Yottaa
Private company | |
Type of site | software |
|---|---|
| Headquarters | Waltham, Massachusetts |
| Founder(s) | Coach Wei[1] Robert Buffone[2] |
| Key people | |
| Industry | Internet |
| URL | www |
Yottaa is a
web and mobile optimization services company based in Waltham, Massachusetts
. Its main product is a platform that helps with website conversions, as well as performance and security.
History
Yottaa was founded in 2009 in Boston by Coach Wei, a
CEO since late 2014.[10]
In a
CTO of Yahoo!, in its board of directors.[8] In a series B round in 2012 the company raised an additional $9 million to expand its platform technology to include monitoring and security features.[3][8] Following the round, Yottaa won MassTLC's award for Innovative Technology of the Year - Cloud.[12] A further $16 million were raised in 2013, in a round led by Intel Capital, also attracting funding from previous investors to expand sales and marketing operations and attract enterprise customers.[13][14] From an equity issuance in December 2014, Yottaa received $10.45 million.[15] In early 2015, Yottaa moved its offices from Boston to Waltham, Massachusetts.[5] On May 12, 2022 Yottaa announced a significant growth investment from PSG to help accelerate their growth. Financial terms were not disclosed.[16]
Services
Yottaa has developed a
web and mobile optimization platform providing cloud services that improve website speed, and visibility on any device.[17][18] The company's initial target group were mid-sized enterprises (SMEs), with Yottaa aiming to sell its platform as a software as a service.[14] Yottaa's platform combines an adaptive content delivery network, dynamic site acceleration, web analytics, and internet security.[19] Yottaa deals with the problem of website speed as a software optimization problem, instead of dealing with it as a problem of bits' movement between different places, and does not require any code changes.[14][20]
Yottaa's platform, named Context Intelligence, identifies the user's location, browser, device, and interaction with web content to sort application content delivery, thus modifying web content to match the end user's browsing context.[21] Context Intelligence comprises several components: AdaptiveCDN is the delivery component,[22] AppSequencing is neutralizing ad-blocking software while ensuring that the websites speed is not reduced,[23][24] InstantON is an accelerating component,[25] ContextSAFE provides security to the platform, while ImpactAnalytics offers web analytics.[26][27]
References
- ^ "Coach Wei's blog".
- ^ a b c "Leadership". Yottaa. Retrieved December 7, 2015.
- ^ a b Huang, Gregory T. (May 22, 2012). "Yottaa, Looking More Like Akamai, Gets $9M for "Anti-Lean" Approach". Xconomy. Retrieved December 6, 2015.
- ^ "Cool Startup: Yottaa". Bizety. January 22, 2014. Retrieved December 7, 2015.
- ^ a b Castellanos, Sara (December 1, 2014). "Boston tech firm Yottaa plans HQ move to Waltham to accommodate soaring growth". Boston Business Journal. Retrieved December 5, 2015.
- ^ "Coach Wei - Biography". NoFluffJustStuff.com. Retrieved December 5, 2015.
- ^ Alspach, Kyle (August 27, 2012). "Startup Insights: Coach Wei of Yottaa". Boston Business Journal. Retrieved December 5, 2015.
- ^ a b c Empson, Rip (May 22, 2012). "With Ex-Yahoo CTO On Board, Yottaa Nabs $9M For Affordable Mobile, Web Acceleration Services". Tech Crunch. Retrieved December 5, 2015.
- ^ Huang, Gregory T. (August 29, 2011). "Anti-Lean Startup: Yottaa Yearns for Big, Fast Growth by Hiring Global Workforce". Xconomy. Retrieved December 6, 2015.
- ^ Alspach, Kyle (23 January 2015). "The Blade Logic Mafia Takes Over at Yotta, Heads Back to the Suburbs". BostInno. Retrieved 11 December 2015.
- Tech Crunch. Retrieved December 6, 2015.
- ^ Lynch, Brendan (September 17, 2012). "Yottaa revs up web accelerator product". VentureFizz.com. Retrieved December 7, 2015.
- ^ "The Daily Startup: Yottaa Grabs $16M to Make Mobile Better". The Wall Street Journal. 10 July 2013. Retrieved 9 December 2015.
- ^ a b c Alspach, Kyle (July 10, 2013). "Akamai competitor Yottaa raises $16M to expand Web accelerating service". Boston Business Journal. Retrieved December 5, 2015.
- ^ "Investors buy $10.45 million worth of Yottaa's equity". Random-Research.org. December 31, 2014. Retrieved December 6, 2015.
- ^ "Yottaa Announces Significant Growth Investment from PSG". www.businesswire.com. 2022-05-12. Retrieved 2023-07-12.
- ^ Alspach, Kyle (February 12, 2012). "Yottaa wins key patent, as contest for a faster web continues". Boston Business Journal. Retrieved December 7, 2015.
- ^ "Instart Logic And Yottaa Vs Traditional CDNs". Bizety. March 22, 2014. Retrieved December 7, 2015.
- ^ Pete Prestipino (April 3, 2015). "Validate the Business Impact of CDNs". Website Magazine. Retrieved December 7, 2015.
- ^ Alspach, Kyle (February 2012). "Yottaa CEO: Old-school web delivery tech is dead unless it adapts". Boston Business Journal. Retrieved December 7, 2015.
- ^ Amato-Mccoy, Deena M. (October 29, 2014). "A Distinct Advantage". Retrieved December 7, 2015.
- ^ "Interview with Ariel Weil, VP at Yottaa". bizety.com. September 14, 2015. Retrieved December 7, 2015.
- ^ Bray, Hiawatha (26 October 2015). "Firms help websites evade ad blockers". The Boston Globe. Retrieved 9 December 2015.
- ^ Freier, Anne (October 2, 2015). "Yottaa launches web and mobile app platform that circumvents ad blockers". BusinessofApps.com. Retrieved December 7, 2015.
- ^ Alspach, Kyle (November 19, 2013). "Yottaa debuts new product to 'change the way the Web works". Boston Business Journal. Retrieved December 7, 2015.
- ^ "Yottaa Introduces Several Innovative Enhancements to Its Adaptive CDN Platform". Reuters. Archived from the original on December 23, 2015. Retrieved December 7, 2015.
- ^ "The ContextIntelligence Platform". Yottaa. Retrieved December 7, 2015.