Krymnash

Source: Wikipedia, the free encyclopedia.
2022 Russian invasion of Ukraine
with "Krym Nash" written on the side.

"Krymnash" (Russian: Крымнаш, lit. 'Crimea [is] ours') is a Russian-language neologism and internet meme that arose in popularity in Russia at the beginning of the Russo-Ukrainian War to celebrate the Russian annexation of Crimea.

Originally used as a patriotic slogan by nationalistic Russians, it subsequently spread in Ukraine as a mocking internet meme.[1][2]

Original form of the meme

According to scholar Mikhail Suslov, "'Krymnash' arose as a serious meme as an attempt at describing reality" in 2014 to promote the idea that Crimea must become part of Russia.[3] In November 2015, a survey said that 52% of Russians believed "Krymnash" was a symbol of their country's "pride and revival".[4]

In March 2016, there was an attempt to hold a rally to celebrate the anniversary of "Krymnash" in Moscow, but it did not occur.[5]

Satirical meme

According to Suslov, "literally a day after

St. Petersburg University, says that this kind of hashtag-like spelling of slogans is influenced by Twitter.[8] In the satirical incarnation of the phrase, the two words are always combined.[9] In this ironic context, it is used as "almost a throw-away line – "our toilets don't work but at least Krymnash!""[3]

When the phrase is still used sincerely by supporters of the annexation, it is almost always spelled out in two words with both capitalized, as “Krym Nash”.[3]

An ironical anagram "Krymnash"->"Namkrysh" («Крым наш» -> «Нам крыш») was variously used by Russian dissidents. «Нам крыш» is a hint to the expression of panic «Нам крышка» ("We are doomed").[10]

See also

References

  1. ^ "Кримнаш — Намкриш: Як змінювалися думки росіян у 2014 році". Archived from the original on 2 February 2017. Retrieved 30 January 2017.
  2. ^ "Замість Кримнаш приходить Намкриш: В Москві багато простих людей починають підтримувати Україну". Archived from the original on 3 February 2017. Retrieved 30 January 2017.
  3. ^ a b c d "'Krymnash' Meme Part of Russian Society's Return to Late Soviet Times". Euromaidan Press. Retrieved 3 October 2022.
  4. ^ "Россияне назвали "Крымнаш" символом гордости и возрождения страны" (in Russian). Retrieved 3 October 2022.
  5. ^ "Провальний "путінг". Загнані бюджетники прорвали поліцейський кордон, щоб піти з концерту "Кримнаш"". Archived from the original on 31 May 2016.
  6. ^ "Хвилинка гумору: про російську пропаганду, "кримнаш" та бойовиків". Archived from the original on 2 February 2017. Retrieved 30 January 2017.
  7. ^ "Госчиновников назвали структурной проблемой". Archived from the original on 31 January 2017.
  8. ^ Palveleva, Lily (15 December 2014). ""Крымнаш" как русское слово-ключ". Retrieved 8 February 2023.
  9. ^ "The 2014 Dictionary".
  10. Radio Liberty
    , March 19, 2019
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