Woman's World
ISSN 0272-961X | |
Woman's World is an American supermarket weekly magazine with a circulation of 1.6 million readers. Printed on paper generally associated with
History
The magazine was launched in the United States in 1981 by a European magazine publisher,
A different magazine with the same name, but with no connection to the current one, was published in the United States 1884–1940. It has no connection to a
Format
The magazine is published in a large tabloid newspaper format, with about 60 pages per issue, and approximately 12% of the magazine devoted to advertisements. The cover generally features several headlines for internal articles, along with a cover model who is generally a regular woman rather than an actress or model, who has accomplished something such as a popular or winning recipe, written an article about a health story or exercise regimen for the magazine, or detailed their successful weight loss regimen. Celebrities (generally in niche fields such as soap operas or cable channel drama series on niche networks rather than higher-profile actresses) are also featured occasionally. The magazine generally does not publish gossip features.
Subject coverage
According to a profile at magsdirect.com, the content in the magazine as of 2003 broke down into the following categories:
- Features: 32%
- Food and Nutrition: 22%
- Health: 16%
- Home and Gardening: 9%
- Beauty and Grooming: 8%
- Travel: 5%
- Fashion: 4%
- Parenting: 4%
Readership
According to magsdirect.com:
- Women: 95%
- Men: 5%
- Median age: 46
- Median household income: $50,192
- Employed: 66%
- Employed full-time: 51%
- Working mother: 32%
- Married: 60%
- Children in household: 47%
- Average age of children: 9.5
References
This article includes a list of general references, but it lacks sufficient corresponding inline citations. (November 2010) |
- ^ "eCirc for Consumer Magazines". Alliance for Audited Media. December 31, 2012. Retrieved February 22, 2013.
- "Local woman featured on front of Woman's World magazine", August 25, 2006, The Californian
- "#410, Heinz Bauer", Forbes profile of Woman's World's billionaire publisher
- Bauer publishing history
- http://winit.womansworldmag.com/ Magazine website.
- "New German Entry in Women's Magazines", January 21, 1981, New York Times