Transgenerational design

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Transgenerational design is the practice of making products and environments compatible with those physical and sensory impairments associated with human aging and which limit major activities of daily living.[1] The term transgenerational design was coined in 1986, by Syracuse University industrial design professor James J. Pirkl[2] to describe and identify products and environments that accommodate, and appeal to, the widest spectrum of those who would use them—the young, the old, the able, the disabled—without penalty to any group.[3] The transgenerational design concept emerged from his federally funded design-for-aging research project, Industrial design Accommodations: A Transgenerational Perspective.[4] The project's two seminal 1988 publications[5] provided detailed information about the aging process; informed and sensitized industrial design professionals and design students about the realities of human aging; and offered a useful set of guidelines and strategies for designing products that accommodate the changing needs of people of all ages and abilities.

Overview

The transgenerational design concept establishes a common ground for those who are committed to integrating age and ability within the consumer population. Its underlying principle is that people, including those who are aged or impaired, have an equal right to live in a unified society.[6]

Transgenerational design practice recognizes that human

lifestyle. But most injuries, impairments and disabilities typically occur more frequently as one grows older and experiences the effects of senescence (biological aging).[7]
Four facts clarify the interrelationship of age with physical and sensory vulnerability:

  1. young people become old
  2. young people can become disabled
  3. old people can become disabled
  4. disabled people become old

Within each situation, consumers expect products and services to fulfill and enhance their lifestyle, both physically and symbolically. Transgenerational design focuses on serving their needs through what Cagan and Vogel call "a value oriented product development process".[8] They note that a product is "deemed of value to a customer if it offers a strong effect on lifestyle, enabling features, and meaningful ergonomics" resulting in products that are "useful, usable, and desirable" during both short and long term use by people of all ages and abilities.[8]: p.34 

Transgenerational design is "framed as a market-aware response to population aging that fulfills the need for products and environments that can be used by both young and old people living and working in the same environment".[9]: p.16 

Benefits

Transgenerational design benefits all ages and abilities by creating a harmonious bond between products and the people that use them. It satisfies the

sociological factors desired—and anticipated—by users of all ages and abilities:[3]
: p.32 

Transgenerational design addresses each element and accommodates the user—regardless of age or ability—by providing a sympathetic fit and unencumbered ease of use. Such designs provide greater accessibility by offering wider options and more choices, thereby preserving and extending one's independence, and enhancing the quality of life for all ages and abilities—at no group's expense.

Transgenerational designs

stigmatize. They do this by:[10]

  • bridging the transitions across life's stages
  • responding to the widest range of individual differences
  • helping people remain active and independent
  • adapting to changing sensory and physical needs
  • maintaining one's dignity and self-respect
  • enabling one to choose the appropriate means to accomplish activities of daily living

History

Transgenerational design emerged during the mid-1980s coincident with the conception of

Age Discrimination Act of 1975, which prohibited "discrimination on the basis of age in programs and activities receiving Federal financial assistance", or excluding, denying or providing different or lesser services on the basis of age.[11] The ensuing political interest and debate over the Act's 1978 amendments, which abolished mandatory retirement at age 65, made the issues of aging a major public policy concern by injecting it into the mainstream of societal awareness.[12]

Background

At the start of the 1980s, the oldest members of the population, having matured during the

aging population
throughout the world.

Advancements in medical research were also changing the image of

aging population having vigor, resources, and time to apply both.[12]

Responding to the public's growing awareness, the media, public policy, and some institutions began to recognize the impending implications.

rock-and-roll formats with music targeted to more mature tastes. The Collegiate Forum (Dow Jones & Co., Inc.) devoted its Fall 1982 issue entirely to articles on the aging work force. A National Research Conference on Technology and Aging, and the Office of Technological Assessment of the House of Representatives, initiated a major examination of the impact of science and technology on older Americans”.[12]

In 1985, the

Department of Housing and Urban Development signed an agreement to improve building, landscape, product and graphic design for older Americans, which included new research applications for old age that recognized the potential for making products easier to use by the elderly, and therefore more appealing and profitable.[12]

Development

In 1987, recognizing the implications of

population aging, Syracuse University’s Department of Design, All-University Gerontology Center, and Center for Instructional Development initiated and collaborated on an interdisciplinary project, Industrial Design Accommodations: A Transgenerational Perspective.[4] The year-long project, supported by a Federal grant,[4] joined the knowledge base of gerontology with the professional practice of industrial design
.

