KLQB

KLQB
	MHz (HD Radio)
Branding	Que Buena 104.3
Programming
Format	Regional Mexican
Subchannels	HD2: TUDN Radio (Spanish sports)
Ownership
Owner	Uforia Audio Network; (Univision Radio Illinois, Inc.);
Sister stations	KLJA, KAKW-DT, KTFO-CD, KXLK-CD
History
First air date	June 26, 1998 (as KQBT)
Former call signs	KPLE-FM (4/1980-8/1980); KPLE (1980-1994); KKIK (1994-1998); KQBT (1998-2004); KOYT (2004-2005); KXBT (2005-2007)
Call sign meaning	"La Que Buena"
Technical information
Facility ID	63201
Class	C2
ERP	48,000 watts
HAAT	150 meters (490 ft)
Links
Webcast	Listen Live
Website	Que Buena Online

KLQB (104.3

radio station serving the Austin, Texas, area. It is owned by TelevisaUnivision, via Uforia Audio Network, and broadcasts with an ERP of 48,000 watts and is licensed to Taylor, Texas. Its transmitter is located in Coupland, Texas, and the station has studios along MoPac Expressway

in Northwest Austin.

History

As "The Beat 104.3" (1st phase, KQBT)

KLQB was launched as KQBT on 104.3 FM (licensed to

KFMK-FM (launched a year after KQBT); it gained direct competition from KDHT (now KGSR

) in 2003.

As KOYT "104.3 The Coyote"

In 2004,

Don & Mike, Russ Martin, Tom Leykis, and The John and Jeff Show

, as well as programming from All-Comedy Radio. However, the talk format did not do well at all in the market.

As "Beat 104.3" (2nd phase, KXBT)

With the failure of KOYT, the frequency returned to a Rhythmic Contemporary Hits format six months later on January 21, 2005, under the former branding Beat 104.3 but with new call letters KXBT because KQBT was already assigned to a radio station in

African American. To accommodate the return, the station held a campaign in early 2005 to "Make The Big Switch Back to the Beat," with the slogan at the time being "The People's Station" before finally settling on "The Beat of the ATX." It became home for a short time to the controversial Star and Buc Wild Morning Show from December 2005 to May 2006. Soon after the return to the format, KXBT reintroduced Freestyle Dance music and added more Reggaeton

music.

As KLQB "La Que Buena"

In 2006,

Rhythmic Top 40

format, hired the former KXBT staff, and relaunched as "The Beat 104.9", thus leaving the station virtually intact. (The previous Digital 104.9 format was relaunched on 92.5.)

As for "The Beat", KXBT (on 104.9) has since signed off the format in 2008 for a different format, but was resurrected by Clear Channel (which trademarked that brand for its urban and rhythmic stations a decade earlier) on KFMK and then moved to KPEZ.

References

External links

KLQB in the FCC FM station database
KLQB in Nielsen Audio's FM station database

30°26′06″N 97°21′54″W / 30.435°N 97.365°W / 30.435; -97.365

[1] ttp://www.americanradiohistory.com/Archive-RandR/1990s/1998/RR-1998-06-12.pdf ^{[bare URL PDF]}

[2] ttp://www.americanradiohistory.com/Archive-RandR/2000s/2004/RR-2004-07-23.pdf ^{[bare URL PDF]}

[3] ttp://www.americanradiohistory.com/Archive-RandR/2000s/2005/RR-2005-01-28.pdf ^{[bare URL PDF]}

v t e Spanish-language radio stations in the state of Texas
Stations	KABA – Louise KAIQ – Wolfforth KAJE - Ingleside KAMA – El Paso KAMA-FM – Deer Park KAMM - University Park KBDR – Mirando City KBEX - Dalhart KBIB – Marion KBIC – Raymondville KBNA-FM – El Paso KBNL – Laredo KBNR – Brownsville KBOC – Bridgeport KBRZ-FM – Victoria KBZO - Lubbock KCHX – Odessa KCOT – Cotulla KCZO – Carrizo Springs KDFM – Falfurrias KDFT – Ferris KDRN – Del Rio KDXX – Lewisville KEPI – Eagle Pass KEPX – Eagle Pass KESS-FM – Benbrook KEWP – Uvalde Estates KEYH – Houston KFLC – Fort Worth KFTG – Pasadena KFZO – Denton KGBT – Harlingen KGBT-FM – McAllen KGFZ - Burke KGSR - Cedar Park KGVL – Greenville KHFZ – Pittsburgh KHRO – El Paso KHVU – Houston KIBL – Beeville KINE – Kingsville KINT – El Paso KIRT – Mission KJOZ - Conroe KLAR – Laredo KLAT – Houston KLBD – Premont KLDS – Falfurrias KLEY-FM – Jourdanton KLFZ – Jacksonville KLIT – Ranchitos Las Lomas KLJA – Georgetown KLOL – Houston KLQB – Taylor KLTD - Temple KLTN – Houston KLVL – Pasadena KLZT – Bastrop KMFR – Pearsall KMVK – Fort Worth KMXO – Merkel KMYO - Comfort KNOR – Krum KNTE – Bay City KNVO-FM – Port Isabel KOIR – Edinburg KOPY - Alice KOVE-FM – Galveston KOYE – Frankston KPCO-FM – Cooper KPMB – Plainview KQBO – Rio Grande City KQFX - Borger/Amarillo KQLM – Odessa KQQK – Beaumont KQUE – Houston KRCM – Shenandoah KRGE – Weslaco KRGX – Rio Grande City KRIO – McAllen KRIO-FM – Roma KROB – Robstown KROM – San Antonio KRVA – Cockrell Hill KSAH – Universal City KSAH-FM – Pearsall KSJT-FM – San Angelo KSML-FM – Huntington KSTV – Stephenville KSVE – El Paso KTAM – Bryan KTJM – Port Arthur KTLH – Hallsville KTNO – Plano KTNZ – Amarillo KTXO - Goldsmith KTXX-FM - Bee Cave KTXZ – West Lake Hills KTYR – Trinity KUBR – San Juan KUNO – Corpus Christi KVER – El Paso KVFM – Beeville KVIV – El Paso KVJM – Hearne KVJY – Pharr KVOZ – Del Mar Hills KVUD – Bay City KVUJ – Lake Jackson KVVO-LP – Abilene KVVT – Sulphur Springs KWEL – Midland KWMF – Pleasanton KWOW – Clifton KWRA-LP – Waco KXBJ – El Campo KXOI – Crane KXTN – San Antonio KXVR-LP – Corpus Christi KXZX-LP – Juilliard KXZY-LP – Waco KYLP-LP – Greenville KYST – Texas City KZAM – Pleasant Valley KZDC – San Antonio KZEP-FM - San Antonio KZIP - Amarillo KZNX – Creedmoor KZZA – Muenster
Defunct	KERB-FM – Kermit KJNZ – Hereford KJOJ-FM – Freeport KMUL – Farwell KOZA – Odessa KPDB – Big Lake KXPL – El Paso
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Texas See also Classical Jazz Religious Spanish Smooth Jazz Other