LATV
Type | children's programs) |
---|---|
Country | United States |
Broadcast area | Nationwide via OTA digital television (covering 37% of the U.S.) |
Affiliates | List of affiliates |
Headquarters | Los Angeles, California |
Programming | |
Picture format | 720p (HDTV) 480i (SDTV) |
Ownership | |
Owner | LATV Networks, LLC |
Key people | Bruno Seros-Ulloa (President, LATV Networks) Andres Palencia ( CEO, LATV Networks) |
History | |
Founded | 2001 |
Launched | 2001(in Los Angeles, on KJLA) April 23, 2007 (nationwide) |
Founder | Walter Ulloa |
Links | |
Website | www |
LATV (Spanish pronunciation:
The network is available in many markets via the digital subchannels of broadcast television stations and on select cable providers throughout the United States and Puerto Rico through a local affiliate of the network (via a basic programming tier for main channel affiliates, and digital tiers for subchannel-only affiliates). Also had a show called the hip-hop show that brought underground hip-hop culture to light.
History
LATV originated in 2001
On November 22, 2006, Costa de Oro Television (founding owner of KJLA, which was purchased by the network's founder Walter Ulloa in 1994) announced that it would turn the LATV format into a full-fledged national network with a standardized schedule, resulting in the network becoming a competitor with established Spanish language networks such as
On August 20, 2007, Post-Newsweek Stations (now Graham Media Group) acquired a minority interest in network parent LATV Networks; as part of the acquisition, Post-Newsweek also signed an affiliation agreement to carry LATV on the digital subchannels of its television stations in Houston, Miami, Orlando and San Antonio[14] (the company's stations in Jacksonville and Detroit were later added to the agreement); Post-Newsweek relinquished its interest in the network in 2013 to take general-interest English subchannel networks instead, with LATV moving its affiliations in most of the markets where the company owned stations to other full-power and low-power outlets.
In 2019 Andres Palencia and Bruno Seros-Ulloa assumed leadership of LATV as Co-Executive Directors expanding LATV's capabilities to include digital publishing on LATV.com and digital streaming.
On August 29, 2022 Entravision Communications announced a strategic partnership with LATV.
Programming
LATV provides general entertainment programming to its affiliated stations weekdays from 9:00 a.m. to 3:00 a.m. and weekends from 1:30 p.m. to 3:00 a.m. Eastern Time, with paid and other brokered programming filling most other timeslots. The network airs a mix of original programs and series produced at LATV Studios located at 2323 Corinth ave. in Los Angeles. The network is fully bilingual and features shows focussing on Latino culture, Latina empowerment and LGBTQ+ Latinos.
Programs aired on the network include Rokamolé (a rock
Although the majority of LATV's programming is produced in Spanish, the network also carries a limited amount of program content produced either exclusively in English or in both languages including Latino TV, an interview series focusing on Latinos in entertainment, sports and art (similar in format to American Latino TV and LatiNation); and children's programs originally distributed for
The network does not carry national morning and evening newscasts, nor does it carry first-run daytime programming on weekdays; the network instead carries day-behind encores of its evening and late-night programs as part of its daytime lineup on Monday through Fridays. The network's sole news program is Perspectiva Nacional, a
Talk/interview/lifestyle shows
- Glitterbomb w/ Patrick Gomez (2018)
- Get It Girl (2016–present)
- The Zoo (2016–present)
- American Latino TV (2019–present)
- Checkitow (2019–present)
- The Hub on LATV (2019–present)
- LatiNation (2019–present)
- The Q Agenda (2019–present)
- Pinkafe(2020–present)
- Checkitow (2019–present)
- Blacktinidad (2021 - present)
- Shades of Beauty (2022)
Music series
- LATV en Concierto (2007–present)
- Rokamolé (2012–present)
- Las Supér 20: (2012–present)
- Videos2Go (2015–present)
News programming
- Lo Que no Sabias (2014–present)
- Perspectiva Nacional (2013–present)
Sports programming
- Consejo Mundial de Lucha Libre (2007–present)
- LATV Fan Nation (2019–present)
- World Class Boxing (2016–present)
Children's programming
- Animal Rescue (2013–present)
- Biz Kid$(2013–present)
- Dragonfly TV(2013–present)
- Dog Tales (2016–present)
- Think Big (2013–present)
- America's Heartland (2016–present)
- Soccer Academy (1999-present)
Former programming
Talk/interview shows
- American Latino TV (2007–2013)
Scripted series
- Ceasar and Chuy (2007–2008)
News programming
- Esto es Insolito (2010–2014)
- Noticias LATV (2010–2012)
Affiliates
As of January 2015, LATV's programming is carried on television stations in 37 media markets encompassing 17 states, the District of Columbia and Puerto Rico, covering approximately 37% of the United States (or 42,254,000 households with at least one television set). The majority of its stations receive LATV through affiliation agreements with the network; Los Angeles flagship station KJLA served as the network's sole owned-and-operated station via its ownership by LATV parent LATV Networks until 2018.
See also
- MTV Tres - U.S. Latino version of MTV.
- NBC Universo- a digital cable and satellite network aimed at a Latino audience ages 18–49, formerly known as mun2.
- Nuvo TV- defunct network targeted at adults between 18 and 49 years of age focusing on English dominant Latinos.
- Univision Communicationsthat also specializes in programming aimed at the 18-34 age demographic as well as reruns of telenovelas and U.S. produced movies dubbed in Spanish.
References
- ^ "LATV's Prime Time Show 'LATV Live' Expands to Two Hours".
- ^ "LATV Exclusive: Morrissey Santa Barbara Concert And Hollywood Palladium Special Debuts On Bilingual Multicast Network".
- ^ Zayra IMDb trivia section
- ^ "LA TV Announces New Talent Booker".
- ^ "LATV Adds Five More Broadcast Markets as it Heads to National Launch Via Digital Multicast".
- ^ "Al Borde Acoustic Sessions Very Be Careful at LATV Studios!".
- ^ "For Her, the Fight Is Far From Over". Archived from the original on December 23, 2015.
- ^ "Nacional Records in Target Push for 'Oye'".
- ^ "Latino TV personalities juggle a bilingual stage". Los Angeles Times. Archived from the original on October 16, 2015.
- ^ "Mex 2 the Max". LA Weekly.
- ^ "LATV Shifts to 24-Hour Schedule". Los Angeles Times.
- ^ "English spoken here". Los Angeles Times.
- ^ "LATV, Bilingual Net, Adds 10 New Markets". MediaPost. May 22, 2007. Retrieved January 11, 2015.
- ^ "KSAT 12 owner invests in LATV Networks". San Antonio Business Journal. August 20, 2007. Retrieved January 11, 2015.