Radio personality
A radio personality is a person who has an on-air position in
Description
A radio personality can be someone who introduces and discusses genres of music; hosts a talk radio show that may take calls from listeners; interviews celebrities or guests; or gives news, weather, sports, or traffic information. The radio personality may broadcast live or use voice-tracking techniques.[1] Increasingly in the 2010s, radio personalities are expected to supplement their on-air work by posting information online, such as on a blog or on another web forum. This may be either to generate additional revenue or connect with listeners.[2] With the exception of small or rural radio stations, much of music radio broadcasting is done by broadcast automation, a computer-controlled playlist airing MP3 audio files which contain the entire program consisting of music, commercials, and a radio announcer's pre-recorded comments.
History
In the past, the term "
Although radio personalities who specialized in news or talk programs such as
Types of radio personalities
- FM/AM radio – The Bob and Tom Show, The Breakfast Club, and Rickey Smiley.
- Talk radio – Talk radio personalities often discuss social and political issues from a particular political point of view.[8] Some examples are Rush Limbaugh, Art Bell, George Noory, Brian Lehrer, and Don Geronimo.
- Sports talk radio – Sports talk radio personalities are often former athletes, sports writers, or television anchors and discuss sports news.[8] Some examples are Dan Patrick, Tony Kornheiser, Dan Sileo, Colin Cowherd, and Mike Francesa.
- Satellite radio – Dr. Laura, and Chris "Mad Dog" Russo are some of the notable personalities who have successfully made the move from terrestrial radio to satellite radio.[8]
- Internet radio - Slacker Radio and Jango.
Notable radio personalities
Notable radio personalities include pop music radio hosts Wolfman Jack, Jim Pewter, Dick Clark, Casey Kasem, John Peel, Charlie Gillett, Walt Love, Alan Freed, The Real Don Steele and Charlie Tuna;[9] sports talk hosts such as Mike Francesa; shock jocks and political talk hosts such as Don Imus, Howard Stern and Rush Limbaugh.[10]
Career
Education
Many radio personalities do not have a post-high school education, but some do hold degrees in
Training
Universities offer classes in
Requirements
A radio personality position generally has the following requirements:[14][15]
- Good clear voice with excellent tone and modulation[16]
- Great communication skills and creativity to interact with listeners[16]
- Knowledgeable on current affairs, news issues and social trends
- Creative thinking, to be able to think of new ideas or topics for show
- Able to improvise and think "on the spot"
- Ability to develop their own personal style
- A good sense of humor
Opportunities
Due to radio personalities' vocal training, opportunities to expand their careers often exist. Over time a radio personality could be paid to do voice-overs for commercials, television shows, and movies.[17]
Salary in the US
Radio personality salaries are influenced by years of experience and education. In 2013, the median salary of a radio personality in the US was $28,400.
- 1–4 years: $15,200–39,400,
- 5–9 years: $20,600–41,700,
- 10–19 years: $23,200–51,200,
- 20 or more years: $26,300–73,000.
A radio personality with a bachelor's degree had a salary range of $19,600–60,400.[18]
The salary of a local radio personality will differ from a national radio personality. National personality pay can be in the millions because of the increased audience size and corporate sponsorship. For example, Rush Limbaugh was reportedly paid $38 million annually as part of the eight-year $400 million contract he signed with Clear Channel Communications.[19]
Gallery
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Jessica Letshwiti, ICE100 Radio, Botswana, Southern Africa
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Ibrahim Astady, Dubai 93 FM, United Arab Emirates
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Tampa, FL, 2013
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Kevin Joseph O'Donnell, Australian Army station "Radio Commonwealth", Korea 1955
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Maud Ruby Bashsam aka "Wellington, New Zealand, 1959
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Talk radio host and guests, Radio Fiji One, Fiji Broadcasting Corporation
See also
References
- ^ L. A. Heberlein - The Rough Guide to Internet Radio 2002 - Page v. "In addition to putting songs together, a good radio host can tell you things you didn't know about the artists, the songs, and the times."
- S2CID 144905276.
- ISBN 978-1-4381-1084-4.
- ^ Higgins, Terry. "Club Features New Breed of Disc Jockey". Milwaukee Sentinel. Milwaukee Sentinel, June 29, 1984. Retrieved 7 July 2016.
- ^ Udovitch, Mim. "Last Night a DJ Saved My Life: The History of the Disc Jockey By BILL BREWSTER and FRANK BROUGHTON Grove Press". New York Times Book Review. New York Times Company. Retrieved 8 July 2016.
- ^ Battaglio, Stephen (10 March 2002). "Television/Radio; When AM Ruled Music, and WABC Was King". New York Times. Retrieved 8 July 2016.
- ISBN 978-0-7864-5424-2.
- ^ a b c d "Radio and Television Job Description". CareerPlanner.com. Retrieved 28 February 2013.
- ^ "Series: Charlie Tuna". www.radioechoes.com.
- ^ Leopold, Todd. "The kings of the radio: All-time great DJs". CNN. Archived from the original on 14 April 2016. Retrieved 9 January 2017.
- ^ "Radio Jockey Education and Job requirements". educationrequirements.org. Retrieved 12 March 2013.
- ^ "Announcers and DJs". Occupational Outlook Handbook. bls.gov. September 8, 2022.
- ^ a b "ASU Dept. of Radio-TV". Arkansas State University. Retrieved 5 March 2013.
- ^ "Radio Jockey education and job requirements". educationrequirements.org. Retrieved 12 March 2013.
- ^ "RJs Talk About Their Careers in Radio". YouCareer.in. 1 September 2013. Retrieved 28 October 2015.
- ^ a b "La locución es mostrarte tal cual eres -" (in Spanish). 2018-05-08. Retrieved 2020-05-09.
- ^ "Radio Jockey: Job Prospects & Career Options". webindia123.com. Retrieved 28 February 2013.
- ^ "Disc Jockey (DJ), Radio Salary, Average Salaries". Payscale.com. Retrieved 22 March 2013.
- ^ Farhi, Paul (3 July 2008). "Rush Limbaugh Signs $400 Million Radio Deal". Retrieved 26 September 2018.