Alvin Eicoff
Alvin Maurey Eicoff | |
|---|---|
DRTV ) advertising | |
| Spouse | Helene Topaz |
| Children | 2 |
Alvin Maurey Eicoff (June 8, 1921 – March 2, 2002) was widely recognized as a founder of
commercials
featuring a 1-800 number and a call to action.
Biography
Eicoff found his own
Advertising Age.[1]
Personal life
In 1947, Eicoff married Helene Topaz (1928–2020); they had two children Larry Eicoff and Jeffrey Eicoff.[2][3] He died on March 2, 2002, and was buried at Shalom Memorial Park in Arlington Heights, Illinois.[2]
References
- ^ "Alvin Eicoff inducted into DMA Hall of Fame". Archived from the original on 2007-12-17. Retrieved 2008-11-17.
- ^ a b "Alvin Maurey Eicoff". Chicago Sun-Times. March 5, 2002.
- ^ "Obituary: Helene (Topaz) Eicoff". The Palm Beach Post. May 15, 2020.
Further reading
- Eicoff, Alvin M. Or Your Money Back (New York, NY: Crown, 1983)
- Eicoff, Alvin M. Direct Marketing Through Broadcast Media (New York, NY: McGraw-Hill Education, 2000)
| International | |
|---|---|
| National | |
