Grand manner

Source: Wikipedia, the free encyclopedia.
Raphael, The Expulsion of Heliodorus from the Temple, from the Vatican, 1512. The original grand manner.
Jane, Countess of Harrington by Joshua Reynolds, 1778, the grand manner transferred to portraiture.

Grand manner refers to an idealized

Royal Academy from 1769 to 1790, in which he contended that painters should perceive their subjects through generalization and idealization, rather than by the careful copy of nature. Reynolds never actually uses the phrase, referring instead to the "great style" or "grand style", in reference to history painting
:

How much the great style exacts from its professors to conceive and represent their subjects in a poetical manner, not confined to mere matter of fact, may be seen in the
Agesilaus was low, lame, and of a mean appearance. None of these defects ought to appear in a piece of which he is the hero. In conformity to custom, I call this part of the art history painting; it ought to be called poetical, as in reality it is.[1]

Originally applied to history painting, regarded as the highest in the hierarchy of genres, the Grand Manner came thereafter also to be applied to portrait painting, with sitters depicted life size and full-length, in surroundings that conveyed the nobility and elite status of the subjects. Common metaphors included the introduction of classical architecture, signifying cultivation and sophistication, and pastoral backgrounds, which implied a virtuous character of unpretentious sincerity undefiled by the possession of great wealth and estates.

If

nouveaux riches, but by ambitious middle class sitters as well. When especially ostentatious in presentation, typically in full-length works, this has also been referred to as the swagger portrait.[2]

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