Patrón
A bottle of Patrón Añejo | |
Type | Premium tequila |
---|---|
Manufacturer | Bacardi (The Patrón Spirits Company) |
Country of origin | Jalisco, Mexico |
Introduced | 1989 |
Proof (US) | 80 |
Variants | Añejo, Burdeos, Citrónge, Gran Platinum, Reposado, Silver, XO Cafe, XO Cafe Dark Cocoa |
Website | www |
Patrón is a brand of tequila products founded by John Paul Dejoria and Martin Crowley.
Patrón Tequilas, like all tequilas, are produced in
History
The original Patrón Tequila was produced by Casa 7 Leguas, one of the oldest Mexican distilleries.[2] St. Maarten Spirits (owners John Paul DeJoria and Martin Crowley) purchased the brand rights in 1989 and in 2002 production moved to a new distillery.[3]
In 2000, Ed Brown, co-founder of Patrón and former Seagram executive, took over as CEO.
In January 2018, Patrón was sold to Bacardi, one of the world's largest privately held spirits company, for $5.1 billion.[4]
Advertising
Following the
The brand logo is set in the Algerian typeface.
Varieties
Varieties include a tequila-coffee blend known as Patrón XO Cafe, a tequila-chocolate-coffee blend known as Patrón XO Cafe Dark Cocoa, and an orange liqueur known as Patrón Citrónge.[5]
- Gran Patrón Burdeos
- Gran Patrón Platinum
- Gran Patrón Piedra
- Patrón Silver
- Patrón Añejo
- Patrón Reposado
- Roca Patrón Silver
- Roca Patrón Reposado
- Roca Patrón Añejo
- Patrón XO Cafe
Patron XO Cafe is a premium coffee flavoured version of Patron.
- Patrón XO Cafe Dark Cocoa
- Patrón XO Cafe Incendio
- Patrón Citrónge
- Patrón Lime
- Patrón Mango
- Estate Release
See also
- Patrón Tequila Express
- Patron (disambiguation)
References
- ^ "Making Perfection". Patron Tequila. Archived from the original on 11 April 2013. Retrieved 27 February 2013.
- ^ Tequila.net. "7 Leguas Tequila Blanco - Tequila Reviews at TEQUILA.net". Tequila.net. Retrieved 17 December 2017.
- ^ ISBN 978-0-7627-8991-7.
- ^ "Bacardi acquires iconic tequila brand Patrón for $5.1bn - FoodBev Media". www.foodbev.com. 23 January 2018. Retrieved 19 April 2018.
- ^ "Bottles". Patron Tequila. Retrieved 5 April 2013.[permanent dead link]