KDAY

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KDAY
DAYtimer (i.e., shut down at night)
Technical information
Facility ID10100
ClassA
ERP4,200 watts
HAAT117 meters (384 ft)
Transmitter coordinates
34°00′19″N 118°21′44″W / 34.00528°N 118.36222°W / 34.00528; -118.36222
Repeater(s)93.5 KDEY-FM (Ontario)
105.9 KPWR-HD2 (Los Angeles)
Links
WebcastListen Live
Website935kday.com

KDAY (93.5

radio station that is licensed to Redondo Beach, California and serves the Greater Los Angeles area. The station is owned by Meruelo Media and airs a classic hip hop format. The station's studios are located in Burbank and its transmitter is in Baldwin Hills. KDAY also extends its signal coverage into the Inland Empire by adding a full power simulcast, KDEY-FM in Ontario, California to fill in all of the overlapping and gaping issues and problems in its eastern coverage area. [1]

History of KDAY

The original KDAY at 1580 AM

KDAY first signed on in 1948 as a 10,000-

daytimer"; i.e., it broadcast only during daytime hours and signed off every evening.[2][3] It flipped to a top 40
format a short time later.

After his firing from WABC in November 1959, famed disc jockey Alan Freed arrived at KDAY and worked there for about one year. By that time the station had a 50,000-watt transmitter but was on-air only during the daytime.[4]

In 1960, George Carlin, with his comedy partner Jack Burns, arrived in Los Angeles and were hired at KDAY for their comedic stylings. They performed in area coffee houses when the radio station went off the air at sunset and were subsequently discovered and performed on Tonight Starring Jack Paar. Carlin and Burns worked at the station for less than six months.[5] In 1972, KDAY switched to album-oriented rock only to revert to soul/R&B in January 1974. KDAY moved its transmitter to Los Angeles in 1968, and concurrently upgraded to 50,000 watts day and night. FM stations such as KJLH grew in popularity in the early 1980s, cutting into KDAY's audience. KDAY fought back by hiring Greg Mack from KMJQ in Houston as music director in 1983. Mack eventually added hip hop music to the station's playlist to appeal to mostly young Black and Latino listeners. Dr. Dre and DJ Yella Boy became the first mixer DJs at the station.[6]: 214–216 

Former KDAY radio personality Greg Mack (far left) and "mixmaster" DJ Julio G (center) at the KDAY AM 1580 20th anniversary in 2003.

In the first ratings period under Mack's leadership, KDAY's ratings beat another Los Angeles Black AM station, KGFJ, and "began to enjoy a second life as the only rap-friendly station in town and, frankly, in the entire country."[6]: 217  By September 1983, KDAY also upgraded its sound to AM stereo.[7] Dan Charnas described KDAY's audio upgrade as "laughable" and "sounding like two tinny AM radios playing side by side."[6]: 293 

After violence in the stands forced the cancellation of a

Long Beach Arena for the group's Raising Hell tour,[8] KDAY organized a "Day of Peace" on October 9, 1986.[6]: 218  In a two-hour special, KDAY featured Run-DMC, singer Barry White, and boxer Paul Gonzales appealing to rival gangs to stop feuding and opened phone lines for callers to describe gangs' impact in their communities.[9] There were no murders or incidents of gang violence that day. Within two weeks, the Bloods and Crips, the two largest gangs in Los Angeles, signed a peace treaty.[6]
: 218 

In 1990, Mack left KDAY that year to work for rival KJLH. Real estate investor

KNAC, bought KDAY the next year.[6]: 293–294 [10] On March 28, 1991, at 1 p.m., KDAY switched to a business format with call letters KBLA.[6]: 294 [11]

KDAY at 93.5 FM

KDAY was resurrected on 93.5 FM on September 20, 2004, offering a rhythmic contemporary format that emphasized old school hip hop, a nod to its AM heritage.[12]

