Pastel (color)

Source: Wikipedia, the free encyclopedia.
This article is about the color family. For the art medium, see Pastel.

Pastel
Pastel sticks in a variety of colors
Common connotations
Soothing

Pastels or pastel colors belong to a pale family of colors, which, when described in the HSV color space, have high value and low saturation.[1][2] They are named after an artistic medium made from pigment and solid binding agents, similar to crayons. Pastel sticks historically tended to have lower saturation than paints of the same pigment, hence the name of this color family. The popularity of pastel colors has evolved over time, with notable periods of prominence in various historical and cultural contexts. A significant era that saw a surge in the popularity of pastel colors was the late 19th century, particularly during the Victorian era.[3]

These delicate tones exhibit a soft and muted appearance, evoking a sense of tranquility and refinement. Pastel colors are characterized by their gentle, subtle quality,[4] often conveying a feeling of innocence and sophistication. The colors of this family are usually described as "soothing."[5] Pink, mauve,[6] and baby blue[7] are commonly used pastel colors, as are mint green, peach, periwinkle, lilac, and lavender. Pastel colors are common in the kawaii aesthetic.

Commonly utilized in art, design, fashion, and interior decoration, pastel hues encompass a spectrum of soft pinks, blues, greens, yellows, and purples. Their understated elegance renders them a popular choice for conveying a sense of gentleness and aesthetic subtlety in various creative endeavors. The pastel color still has its presences overtime in design world, since it preserve the natural beauty of raw colors without being too hard on the eyes.

Practicality

The main characteristic of pastel color is a low saturation. This property makes it easy to create a color scheme of pastel colors. Consequently, it has been applied in branding, photography, fashion, and interior design for decades.

Branding

In modern days, branding statements can be introduced through the design of color which coherence with the products or services the brand offers; It can be sweet pale yet bold at the same time.[8]

Photography

The pale value of pastel colors has been portrayed in the photography field. Its beauty appears in soft or diffused sunlight. On the other hand, excessive exposure to sunlight will result in washing out.[9]

Fashion

In the fashion world, pastel colors express romantic and delicate features to the collection. The color scheme was popular during the spring and summer collections. The soft palette harmonize with the warm weather and joyful atmosphere of the seasons.[10]

Interior Design

Interior design field has used a subdued color as a mood booster. It plays with color psychology to evoke an emotion of calmness and peace in your house. Likewise, introducing a femininity and a sweetness to environment.[11]

Palette

Examples of pastels in HEX-code
         
   fea3aa   f8b88b   faf884   
   baed91   b2cefe   f2a2e8   
         

Design and Art

Pastel colors or soft colors created a sense of tranquility, elegance, and sophistication, calming, and pleasing visual experiences. Most of the strength of pastel is manufactured harmony of work, bringing balance to complex artworks, and combining elements of work together in perfect unification.[12]

Gallery

  • Gaiety pastels
    Gaiety pastels
  • Pastel-colored beads
    Pastel-colored beads

References

  1. ISBN 9781600613180
    . Retrieved July 27, 2013.
  2. ISBN 9780849383458
    . Retrieved July 27, 2013.
  3. ISSN 1765-2766
    .
  4. ^ "The Ultimate Guide to Using Pastel Color Codes in Your Designs". www.capcut.com. Retrieved March 1, 2024.
  5. OCLC 61439232
    . Retrieved July 22, 2013.
  6. OCLC 49550686
    . Retrieved July 27, 2013.
  7. ISBN 9780026401616
    .
  8. ^ "Why We Love the Pastel Color Palette". Linearity blog. July 23, 2021. Retrieved March 19, 2024.
  9. ^ "In Praise of Pastels". Learning with Experts. June 20, 2012. Retrieved March 19, 2024.
  10. ^ "Pastel colors: the trend that is conquering the world of design". Astra Vernici. June 30, 2023. Retrieved March 19, 2024.
  11. ^ "Pastel colors: the trend that is conquering the world of design". Astra Vernici. June 30, 2023. Retrieved March 19, 2024.
  12. ^ "The Power of Pastels: Exploring Soft and Subtle Colors in Your Artwork". ArtistrybyAltenew. November 27, 2023. Retrieved March 19, 2024.
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