The project defined "the three aspects of aging as

humanistic concerns".[13]
The strong interrelationship between the
sensory
factors of aging, and were included in the resulting set of design guidelines to:

  • sensitize designers and design students to the aging process
  • provide them with appropriate knowledge about this process
  • accommodate the changing needs of our transgenerational population

The project produced and published two instructional manuals—one for instructors[7] and one for design professionals[3]—each containing a detailed set of "design guidelines and strategies for designing transgenerationalproducts". Under terms of the grant, instructional manuals were distributed to all academic programs of industrial design recognized by the National Association of Schools of Art and Design (NASAD).

Chronology

Continuing to emerge as a growing strategy for developing products, services and environments that accommodate people of all ages and abilities, "transgenerational design has been adopted by major corporations, like Intel, Microsoft and Kodak” who are “looking at product development the same way as designing products for people with visual, hearing and physical impairments,” so that people of any age can use them.[23]

Discussions between designers and marketers are indicating that successful transgenerational design “requires the right balance of upfront research work, solid human factors analysis, extensive design exploration, testing and a lot of thought to get it right”, and that “transgenerational design is applicable to any consumer products company—from appliance manufacturers to electronics companies, furniture makers, kitchen and bath and mainstream consumer products companies”.[24]

See also

References

  1. .
  2. ^ "James J. Pirkl Papers"."An inventory of his papers at Syracuse University".
  3. ^ .
  4. ^ a b c "Grant No. 90AT0182, Administration Office of Human Development Services, Department of Health and Human Services". Washington, DC. 1987. {{cite journal}}: Cite journal requires |journal= (help)
  5. ^ "Trans/Multi-Generational Design". Legacy3. Retrieved 14 November 2014.
  6. .
  7. ^ .
  8. ^ .
  9. ^ .
  10. .
  11. ^ "U.S. Department of Health & Human Services". 14 August 2007. Retrieved May 21, 2012.
  12. ^ a b c d Bellows, Neal S. (1987). "Profiling the Elderly Consumer". Innovation: Journal of the Industrial Designers Society of America. 6 (Summer): 6–7.
  13. ^ Pirkl, James J. (1987). "Transgenerational Design: An Instructional Project to Prepare Industrial Design Professionals". Innovation: Journal of the Industrial Designers Society of America. 6 (Summer): 4.
  14. ^ Special Report: America Comes of Age. New York: Bristol-Myers Company. 1988. p. 25.
  15. .
  16. ^ Pirkl, James J. (1989). "Transgenerational Design: a Global Challenge". Design News: Magazine of Industrial Design. Vol. 203. Japan Industrial Design Promotion Organization. pp. 26–29.
  17. ^ "Good Grips".
  18. ^ Lawrence, Peter, Entrepreneur Sam Farber on Design (PDF)
  19. ^ Pirkl, James J. (1991). "Transgenerational Design: A Design Strategy Whose Time Has Arrived". Design Management Journal. Vo. 2 (4): 55–60.
  20. ^ Luscombe, Belinda (September–October 1993). "This Bold House". AARP the Magazine. Washington, DC: AARP. pp. 46–52.
  21. .
  22. .
  23. ^ LoTempio, Susan M. (Fall 2008). "Need help with that?". UBtoday. University at Buffalo Alumni Association.
  24. ^ Tom Feeheley; Matthew Bacon; Eric Nichols. "Motiv in the news". Transgenerational Design. Motiv. Retrieved 3 August 2013.