In April 2006, KDAY began moving away from rhythmic contemporary and toward an

urban contemporary approach as the station refocused its target audience toward African Americans. This was in response to competitor KPWR (Power 106) de-emphasizing urban in favor of rhythmic contemporary in order to target Hispanic listeners. Due to sinking ratings, a month later, long-time hip-hop/R&B station KKBT eliminated hip hop from the format, and flipped to a mixture of urban adult contemporary (urban AC) and urban talk programs, similar in format to KHHT and KJLH. (Only afterwards did KKBT change its call letters and name to KRBV and "V100".) In addition, KDAY brought Steve Harvey on board on Memorial Day weekend in 2006;[13] he had been released by KKBT the previous year. Weeks later, rival KKBT signed on Tom Joyner to carry his syndicated morning show there; however, in December 2006, KKBT would dismiss Joyner due to low ratings, partly attributed to Harvey's success.[14][15][16]

On July 23, 2007, KDAY and sister station

urban contemporary
the following August.

On April 8, 2008, Radio One inked a deal with KDAY which saw the station pick up the former "Beat" branding, logo and several syndicated shows from Radio One. The move came after Radio One sold KRBV to Bonneville International, who in turn dropped KRBV's urban AC format the previous day; that station is now KKLQ. From that point, the station used the slogan "The Beat of LA", a nod to the popular hip hop station during the 1990s and early 2000s. One such personality who returned to Los Angeles radio following KRBV's flip was Michael Baisden, host of the syndicated afternoon show Love Lust and Lies which debuted on KDAY August 18.[20]

On August 14, 2008, the station's signal was upgraded from 3.4 

Nielsen BDS removing the station from the Urban reporting radio panel in its August 29, 2008 issue.[25]

These changes were not popular with KDAY's listeners. Criticism arose over dropping live airstaff in favor of increased syndicated content and replacing hip hop music with the urban AC/talk format; listeners claimed the owners had ruined the legacies of both KDAY and The Beat.[26] Those upset with the new approach predicted its demise as it was already tried unsuccessfully at KKBT; they also felt that Los Angeles could not support two adult R&B outlets (the other being KJLH, as KHHT was a rhythmic AC outlet aimed at Hispanics).[27]

Return to classic hip hop

There had been hints of possible changes at KDAY coming throughout mid-2008, which became evident in the station's decision to replace Mo'Nique's syndicated show in October 2008 for more music-driven local content.[28] Another move would come with programming director Theo's exit several weeks later, with Adrian "AD" Scott becoming interim PD in addition to his Operations Manager duties. As a result, KDAY made a shift back to an urban format and was reinstated to the R&R/BDS Urban panel in January 2009. The following March, KDAY re-added local air personalities to its lineup, with DJ Dense taking middays and Tha Goodfellas, who had been handling afternoons and weekends, taking the evening slot.[29] The Steve Harvey Morning Show was dropped on May 29, 2009, but later resurfaced on KJLH.[30][31] In addition, Michael Baisden's nationally syndicated show, which aired in afternoon drive, was dropped on July 31, 2009. This was followed by Keith Sweat's nationally syndicated show, The Keith Sweat Hotel.

At the "Fresh Fest" concert at

urban contemporary station until KHHT flipped back to that format as KRRL in 2015, replacing Houston in that distinction. (Houston would regain an urban contemporary outlet in KHHT's sister station KKRW, which flipped to that format over a year before KHHT.)[33] A month later, in September 2009, KWIE would return to simulcasting KDAY under new call letters KDEY-FM.[34]

In November 2009, KDAY management hired veteran programming consultants Bill Tanner and Steve Smith to help in the evolution of the station alongside program director Adrian Scott, new operations manager Brian Bridgman, and new general manager Zeke Chaidez. Tanner explained what was in store for KDAY's future: "Brian, Steve and I have offered some refinements based on our many years of experience in Los Angeles ... We're just getting started with the music. We will be adding jocks and more surprises in the weeks ahead." On-air music mixing returned to the station with the additions of Mr. AD, Eddy Xprs, Class1c, and DJ Dense.[35]

On December 27, 2010, Magic Broadcasting announced it would sell KDAY and KDEY-FM to SoCal935, LLC for $35 million. At the time, SoCal935's principal investors Warren Chang and John Hearne also had a financial stake in Riverside rhythmic contemporary station KQIE.[36] The Federal Communications Commission (FCC) approved the sale on December 8, 2011;[37] however, even after three extensions of time to consummate the sale, the transfer of ownership never took place.

