Compañía de las Cervecerías Unidas
Santiago | |
Key people | Andrónico Luksic Craig, (Chairman) Patricio Jottar, (CEO) |
|---|---|
| Products | Beer wine soft drinks cider pisco spirits foods |
| Revenue |  US$2.2 billion (2017)[1] |
 US$232.5 million (2017) | |
Number of employees | 8,000 |
| Website | www |
CCU is a Chilean producer of diversified beverages founded in 1902. The company produces both alcoholic and non-alcoholic beverages, also operating in the food sector. They have operations in Chile, Argentina, Bolivia, Colombia, Paraguay, Uruguay and Peru.
CCU is notably far from obscurity in South America and is somewhat diverse.[2] It is Chile's largest brewer, the second largest soft drink producer, the second largest wine producer, the largest bottler of mineral water and fruit-based beverages in Chile, one of the largest pisco producers in the region, and it participates in the candy manufacturing business. CCU is the second-largest brewer in Argentina and also participates in the cider, spirits and wine industries. In Uruguay and Paraguay, the Company is present in the beer, mineral and bottled water, soft drinks and fruit-based beverage categories. In Bolivia, CCU participates in the beer, water, soft drinks and malt beverage categories. In Colombia, the Company participates in the beer industry and in Peru, in the pisco industry.
The CCU product portfolio includes its own brands, as well as licensed and imported brands, maintaining licensing agreements and / or joint ventures with
In 1957, the first
In December 2003, the company commissioned a series of commercials for
References
- ^ [1][dead link]
- ^ "History of Compania Cervecerias Unidas S.A. – FundingUniverse". fundinguniverse.com.
- ^ "OpenLibra | BITS de Ciencia #15". OpenLibra.
- ^ Newbery, Charles (7 July 2004). "OMD Chile's product placement coup". Advertising Age. Retrieved 26 February 2024.
- ^ "Chile se consagró con el Gran Prix de Media". LatinSpots (in Spanish). 23 June 2004. Retrieved 26 February 2024.
