George Cadbury Jr

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George Cadbury Jr
Born(1878-04-07)7 April 1878
Cadbury Brothers, business theorist, philanthropist
Known forDeveloping Cadbury Dairy Milk
Parent(s)George Cadbury
Mary Tylor
RelativesEdward Cadbury (brother)
Egbert Cadbury (half-brother)
Marion Greeves (half-sister)
Richard Cadbury (paternal uncle)

George Cadbury Jr (7 April 1878 – 27 September 1954) was a British chairman of Cadbury, business theorist, and philanthropist. He is best known for developing Cadbury Dairy Milk in 1905 which would become the company's best-selling product.

Biography

George Cadbury Jr was the second son of

.

A Director and later Chairman of Cadburys Ltd, he was interested in the scientific and chemical aspects of the business, including standardising recipes and recording them in a book. After ten years of developing milk chocolate with his R&D team, in 1905 he launched Cadbury Dairy Milk.[1][2] The bar was a great sales success, and became the company's best-selling product by 1914.[3]

See also

Cadbury family

References

  1. ^ Hunter, Paul (2016). The Seven Inconvenient Truths of Business Strategy. Taylor & Francis. p. 102.
  2. S2CID 154421535
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  3. .

External links