Micro-series
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A micro-series (also microseries) is an extremely short
Popular micro-series
Even if it doesn't have a wide audience, a micro-series creates buzz, especially if it is interactive, as in the case of CBS's 2006 micro-series, The Courier. Sometimes a
It is important that the micro-series content fits the environment or theme of the program in which it airs. A good example of this is
With the advent of the digital video recording (
The television series, My Manny, achieved notable success and has since been renewed for a third season. General Motors, in light of this achievement, decided to sponsor a new series, Gillian in Georgia. This program was broadcast on TBS during the spring of 2010, featuring Jill Marie Jones, recognized for her role in Girlfriends. The show's storyline revolves around a trendy New Yorker who relocates to the South to reside with her sister's family. Gillian in Georgia is among the lineup of TBS' popular sitcom Meet the Browns.[4]
Unilever, too has gotten into the micro-series action. Singer Alicia Keys was selected by Dove and MTV to star in their "real beauty" micro-series called Fresh Takes. The series revolves around a group of twenty-something females and the pressures they must overcome in order to pursue their dreams. Each miniseries aired as a commercial interstitial during the March 24, 2008 premiere of The Hills. The micro-series is intended to promote the new Dove products while confronting the issues of self-esteem.[5]
Sometimes a micro-series may turn into a half-hour television sitcom, as in the case of
References
- ^ "Mindshare Preps 'Heroes' Microseries". Ad Week.
- ^ "TBS Slots Revlon Match.com Micro-Series in Sex". Promo Magazine. Archived from the original on 2008-06-06.
- ^ a b "Full Speed Ahead for the Chevy Traverse in new TBS microseries". Brand Freak.
- ^ "TBS Unveils Newest Microseries GILLIAN IN GEORGIA, Presented by Chevy Malibu". TBS.
- ^ "Alicia Keys' Fresh Takes Microseries". Brown Sista.[permanent dead link]