Hollywood Christmas Parade
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The Hollywood Christmas Parade (formerly the Hollywood Santa Parade and Santa Claus Lane Parade) is an annual American parade held on the Sunday after
Traditionally, Santa Claus appears at the end.
History
1900s
Beginning in 1928, Hollywood merchants transformed a one-mile stretch of Hollywood Boulevard into "Santa Claus Lane" to boost shopping. Part of the promotion was a daily parade featuring Santa Claus and a film star.[1] Originally called the Santa Claus Lane Parade, the inaugural event featured only Santa Claus and the actress Jeanette Loff.
The parade continued to grow in scale with the help of local businesses and the community. In 1931, Santa Claus rode a truck-pulled float instead of the reindeer-pulled carriage of previous years. American Legion Post 43 marched with a color guard, drum line, and bugle corps.
The parade was suspended from 1942 to 1944 due to World War II and reopened in 1945 with record attendance.
In 1946, Gene Autry rode his horse in the parade and was inspired by the children yelling "Here comes Santa Claus, Here comes Santa Claus," to write the song "Here Comes Santa Claus" along with Oakley Haldeman. Autry would become a perennial Grand Marshal of the parade.
The parade continued to grow throughout the 1950s, '60s, and '70s, adding floats, animals, bands and celebrities. By 1978, the parade had been renamed the Hollywood Christmas Parade in order to attract more celebrities, and was broadcast locally on KTLA (which was purchased by Autry's Golden West Broadcasters in 1964) with the help of Autry and Johnny Grant. This change coincided with a shift in the parade's scheduling from Thanksgiving Eve to the Sunday after Thanksgiving, and continued to be a decades-long tradition on Los Angeles's channel 5, even after Autry's sale of KTLA to KKR in 1982, then Tribune Broadcasting in 1985.
2000s
In 2002, an attempt to present the parade as a primetime special on
In March 2007, the Hollywood Chamber of Commerce decided to end the parade's run due to lack of celebrities and a loss of $100,000 for the 2006 production, which
However, later in 2007, the
It was later announced that MyNetworkTV would telecast the 2009 parade (with the Hollywood Christmas Parade name restored) in two consecutive prime-time showings: the first scheduled for December 10, the second for Christmas Eve night. The parade has since been produced annually by Associated Television International, which then coordinated airings on the Hallmark Channel, and in traditional syndication in later years.
Since 2015, the parade has been recorded and edited, then aired as a part of The CW's annual holiday programming, still being produced by ATI (thus airing on KTLA locally as a part of the CW lineup). Lifestyle also carries the parade internationally.
The parade was not held in 2020 because of the COVID-19 pandemic. Instead, a TV special titled The Hollywood Christmas Parade Greatest Moments premiered on December 4, 2020 on The CW.[3]
Grand Marshals
- 1928 - Jeanette Loff
- 1932 - Joe E. Brown
- 1939 - Gene Autry[4]
- 1940
- Sheriff Eugene Biscailuz[5]
- Joan Leslie
- Roy Rogers[6]
- Harry Sherman[7]
- Sheriff
- 1941 - Irene Rich[8]
- 1948 - Bob Hope[9]
- 1949–1951 Sheriff
- 1957 - Art Linkletter[13]
- 1958 - Lawrence Welk[14]
- 1959 - Charlton Heston[15]
- 1960, 1981 - Dale Evans and Roy Rogers[16]
- 1961 - Gene Autry[17]
- 1962 - Danny Thomas[18]
- 1963 - Mary Pickford[19]
- 1964 - Dick Van Dyke[20]
- 1965 - Robert Vaughn[21]
- 1966 - Pat Boone[22]
- 1967 - Fred MacMurray[23]
- 1968 - Buddy Ebsen[24]
- 1969 - Walter Matthau[25]
- 1970 - Ernest Borgnine[26]
- 1971 - Johnny Mathis
- 1972 - General Robert E. Cushman Jr.
- 1973 - Danny Thomas[27]
- 1974 - John Wayne[28]
- 1975 - Lawrence Welk[29]
- 1976 - General Omar Bradley[30]
- 1977 - Jimmy Stewart[31]
- 1978 - Bob Hope
- 1979 - Robert Wagner and Natalie Wood
- 1980 - Gene Autry
- 1982 - Ron Howard
- 1983 - George Peppard
- 1984 - Michael Landon
- 1985 - William Shatner
- 1986 - Mickey and Minnie Mouse
- 1987 - James Stewart
- 1988 - Tony Danza
- 1989 - Sammy Davis Jr.
