the early part of the 4th century, when he "ordered his subjects to dress in their finest and parade in honor of Christ's resurrection".[1][5]

A

Poor Robin's Almanack states that if on Easter Sunday some part of one's outfit is not new, one will not enjoy good luck during the year:[7]

At Easter let your clothes be new,
Or else be sure you will it rue.

The New York parade

From the 1880s through the 1950s, New York's Easter parade was one of the main cultural expressions of Easter in the United States. It was one of the fundamental ways that Easter was identified and celebrated.

St. Thomas' Episcopal Church. In the mid-19th century, these and other churches began decorating their sanctuaries
with Easter flowers. The new practice was resisted by traditionalists, but was generally well received.

As the practice expanded, the floral displays grew ever more elaborate, and soon became defining examples of style, taste, abundance, and novelty. Those who attended the churches incorporated these values into their dress. In 1873, a newspaper report about Easter at Christ Church said "More than half the congregation were ladies, who displayed all the gorgeous and marvelous articles of dress,... and the appearance of the body of the church thus vied in effect and magnificence with the pleasant and tasteful array of flowers which decorated the chancel."

By the 1880s, the Easter parade had become a vast spectacle of fashion and religious observance, famous in New York and around the country. It was an after-church cultural event for the well-to-do—decked out in new and fashionable clothing, they would stroll from their own church to others to see the impressive flowers (and to be seen by their fellow strollers).[8] People from the poorer and middle classes would observe the parade to learn the latest trends in fashion.

By 1890, the annual procession held an important place on New York's calendar of festivities and had taken on its enduring designation as "the Easter parade".

As the parade and the holiday together became more important,

the Christmas season
is today.

Not everyone was enthused about the display of wealth and beauty. Critics worried regularly over Easter extravagance and the "vaunting of personal possessions" that offended deep-seated American values of simplicity, frugality, and self-denial. In 1914, social critic

welfare relief for a job seeker and his family. Cranks and demagogues
often used the parade to attract public attention and to plead their causes.

In 1929 Edward Bernays decided to pay women to smoke their "torches of freedom" as they walked in the Easter Parade in New York. This was a shock because until that time, women were only permitted to smoke in certain places such as in the privacy of their own homes. He was very careful when picking women to march because, "while they should be good looking, they should not look too model-y"; and he hired his own photographers to make sure that good pictures were taken and then published around the world. Ruth Hale called for women to join in the march saying, "Women! Light another torch of freedom! Fight another sex taboo!"[9]

Once the footage was released, the campaign was being talked about everywhere, and the women's walk was seen as a protest for equality and sparked discussion throughout the nation and is still known today. The targeting of women in such

tobacco advertising led to higher rates of smoking among women. In 1923 women only purchased 5% of cigarettes sold; in 1929 that percentage increased to 12%, in 1935 to 18.1%, peaking in 1965 at 33.3%, and remaining at this level until 1977.[10]

In 1933, American songwriter Irving Berlin wrote the music for a revue on Broadway called As Thousands Cheer. It included his song "Easter Parade", which he had been working on for fifteen years, and in which he had finally captured the essence of the parade. Both the song and the revue were tremendously popular. The song became a standard, and fifteen years later was the basis for the film Easter Parade.[11]

By the mid-20th century, the parade's religious aspects had faded, and it was mostly seen as a demonstration of American prosperity. 1946 saw a resurgence of stunts, pranks, and extravagant behavior. In 1947, the State Department's Voice of America did a radio broadcast of the Fifth Avenue parade to the Soviet Union, the idea being to show the economic inferiority of the Soviet system. In 1955, The Saturday Evening Post stated that New York's springtime pageant was only an incidental celebration of a religious holiday, and had become a reflection of the fact that, in America, a person was as good as the clothes and other goods he or she was able to buy. The parade itself had become an unstructured, boundless event, with no apparent beginning, ending, organization, or purpose. What had begun in the 1870s as a parade of refinement and religious display had become, to some critics, merely an ostentatious frolic.[12]

