WSHP-FM
| |
---|---|
Branding | His Radio Praise |
Programming | |
Format | Contemporary worship music |
Ownership | |
Owner | Radio Training Network |
WHRT-FM, WRTP, WALC, WLFS, WLFJ-FM | |
History | |
First air date | 1964 (as WELP-FM) |
Former call signs |
|
Call sign meaning | "His Radio Praise" (station branding) or "worship", the style of music played |
Technical information | |
Facility ID | 73239 |
Class | C3 |
ERP | 25,000 watts |
HAAT | 100 meters (330 ft) |
Transmitter coordinates | 34°50′21″N 82°31′37″W / 34.83917°N 82.52694°W |
Repeater(s) |
|
Links | |
Webcast | Listen Live |
Website | hisradiopraise.com |
WSHP-FM (103.9
History
The station signed on in 1964 as WELP-FM, which mostly
Both WTLT and WELP-FM were sold to new ownership by 1987. In December of that year, WTLT changed to
In 1989, the Voyager broadcasting group purchased the radio station, and utilized Don Kelly & JC Floyd as consultants. Wayne Walker (from
In January 1993, WLWZ added a simulcast partner as 103.3 FM from nearby Greer signed on, becoming WLYZ, which helped the station to be heard in the Spartanburg part of the market. By that time, both stations were billed as "Double Z", but continued with the urban format. This made the station receivable along Interstate 85 almost from the North Carolina to Georgia line on both 103s.
Emerald City Broadcasting purchased WWMM (107.3 FM) in 1994 and added an urban format which became a direct competitor. WWMM was relaunched as
On January 1, 1996, 103-X added
In November 2000,[
In 2005, Entercom sold WOLT, WOLI, and WSPA (910 AM) to Davidson Media Group, while retaining "The Walk" and placing it on its newly acquired 106.3 WGVC signal.[4] After Davidson took ownership, WOLI-FM flipped to a Regional Mexican format simulcast with WOLI (910 AM) starting in October 2005. The 910 simulcast was intended to better cover Spartanburg with the programming heard on 103.9, which primarily covers the Greenville area. However, when WNOW-FM, then located in Gaffney, South Carolina began airing much of the same programming in 2007, WOLI-FM began playing Spanish religious programming.
Davidson Media sold WOLI-FM and eleven other stations to Mahan Janbakhsh's TBLC Holdings, LLC for $3.5 million; following the closure of the sale in November 2015, it flipped to Regional Mexican as Activa 103.9.[5] Its calls were later changed to WTOB, and then WTOB-FM.[6]
In September 2019, the station was sold to Radio Training Network, which would make it a sister station to WLFJ-FM; the sale was consummated on March 11, 2020.[7] On March 19, 2020, following the closure of the sale, the station flipped to contemporary worship music as His Radio Praise, and changed its call letters to WSHP-FM.[6] Also in 2020, the station upgraded the signal to become a 25,000 watt Class C3 and began broadcasting in HD Radio. Even with the power boost, it only provides secondary coverage of parts of the eastern Upstate, including Spartanburg.
References
- ^ "Call Sign History (WSHP-FM)". Retrieved April 21, 2010.
- ^ "PD Of The Week: Maxx Myrick", "Billboard" magazine, July 23, 1988
- ^ a b Hudson, Eileen Davis (March 17, 2003). "Market Profile: Greenville-Spartanburg, S.C.". Mediaweek. Vol. 13, no. 11. p. 18.
- ^ "Need2Know". Spartanburg Herald-Journal. June 26, 2005. p. B3.
- ^ "WTOB Drops Oldies For Regional Mexican". RadioInsight. November 10, 2015. Retrieved March 27, 2020.
- ^ a b "His Radio Praise Debuts On 103.9 WSHP-FM". RadioInsight. March 26, 2020. Retrieved March 26, 2020.
- ^ "Radio Training Network Expands In Greenville SC". RadioInsight. September 23, 2019. Retrieved September 23, 2019.
External links
- WSHP-FM in the FCC FM station database
- WSHP-FM in Nielsen Audio's FM station database