Prentice Hall

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For the Columbia University building, see Prentis Hall.

Prentice Hall
StatusDefunct
FoundedOctober 13, 1913; 110 years ago (1913-10-13)
Founder
  • Charles Gerstenberg
  • Richard Ettinger
DefunctMay 2020; 3 years ago (2020-05)
SuccessorSimon & Schuster (trade titles); CSC (financial); Wolters Kluwer (legal); Pearson (higher education); Savvas Learning (K-12 education)
Country of originUnited States
Headquarters locationHoboken, New Jersey, U.S.
Publication types
  • Elementary and Secondary school textbooks
  • College textbooks
  • Loose-leaf information services
  • Professional books
Official websitewww.savvas.com

Prentice Hall was a major American

Safari Books Online
e-reference service for some years.

History

On October 13, 1913, law professor Charles Gerstenberg and his student Richard Ettinger founded Prentice Hall. Gerstenberg and Ettinger took their mothers' maiden names, Prentice and Hall, to name their new company.

McGraw Hill). Prentice-Hall became known as a publisher of trade books by authors such as Norman Vincent Peale; elementary, secondary, and college textbooks; loose-leaf information services; and professional books.[1] Prentice-Hall acquired the training provider Deltak in 1979.[1]

Prentice-Hall was acquired by

Gulf+Western in 1984, and became part of that company's publishing division Simon & Schuster.[4] S&S sold several Prentice-Hall subsidiaries: Deltak and Resource Systems were sold to National Education Center.[5] Reston Publishing was closed.[6]

In 1989, Prentice Hall Information Services was sold to

Viacom in 1998. Subsequently, Pearson absorbed Prentice Hall's higher education and technical reference titles into Pearson Education. Pearson sold its K-12 educational publishing in the United States in 2019; the division was renamed Savvas Learning. K-12 and school titles of Prentice Hall were absorbed into Savvas Learning along with Prentice Hall web domains which redirected to Savvas Learning homepage and the trademarks for Prentice Hall were transferred to Savvas Learning Company.[12][13]

Notable titles

Prentice Hall is the publisher of Magruder's American Government as well as Biology by

Paul Graham. They also published the well-known computer programming book The C Programming Language by Brian Kernighan and Dennis Ritchie and Operating Systems: Design and Implementation by Andrew S. Tanenbaum. Winthrop Publishers, a Cambridge, Massachusetts based subsidiary of Prentice Hall,[14] published a series of books on programming beginning in the mid-1970s that was edited by Richard W. Conway.[15]
Other titles include Dennis Nolan's Big Pig (1976), Monster Bubbles: A Counting Book (1976), Alphabrutes (1977), Wizard McBean and his Flying Machine (1977), Witch Bazooza (1979), Llama Beans (1979, with author Charles Keller), and The Joy of Chickens (1981).

In "personal computer" history

A Prentice Hall subsidiary, Reston Publishing,[16][17] was in the foreground of technical-book publishing when microcomputers were first becoming available. It was still unclear who would be buying and using "personal computers", and the scarcity of useful software and instruction created a publishing market niche whose target audience yet had to be defined. In the spirit of the pioneers who made PCs possible, Reston Publishing's editors addressed non-technical users with the reassuring, and mildly experimental, Computer Anatomy for Beginners by Marlin Ouverson of People's Computer Company. They followed with a collection of books that was generally by and for programmers, building a stalwart list of titles relied on by many in the first generation of microcomputers users.

See also

References

  1. ^
    OCLC 1645522. Archived
    from the original on 6 September 2021. Retrieved 27 December 2021. With revenues of $390.6 million last year, it boasts that it is the country's largest college textbook publisher and second-largest producer of loose-leaf information services dealing with taxation and regulation, one of the three largest publishers of professional books, and one of the dozen largest publishers of textbooks for elementary and secondary schools.
  2. ^ Savvas Learning Company Archived August 18, 2019, at the Wayback Machine.
  3. ^ "About Prentice Hall". Archived from the original on May 3, 2007. Retrieved May 23, 2007.
  4. ISSN 0362-4331
    . Retrieved April 2, 2019.
  5. ^ "2 GW Divisions Acquired by National Educational". Los Angeles Times. March 6, 1986. Retrieved October 15, 2019.
  6. ISSN 0190-8286
    . Retrieved October 15, 2019.
  7. ProQuest 280803448
    .
  8. OCLC 1645522
    . Retrieved 10 November 2019.
  9. OCLC 1645522
    . Retrieved 13 January 2018.
  10. ^ "Viacom captures Paramount". tribunedigital-baltimoresun. Retrieved September 12, 2018.
  11. ^ "S&S sells two peripheral assets". Publishers Weekly. November 28, 1994. Retrieved October 15, 2019.
  12. ^ "PRENTICE-HALL Trademark of SAVVAS LEARNING COMPANY LLC – Registration Number 1332044 – Serial Number 73495332 :: Justia Trademarks". trademarks.justia.com. Retrieved October 10, 2023.
  13. ^ "PRENTICE-HALL Trademark of SAVVAS LEARNING COMPANY LLC – Registration Number 1375654 – Serial Number 73541919 :: Justia Trademarks". trademarks.justia.com. Retrieved October 10, 2023.
  14. ^ "Computer Text Is Updated". The Ithaca Journal. June 30, 1975. p. 6 – via Newspapers.com.
  15. ^ "Cornell Department of Computer Science: 50 Years of Innovation". Cornell Bowers CIS. Retrieved September 15, 2022.
  16. ^ "Publishing: Keeping Up With The Supply Side". The New York Times. April 10, 1981.
  17. ^ "Advertising: Eileen Kiel Joins Grey Lyon & King". The New York Times. February 1, 1982.

External links

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