Today, New Yorkers celebrate Easter parade and bonnet festival with great enthusiasm. Celebrations are enjoyed both by families wearing Sunday best and people and pets in outlandish costumes, often paying homage to the parade's former glory by, to cite a typical example, wearing garish hats with live birds in flower-adorned cages. New Yorkers of all ages and types participate and it's popular with the festive set.[13] It takes place on Fifth Avenue, around 49th to 57th Streets, in Manhattan from 10 a.m. to 4 p.m.[14] on Easter Sunday. Anyone may participate, and dressing up is highly encouraged. One of the most popular accessories are bonnets of all styles and shapes.[15]

Gallery

  • The parade on 5th avenue, 1897. The Croton Reservoir is visible.
    The parade on 5th avenue, 1897. The Croton Reservoir is visible.
  • Fifth Avenue, 1900
    Fifth Avenue, 1900
  • 1908
    1908
  • 1910
    1910
  • 1995
    1995
  • 2007
    2007

Other venues

As New York's parade grew in prominence from the 1880s onward, other cities developed their own versions.

]

In the 21st century, Easter parades are conducted in many cities, with prominent ones:

Richmond has hosted a parade along four blocks of Monument Avenue for over 50 years with 25,000 participants dressed in their Easter attire join it annually.[16] The parade moves.

New Orleans hosts parades on Easter Sunday, including the French Quarter Easter Parade featuring classic attires, the Chris Owens Easter Parade with floats and marching bands, and the Gay Easter Parade celebrating LGBTQ culture in a kid-friendly atmosphere.[17]

Queen Street East Easter Parade with a few dozen bands and floats. The East Toronto Community Association organized the first parade in 1967, to mark Canada's Centennial year, with a route was along the boardwalk. In 1973, the Beaches Lions Club in Toronto began involvement with the parade. In 1974, the parade was moved to Queen Street. By 1981, the Lions became the organizer of the parade.[18][19]

See also

References

  1. ^
    JSTOR 2086447
    .This paper is a primary source for the entire article.
  2. ^ Friedman, Vanessa (11 April 2020). "Bill Cunningham's Easter Parade". The New York Times. Retrieved 13 April 2020.
  3. .
  4. .
  5. . Retrieved 9 April 2012. Many Easter customs go back many centuries. The custom of showing off new spring clothing, for example, dates back to early Christian times when converts to the faith were baptized at Easter and given new white robes to wear for eight days. The traditional Easter parade began in the fourth century. Roman Emperor Constantine ordered his subjects to dress in their finest and parade in honor of Christ's resurrection.
  6. ^ "Your Easter Clothes" (PDF). The New York Times. 1910-03-27. Retrieved 2008-04-22.
  7. ^ . This paper is a primary source for the entire article.
  8. . During the middle of the 19th century the upper class in New York City would parade in their new frocks and dress clothes after attending one of the Easter services at a Fifth Avenue church.
  9. ^ Brandt, Allan M. (2007). The Cigarette Century. New York: Basic Books, pp. 84-85.
  10. PMID 8868553
    .
  11. .
  12. .
  13. ^ "NYC Easter Parade: Fashion Meets Fantasy". March 2008. Retrieved 2008-04-13.
  14. ^ "St. Patrick's Cathedral: Easter Parade Info". NYC & Co. Retrieved 16 April 2014.
  15. ^ "Easter Parade and Easter Bonnet Festival". RoveMe. Retrieved 2019-02-22.
  16. ^ "Best Easter Parades Across the US". CBS New York. 2018-03-21. Retrieved 2019-02-22.
  17. ^ "Everything You Need to Know About New Orleans' Big Easter Parades". CBS New York. 2018-03-29. Retrieved 2019-02-22.
  18. ^ "Parade History". Beaches Easter Parade. Beaches Lions Club. Archived from the original on 30 October 2020. Retrieved 26 March 2021.
  19. ^ "Drive-thru Easter Parade event being organized for 2021 version of annual Beach parade". Beach Metro Community News. 4 March 2021. Retrieved 26 March 2021. Started as a Centennial project in 1967, the Beaches Easter Parade was originally routed along the Boardwalk for its first seven years. The Beaches Lions Club became actively involved in 1973, and the next year the parade moved to Queen Street East. By 1981, the Lions had become the parade's official organizer.

External links