TV3 (Swedish TV channel)

Source: Wikipedia, the free encyclopedia.
(Redirected from
TV3 (Sweden)
)
For other meanings of TV3, see Channel 3.
TV3
TV10
V Film
V Series
V Sport
History
Launched31 December 1987
Links
Websitetv3.se
Availability
Terrestrial
BoxerChannel 3
Channel 63 (HD)

TV3 (TV tre) is a Swedish pay television channel owned by Viaplay Group. It was launched on 31 December 1987 by businessman Jan Stenbeck.

The channel was initially broadcast across all of Scandinavia. In 1990, separate

Norwegian feeds were launched.[1] The channel's name refers to its launch at a time when television in Sweden was dominated by the two channels of SVT
.

History

TV3 was launched on December 31, 1987 and was the first commercial channel to broadcast in Sweden, Norway and Denmark. The channel was transmitted from London, in order to circumvent legislation that prohibited advertising being broadcast on Swedish television.

TV3 was one of the first channels to be broadcast on the

ZTV
was launched as a program block on TV3. That same year, TV3 made a profit for the first time.

In mid-2006, TV3 began to broadcast six different regional versions, for advertising purposes; this made it possible to broadcast advertising directed to individual regions via the channel, an advertising form that

TV4 previously had a monopoly on. On satellite, all six versions are distributed. On other networks, Boxer and their respective cable operators transmit the regional version for the relevant area. Today, the channel is available via satellite (DVB-S/S2 through the owner MTG's Viasat and also at competing Canal Digital
, digital terrestrial and cable.

Programming

TV3 originally aired factual programs, news (originally for 20 minutes, later only for 3 minutes only), reality TV shows, game shows, children's programs and pure commercial programmes. In 2006, it became an entertainment channel, having dropped all daily news programmes. After the launch of digital terrestrial television, bringing with it increased competition, acquired films and TV programming have formed the backbone of the channel's output. Previous original programming included reality and game shows like

Expedition: Robinson
(bought from SVT in 2004) as well as some factual programs.

Logos

  • TV3 logo used from 2002 until 2009
    TV3 logo used from 2002 until 2009
  • Current logo, used since 2009
    Current logo, used since 2009

References

  1. ^ "TV 3" (in Danish). Store danske encyklopædi. Archived from the original on 15 October 2018. Retrieved 15 October 2018.

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=TV3_(Swedish_TV_channel)&oldid=1215652286"