Off Brand (Better Call Saul)

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"Off Brand"
Better Call Saul episode
Episode no.Season 3
Episode 6
Directed byKeith Gordon
Written byAnn Cherkis
Original air dateMay 15, 2017 (2017-05-15)
Running time47 minutes
Guest appearances
  • Stacey Ehrmantraut
  • Domingo Molina
  • Rebecca Bois
  • Josh Fadem as Joey Dixon
  • Tamara Tunie as Anita
  • John Getz as The State Bar of New Mexico Committee Chairman
  • Francesca Liddy
  • Victor
  • Ray Campbell as
    Tyrus Kitt
  • Juan Carlos Cantu as
    Manuel Varga
  • Hayley Holmes as Cheri The Make-Up Girl
  • Carol Herman as Geraldine Strauss
  • Quinn VanAntwerp as Robert Alley
  • Vincent Fuentes as Arturo Colon
  • Julian Bonfiglio as The Sound Guy
  • Hector Salamanca
  • Lydia Rodarte-Quayle
Episode chronology
← Previous
"Chicanery"
Next →
"Expenses"
Better Call Saul season 3
List of episodes

"Off Brand" is the sixth episode of the third season of the AMC television series Better Call Saul, the spinoff series of Breaking Bad. The episode aired on May 15, 2017 on AMC in the United States. Outside of the United States, the episode premiered on streaming service Netflix in several countries.

Plot

Stacey Ehrmantraut
to a support group meeting, where she talks about how she and Kaylee are dealing with Matt Ehrmantraut's death. Stacey tells Mike she volunteered him to help build a playground for the church.

Realizing he will lose money if the TV ads for which he has pre-paid air as scheduled, Jimmy rushes to cancel them. The early cancellation will cost $4,000 plus penalties so he tries to find a use for the time.

Cheri suggests he shoot a commercial for himself, pitching his ability to produce ads for other businesses. Chuck attempts to defeat his EHS by walking through downtown Albuquerque
. He panics and uses a payphone to contact his therapist but is told she is unavailable. Jimmy explains to Kim his intent to offer his services as producer and spokesman in ads for local businesses and shows Kim a videotape in which he wears a disguise and uses the alias "Saul Goodman".

Lydia Rodarte-Quayle
, "It could work".

Hector tells Nacho he plans to use

Tuco Salamanca
's prison term will be extended because he stabbed another inmate. His anger causes a coughing fit and Hector spills his angina medication. After Hector picks them up Nacho notices that Hector inadvertently left one capsule behind, which Nacho secretly picks up.

Production

The episode was directed by Keith Gordon and written by Ann Cherkis, who previously wrote the season 2 episode "Rebecca".

Lydia Rodarte-Quayle, Gus's business associate. In a Q&A with AMC, Fraser distinguished the Better Call Saul version of Lydia from that of Breaking Bad's remarking, "She hasn't started unraveling. She feels really secure and confident in her place in the world, and she even experiences moments of happiness and contentment. She's ambitious and enjoying her profession. She still has this air of irritability that betrays her genuine comfort levels, but she hasn't yet started to fray."[1] The episode also features the first chronological appearance of Lavandería Brillante, the industrial laundry that serves as a front for Gus' meth lab in Breaking Bad.[2]

Reception

Ratings

Upon airing, this episode was watched by 1.72 million American viewers and received an 18–49 rating of 0.6 dipping one tenth from a 0.7 in the previous week.[3] With Live+7 viewing factored in, the episode had an overall audience of 4.19 million viewers, and a 1.7 18–49 rating.[4]

Critical reception

The episode received critical acclaim. On the site Rotten Tomatoes, it received a 100% rating with an average score of 8.35/10 based on 13 reviews. The site consensus reads "'Off Brand' adds another well-written, solidly crafted chapter to Better Call Saul's terrific third season—as well as a reminder that even the show's transitional episodes are compelling."[5]

References

  1. ^ "Better Call Saul Q&A — Laura Fraser (Lydia Rodarte-Quayle)". AMC.com. Archived from the original on September 27, 2020. Retrieved July 20, 2017.
  2. CinemaBlend. Archived
    from the original on August 26, 2022. Retrieved August 15, 2022.
  3. ^ Welch, Alex (May 16, 2017). "Monday cable ratings: 'WWE Raw' holds steady, 'Better Call Saul' dips". TV by the Numbers. Archived from the original on May 19, 2017. Retrieved May 16, 2017.
  4. ^ Porter, Rick (June 2, 2017). "'Better Call Saul' tops the charts in cable Live +7 ratings for May 15–21". TV by the Numbers. Archived from the original on June 2, 2017. Retrieved June 2, 2017.
  5. ^ "Off Brand". Rotten Tomatoes. Archived from the original on April 22, 2022. Retrieved June 24, 2020.

External links