Another proposed sale of KDAY and KDEY-FM was announced April 10, 2013, this time to RBC Communications, a group led by Chinese/Hong Kong broadcaster Phoenix Television and its editor-in-chief and current affairs anchor Anthony Yuen.[38] By October, however, RBC had pulled out of the deal, marking the second failed attempt by Magic to divest the two stations.[39]

On June 7, 2015, KDAY began airing

urban oldies program The Art Laboe Connection. Previously, the show was broadcast on KHHT until the aforementioned flip of that station in February 2015.[40]

KDEY-FM dropped its simulcast of KDAY a second time in February 2017, as the former flipped to an urban contemporary format targeting its local Inland Empire market as "Wild 93.5". Before the switch, owner Meruelo Media filed a special temporary authority with the FCC for KDEY-FM by reducing power to determine any possible co-channel interference issues.[41] However, after just seven months, KDEY-FM would return to simulcasting with KDAY for a third time on October 30, 2017.[42]

On May 9, 2017,

Emmis Broadcasting sold KDAY competitor KPWR (Power 106) to Meruelo Group for $82.75 million; Meruelo began operating KPWR that July.[43] As a result of the acquisition and the company's decision to retain KPWR's rhythmic contemporary format, airstaff and management, Meruelo announced that it would relocate the KDAY studios to Burbank alongside KPWR. Under Meruelo ownership, KDAY and KDEY-FM refocused their programming on classic hip hop and rhythmic throwbacks to avoid overlap.[44][45]

History of the 93.5 FM frequency in Los Angeles

The station at 93.5 FM, licensed to

doo wop, and jazz format being aired by Johnson and Cook (from Johnson's home) at night. It has been determined that their FM top 40
chart is the oldest one known to exist.

The station changed its callsign to KKOP with its sale to Southern California Associated Newspapers in 1965 and began playing mellow pop music. The transmitter moved to

adult contemporary hit music station. In 1981–1982, KFOX-FM employed Los Angeles' youngest disc jockey at the time, a 16-year-old student from Torrance High School, Brett Nordhoff, who later changed his on-air name to Kidd Kelly.[46]

By 1983, KFOX-FM had evolved into a multi-ethnic, multilingual format such as Radio Rangarang (

Spanish-language
outlet, first as KMJR ("La Mejor") and later KZAB as La Sabrosa.

References

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  3. ^ "Directory of AM and FM Stations and Market Data for the United States" (PDF). Broadcasting Yearbook. Broadcasting Publications Inc. 1957. p. 68. Retrieved June 9, 2018.
  4. ^ "Radio: How a disgraced DJ made his way to KDAY". LA Daily News. December 23, 2019. Retrieved February 4, 2021. Small. Daytime-only at the time. Though it did have Art Laboe and 50,000 watts, so it wasn't all bad.
  5. ^ "George Carlin - Unmasked with George Carlin". 6 March 2013. Archived from the original on 2021-12-21. Retrieved September 19, 2020 – via YouTube.
  6. ^ .
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  8. ^ Ramos, George (August 19, 1986). "'Rap' Musicians' Concert Is Canceled at Palladium After Long Beach Fights". Los Angeles Times. Retrieved July 3, 2017.
  9. ^ Boyer, Edward J. (October 10, 1986). "Celebrities Use Airwaves to Take On Street Violence". Los Angeles Times. Retrieved July 3, 2017.
  10. ^ "KDAY Says R.I.P. to Rap Format". Los Angeles Times. February 27, 1991. Retrieved August 19, 2009.
  11. ^ Rosen, Craig; McAdams, Janine (April 13, 1991). "Rap Music Has The Blues As KDAY L.A. Calls It Quits" (PDF). Billboard. pp. 1, 15. Retrieved March 11, 2017.
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  19. ^ "yes.com". Archived from the original on September 27, 2007. Retrieved March 11, 2017.
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External links

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