William Ware Theiss

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William Ware Theiss
Los Angeles, California
OccupationCostume designer
Years active1960–1988

William Ware Theiss (/θs/; November 20, 1931 – December 15, 1992),[1] was an American costume designer for television and film.

His film credits as costume designer include

Emmy Award for Best Costume Design.[2][3]

In the course of his career, Theiss was most famous for creating alluring female costuming that censors typically could not credibly forbid, employing what came to be called the "Theiss Titillation Theory": "The sexiness of an outfit is directly proportional to the perceived possibility that a vital piece of it might fall off."[4]

Early life

Theiss was born in Medford, Massachusetts, the son of Harold Hetherington Theiss and Helen Theiss, and was named for his paternal great-grandfather, William Hodgson, and his paternal great-grandmother's family, Ellen (Ware) Hodgson.[citation needed] He attended Lowell High School in San Francisco.[5] He attended Art Center College of Design at Stanford University, graduating with a Bachelor of Arts,[6] minoring in sciences, biology and chemistry before a four-year stint in the United States Navy. He eventually moved to Los Angeles.[7] His first Hollywood job was as a personal secretary to Cary Grant,[6] whose ex-wife, actress Dyan Cannon, Theiss cited as having considerable influence on his career.[8]

Illness and death

Theiss died of complications from

AIDS on December 15, 1992, age 61.[6]

Career

Following six months at

. In the fall of 1964, he was costume designer for "The World of Ray Bradbury" on stage.

In 1964, he was brought to the attention of Gene Roddenberry by his friend D. C. Fontana. Roddenberry then hired Theiss as costume designer for Star Trek. The "Theiss Titillation Theory"—which claims that "the degree to which a costume is considered sexy is directly proportional to how accident-prone it appears to be"—is named after him.[9] A key example of this idea in practice is the female android costume in the Star Trek episode "What Are Little Girls Made Of?" in which the revealing top portion consists only of two crossing straps of material that connect in one piece to trousers, and—Theiss's personal favorite—the pink gown featured in the episode "Who Mourns for Adonais?": a backless dress in which the front of the dress was held up by the weight of the train which fell over the shoulder to the floor.[10]

In the 1970s and early 1980s, he designed costumes for at least a dozen TV movies, including

Emmy Award for Outstanding Costume Design for a Series for the episode "The Big Goodbye".[2][3]

References

External links