TechTarget
Company type | Public |
---|---|
Nasdaq: TTGT S&P 600 component Russell 2000 component | |
Industry | Marketing |
Founded | 1999 |
Headquarters | Newton, Massachusetts |
Products | Digital marketing |
Website | www |
TechTarget is an American company which offers
TechTarget, Inc. was founded in 1999 and is headquartered in Newton, Massachusetts with offices in London, Munich, Paris, San Francisco, Singapore and Sydney.
History
TechTarget was founded in 1999 by Greg Strakosch and Don Hawk as a spin-off of United Communications Group (UCG). In 2001, the company was recognized by B2B Magazine on the Media Power 50 list.[2] In 2005, AdAge named CEO Greg Strakosch a Top 25 Newsmaker.[3]
In 2016, TechTarget named Michael Cotoia as CEO and board member, and elected Greg Stakosch as executive chairman.
Its current board of directors includes
Since launch, the company has made several acquisitions aimed at building its technology content reach: In 2003, TechTarget acquired Information Security Magazine.
The company launched its current purchase intent data services (IT Deal Alert) for technology vendors in 2014 and has since added to the portfolio with a product called Priority Engine.[15] In 2020, TechTarget acquired technology webinar company BrightTALK.[16] In late 2020 the firm also announced the acquisition of IT analyst firm Enterprise Strategy Group.[17] In 2021 TechTarget announced the acquisition of Xtelligent Healthcare Media, a marketing services, media, and data company.[18]
References
- ^ "TTGT". Nasdaq.com.
- ^ B2B Magazine on the Media Power 50 list
- ^ AdAge named CEO Greg Strakosch a Top 25 Newsmaker
- ^ TechTarget named Michael Cotoia as CEO and board member, and elected Greg Stakosch as executive chairman
- ^ "Prospectus". US Securities and Exchange Commission. May 16, 2007. Retrieved November 7, 2016.
- ^ Leonard P. Forman
- ^ Robert D. Burke
- ^ acquired Information Security Magazine
- ^ publications including: Bitpipe.com
- ^ TheServerSide.com and TheServerSide.net
- ^ acquired KnowledgeStorm for $58 million
- ^ Techtarget buys Brian Madded company cbsnews.com
- ^ Techtarget acquired LeMagIT yahoo.com
- ^ TechTarget buys RBIS Computer Weekly foliomag.com
- ^ Priority Engine
- ^ "TechTarget Acquires Enterprise Strategy Group (ESG), a Leading Provider of Decision-Support Content for Enterprise Tech Buyers and Sellers". TechTarget. 4 January 2021. Retrieved 2021-02-22.
- ^ "TechTarget Acquires Enterprise Strategy Group (ESG), a Leading Provider of Decision-Support Content for Enterprise Tech Buyers and Sellers". TechTarget. 4 January 2021. Retrieved 2021-02-22.
- ^ "TechTarget Acquires Xtelligent Healthcare Media, the Largest Marketing Services, Media and Data Company in B2B Healthcare Technology". TechTarget. 4 August 2021. Retrieved 2023-12-06.