- 1990 - Arnold Schwarzenegger
- 1991 - Charlton Heston
- 1992 - Tom Arnold and Roseanne Barr
- 1993 - Bob and Dolores Hope
- 1994 - Louis Gossett Jr.
- 1995 - Tony Danza
- 1996 - David Hasselhoff
- 1997 - Tom Arnold
- 1998 - Robert Urich
- 1999 - Beau Bridges
- 2000 - Frankie Muñiz
- 2001 - Peter Fonda
- 2002 - Mickey Rooney
- 2003 - Johnny Grant
- 2004 - Magic Johnson
- 2005 - Antonio Villaraigosa
- 2006 - George Lopez
- 2007 - Bob Barker
- 2008 - Joy and Regis Philbin
- 2009 - Susan Lucci
- 2010 - Larry King
- 2011 - Marie Osmond
- 2012 - Joe Mantegna
- 2013 - Buzz Aldrin
- 2014 - Stevie Wonder
- 2015 - Penn & Teller
- 2016 - Olivia Newton-John
- 2017 - Mehmet C. Oz
- 2018 - Nancy O'Dell
- 2019 - Mario López
- 2021 - Sheryl Underwood
- 2022 - Danny Trejo
- 2023 - Paris Davis
See also
References
- ^ Masters, Nathan. "When Hollywood Boulevard Became Santa Claus Lane", KCET, Burbank, 21 December 2012.
- ^ Chavez, Stephanie (30 November 2002). "What a parade does to survive". Los Angeles Times. Retrieved 29 December 2019.[dead link]
- ^ "The CW Gets Into the Spirit with Its Schedule of Upcoming Holiday Specials". The Futon Critic. October 19, 2020.
- ^ Citizen News newspaper, Nov. 22, 1939, Page 9, "Coast-to-Coast Hookup To Tell Story of Friday Night's Event"
- ^ The Whittier News newspaper, Nov. 22, 1940, Page 3, "Hollywood Opens Santa Claus Lane Tonight at 7"
- ^ Citizen News newspaper, Hollywood, CA, Nov. 23, 1940, Page 9, "Half Million Pack Lane for Opening"
- ^ Citizen News newspaper, Hollywood, CA, Dec. 24, 1940, Page 9, "Riders Picked for Final Santa Claus Lane Parade"
- ^ Citizen News newspaper, Hollywood, CA, Nov. 22, 1941, Page 9, seen in picture 3
- ^ Valley Times newspaper, San Fernando Valley, CA, Nov. 8, 1948, Page 2, "Plan Tribute To Peace"
- ^ Citizen News newspaper, Hollywood, CA, Nov. 22, 1949, Section 2, Page 3
- ^ The Independent newspaper, Pasadena, CA, Nov. 21, 1950, Section 2, Page 1
- ^ Citizen News newspaper, Hollywood, CA, Nov. 12, 1951, page 4
- ^ Citizen News newspaper, Hollywood, CA, Nov. 26, 1957, page 3
- ^ Pasadena Independent newspaper, Pasadena, CA, Nov. 26, 1958, page 8
- ^ Citizen News newspaper, Hollywood, CA, Nov. 23, 1959, Page 7
- ^ The Citizen News newspaper, Hollywood, CA, Nov. 23, 1960, Front page
- ^ Los Angeles Times newspaper, Nov. 23, 1961, Part 1, page 2
- ^ Citizen News newspaper, Nov. 21, 1962, Front page
- ^ Los Angeles Times newspaper, Nov. 28, 1963, Part 2, page 1
- ^ Citizen News newspaper, Hollywood, CA, Nov. 25, 1964, front page
- ^ Citizen News newspaper, Hollywood, CA, Nov. 24, 1965, page B-16
- ^ Citizen News newspaper, Hollywood, CA, page C-1
- ^ Valley Times newspaper, San Fernando Valley, CA, Nov. 21, 1967, page 4
- ^ Daily News Post newspaper, Monrovia, CA, Nov. 25, 1968, Vol. 60, Num. 65, page 6
- ^ Hollywood Citizen News newspaper, Nov. 25, 1969, page 1
- ^ Independent Pres Telegram newspaper, Long Beach, CA, Nov. 22, 1970, Tele Vues section, page 16
- ^ Long Beach Independent newspaper, Nov. 20, 1973, section C, Page 20
- ^ Los Angeles Times newspaper, Nov. 27, 1974, part 1 page 3
- ^ The Town Talk newspaper, Alexandria, LA, Dec. 1, 1975, section A, page 3
- ^ The Winona Daily News newspaper, Winona, WI, Dec. 3, 1976, page 5a
- ^ St. Joseph News Press newspaper, St. Joseph, MO, Nov. 26, 1977, Spotlight section, page 2