Merchant's mark

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A selection of merchants' marks used by medieval merchants of the City of Norwich, England
Merchant's mark of Thomas Horton (d. 1530), wool merchant of Iford, Wiltshire, used on English woollens sent to Flanders. Engraved on his monumental brass c.1520 in Holy Trinity Church, Bradford-on-Avon

A merchant's mark is an emblem or device adopted by a merchant, and placed on goods or products sold by him in order to keep track of them, or as a sign of authentication. It may also be used as a mark of identity in other contexts.

History

Ancient use

Merchants' marks are as old as the sealings of the third millennium BCE found in

Indus Valley.[1] Impressions of cloth, strings and other packing material on the reverse of tags with seal impressions indicate that the Harappan seals were used to control economic administration and trade.[2][3] Amphorae from the Roman Empire can sometimes be traced to their sources from the inscriptions on their handles. Commercial inscriptions in Latin, known as tituli picti, appear on Roman containers used for trade.[4]

Middle ages and early modern period

heraldic imagery, which could not be used by the middle classes. They were the precursors of hallmarks, printer's marks,[7] and trademarks
.

Legal requirements and superstitions

The Mystical Sign of Four, also called the "Staff of Mercury"

To manage the risks of piracy or shipwreck, merchants often consigned a cargo to several vessels or caravans; a mark on a bale established legal ownership and avoided confusion. Early travellers, voyagers and merchants displayed their merchant's marks as well to ward off evil. Adventurous travellers and sailors ascribed the terrors and perils of their life to the wrath of the Devil. To counter these dangers merchants employed all sorts of religious and magical means to place their caravans, ships and merchandise under the protection of God and His Saints.

One such symbol combined the mystical "Sign of Four" with the merchant's name or initials. The "Sign of Four"[8] was an outgrowth of an ancient symbol adopted by the Romans and by Christianity, Chi Rho (XP), standing for the first two letters of Christus in Greek letters; this was simplified to a reversed "4" in Medieval times. The evolution of this symbol is shown in M. J. Shah's article.[9] The "Sign of Four" is called the "Staff of Mercury" (Caduceus) in German and Scandinavian literature on house marks.[10]

The

]

East India Company

Symbols on a blue Scinde Dawk postage stamp (1852)

When the

East India Company was chartered by Elizabeth I, Queen of England in 1600 it was still customary for each merchant or Company of Merchant Adventurers
to have a distinguishing mark which included the "Sign of Four" and served as a trademark. The East India Company's mark was made up from a '+', a '4' and the initials EIC.

This mark forms the central emblem displayed on the Scinde Dawk postage stamps.[11] Also, it was a central motif of the East India Company's coinage.[12]

See also

References

  1. ^ Seals were used to make impressions in wet clay as a means of sealing shipments of goods. D. H. Kelley and B. Wells, "Recent Progress in Understanding the Indus Script", Review of Archaeology. Vol. 16, No. 1 : 15–23.(1995).
  2. ^ Asko Parpola, "Study of the Indus Script", p. 52. Paper read at the 50th ICES Tokyo Session on 19 May 2005 in Tokyo. Archived 20 April 2010 at the Wayback Machine
  3. ^ Geoffrey Cook, "A Unicorn Seal", The Ancient Indus Civilization (on line).
  4. ^ Sylvia L. Thrupp, The Merchant Class of Medieval London (1300–1500). U. Chicago (1948).
  5. ^ "CVMA | Corpus Vitrearum Medii Aevi". Archived from the original on 8 October 2006. Retrieved 23 November 2006. Corpus Vitrearum Medii Aevi – Browne's Chapel
  6. ^ http://spencer.lib.ku.edu/sc/ptrsmark.shtml University of Kansas Libraries. Kenneth Specer Research Library. Special Collections.
  7. ^ D. Christison, "The Carvings and Inscriptions on the Kirkyard Monuments of the Scottish Lowlands; particularly in Perth, Fife, Angus, Mearns, and Lothian", in Proceedings of the Society of Antiquaries of Scotland, Volume 36 (1901–02): Fig. 114, p. 117.
  8. ^ https://web.archive.org/web/20091027143019/http://www.geocities.com/mjshah.geo/scinde/scinde.html Scinde District Dawks – The Premier Stamps of Asia
  9. ^ C. G. Homeyer: Die Haus- und Hofmarken, Berlin 1870, Tuve Skånberg: Glömda gudstecken. Från fornkyrklig dopliturgi till allmogens bomärken (2003) under Creative Commons BY-NC-ND 2.5 licens Lund 2003, Anders Bjønnes : Segltegninger fra hyllingene i Norge 1591 og 1610, Oslo 2010.
  10. ^ "Scinde District Dawks – The Premier Stamps of Asia", excerpted by M. J. Shah from Manik Jain and S. B. Kothari, The Silver Key to The Golden Treasure of Indian Philately.
  11. ^ East India Company coin 1791, half pice, as illustrated.

Further reading