Viviana Zelizer

Viviana A. Rotman Zelizer (born January 19, 1946) is an Argentinian sociologist and the Lloyd Cotsen '50 Professor of Sociology at

Viviana Zelizer was born on January 19, 1946, in Buenos Aires, to S. Julio Rotman and Rosita Weill de Rotman.^[2] She attended University of Buenos Aires and studied law for two years.^[3] In 1967, she emigrated to the United States

Zelizer has named four scholars at Columbia, who influenced her intellectual career: Sigmund Diamond, Bernard Barber, David Rothman, and Robert K. Merton.^[6] Diamond (whose PhD was in history) and Barber were her primary mentors in sociology, and Rothman in the history department. Zelizer has said that Merton was always present, but at a distance.

Career

Zelizer's unique approach to sociology by way of social history was an initial burden, as she recounts:

I remember all too painfully an early interview for a job in a university sociology department during which my interrogators asked pointedly how my social historical research qualified as sociology at all.^[6]

From 1976 to 1978 she joined the Department of Sociology at Rutgers University. In 1976, she took an assistant professorship at Barnard College and Graduate Faculty of Columbia University. She advanced to full professor in 1985. She then returned to Columbia University as a full professor, where she chaired the Department of Sociology from 1992 to 1996. In 2002, she was named the Lloyd Cotsen '50 Professor of Sociology.^{[citation needed]}

From 1987 to 1988 she was a visiting scholar at the Russell Sage Foundation, where she met another visiting scholar, sociologist Charles Tilly. At Princeton she interacted with influential colleagues Paul DiMaggio and Alejandro Portes, as well as Michael Katz, then at the University of Pennsylvania.^[6]

In 1996–1997, Zelizer was a John Simon Guggenheim Memorial Foundation Fellow and a National Endowment for the Humanities Fellow at the Institute for Advanced Study.

In 2001, she was the elected the first chair of the newly created Economic Sociology section of the American Sociological Association. In 2001 she was elected a member of the Council of the section on Comparative/Historical Sociology of the ASA.

In 2003 the Economic Sociology section named its annual book prize the Viviana A. Zelizer Distinguished Book Award.

Personal life

Zelizer's son,

• Economic Lives: How Culture Shapes the Economy, Princeton University Press. (2010).
  ISBN 978-0-691-13936-4
• The Purchase of Intimacy, Princeton University Press. (2005).
  ISBN 0-691-12408-6
• The Social Meaning of Money: Pin Money, Paychecks, Poor Relief, and Other Currencies, Basic Books. (1994).
  ISBN 0-465-07891-5
• Pricing the Priceless Child: The Changing Social Value of Children, Princeton University Press. (1985).
  ISBN 0-691-03459-1
• Morals and Markets: The Development of Life Insurance in the United States, Columbia University Press. (1979).
  ISBN 0-231-04570-0