On to the Next One

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"On to the Next One"
X. De Rosnay
  • J. Chaton
  • Producer(s)Swizz Beatz
    Jay-Z singles chronology
    "Empire State of Mind"
    (2009)
    "On to the Next One"
    (2009)
    "I Wanna Rock (The Kings' G-Mix)"
    (2010)
    Swizz Beatz singles chronology
    "I Can Transform Ya"
    (2009)
    "On to the Next One"
    (2009)
    "Fancy"
    (2010)

    "On to the Next One" is a song by American rapper

    Justice's song "D.A.N.C.E.
    ".

    The song won the

    Peloton's television commercials promoting their interactive spinning cycle.[3]

    Promotion

    The song was first performed at Jay-Z's Answer the Call benefit concert in Madison Square Garden on September 11, 2009. It was also performed in the UK on Friday Night with Jonathan Ross on February 19, 2010.

    Critical reception

    Devin Chanda from Billboard magazine gave the song a positive review:

    "More than any of its predecessors, 'On to the Next One' best accomplishes what Jay-Z set out to do with 'The Blueprint 3': stay the course of trendsetter."[4]

    Music video

    The highly surreal music video, directed by Sam Brown and filmed in black-and-white and at a 4:3 aspect ratio in November 2009,[5] premiered on January 1, 2010 on New Year's Eve with Carson Daly. Although uploaded to YouTube the previous day, New Year's Eve 2009,[6] it has been called the first music video of the decade.[7][8]

    The people, symbols, and characters featured in the video are seen in black-and-white colors.

    Young Jeezy cameos. Colin Bailey, better known as Drums of Death
    , who is known for his skull face paint, also cameos in the video, appearing either perplexed or mad.

    Charts

    Certifications

    Region Certification Certified units/sales
    United States (RIAA)[17] Platinum 1,000,000

    Sales+streaming figures based on certification alone.

    References

    1. ^ "On To The Next One Remake-Fl Studio 9 XXl". YouTube. Archived from the original on 2021-12-20. Retrieved December 18, 2010.
    2. ^ Isenberg, Daniel (July 31, 2012). "Listen To Jay-Z's "NBA 2K13" Soundtrack". Complex. Retrieved March 4, 2016.
    3. ^ Miller, Shannon (August 1, 2018). "See How Peloton Gets Cyclists 'On to the Next'". AdWeek. Retrieved January 5, 2019.
    4. ^ "New Music Releases, Music Reviews, Album Releases & Song Releases". Billboard.com. Retrieved December 18, 2010.
    5. ^ "Behind The Scenes Pics Of Jay-Z's "On To The Next One" [Video Shoot]". Thehiphopconsultant.wordpress.com. 27 November 2009. Retrieved December 18, 2010.
    6. ^ "Official "On To The Next One" Video! Jay-Z | Swizz Beatz". YouTube. December 31, 2009. Retrieved December 18, 2010.[dead YouTube link]
    7. ^ "Video: Jay-Z f/ Swizz Beatz – 'On to the Next One'". Rap-Up.com. Retrieved December 18, 2010.
    8. ^ Rodriguez, Jayson (December 28, 2009). "Jay-Z's 'On To The Next One' Video To Premiere On New Year's Eve – Music, Celebrity, Artist News". MTV. Retrieved December 18, 2010.
    9. ^ "Peep This: Jay-Z Feat. Swizz Beatz "On To The Next One"". VIBE. Retrieved December 18, 2010.
    10. ^ "Jay-Z Chart History (Canadian Hot 100)". Billboard. Retrieved January 3, 2021.
    11. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved January 3, 2021.
    12. ^ "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved January 3, 2021.
    13. ^ "Jay-Z Chart History (Hot 100)". Billboard. Retrieved January 3, 2021.
    14. ^ "Jay-Z Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved January 3, 2021.
    15. ^ "Jay-Z Chart History (Hot Rap Songs)". Billboard. Retrieved January 3, 2021.
    16. ^ "Hot R&B/Hip-Hop Songs – Year-End 2010". Billboard. Retrieved January 3, 2021.
    17. ^ "American single certifications – Jay-Z – On to the Next One". Recording Industry Association of America. Retrieved December 4, 2023.