Wei Brian

Source: Wikipedia, the free encyclopedia.

Wei Brian is a skin care entrepreneur and CEO of Wei East and Wei Beauty Brands.[1]

Early life

Wei Brian was born in 1963 and lived in

Hubei Province found in Central China. Brian earned a Bachelor of Science degree at Wuhan University. In 1985, Brian came to the United States to obtain her master's degree in Computer Science at Drexel University
in Philadelphia, Pennsylvania.

Career

In 2002 Brian began selling her Wei East line on

HSN (Home Shopping Network).[2]

In the beginning several HSN executives were cautious of the idea of using her sales idea. At first Wei Brian had almost no media training. She had a strong accent,

China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them, wrote that Brian's "passion and authenticity came through."[3]

According to

Space NK stores in the United Kingdom and United States to introduce a 12-unit prestige treatment line called WEI Beauty.[5]
In 2009 Brian won the Asian Women in Business Entrepreneurial Leadership Award. Brian also launched We Help, a community outreach program dedicated to a variety of philanthropic causes. Its first priority was to support families faced with
autism, through contributions to Autism Speaks and the Autism Treatment Center of America.[6]

Featured in Oprah's "O" Magazine – March 2008 issue.

Featured in Forbes Asia article titled "China Fashion & Design 30", featuring 30 of the top influencers in China Fashion, Jewelry, Beauty, Architecture & Home Décor industries – December 2015 issue. Featured in December 2015 Forbes Asia

References

  1. ^ Liao, Sharon. "Natural Beauty Gurus: the 10 Questions I Always Ask, Wei Y. Brian". Whole Living Daily. Retrieved November 28, 2012.
  2. ^ Sandoval, Kate (March 2008). Spotlight on Wei Yang Brian. New York. p. 132. {{cite book}}: |work= ignored (help)CS1 maint: location missing publisher (link)
  3. ^
    ISBN 978-1-118-83474-9
    p. 162. ("From East to West to Wei East", start p. 161, in Chapter 18: Marketing)
  4. ISBN 978-1-118-83474-9
    p. 163. ("From East to West to Wei East", start p. 161, in Chapter 18: Marketing)
  5. ^ Brid, Costello (February 24, 2010). "Beauty Beat: Wei Skin Care Line Heads to Space NK". Women's Wear Daily. Retrieved February 28, 2019.
  6. ^ Asian Women in Business. "2009 AWIB Entrepreneurial Leadership Award Winner". City Soft Community Enterprise. {{cite web}}: |last= has generic name (help)

(December 2015). China Fashion & Design 30. Forbes Asia. p. 84.

External links

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