Pinkwashing
(Redirected from
Pinkwashing (disambiguation)
)Look up pinkwashing in Wiktionary, the free dictionary.
Pinkwashing is a
whitewashing". The term is most often used to describe various forms of cause marketing
.
Pinkwashing may refer to:
- Pinkwashing (breast cancer), the promotion of consumer goods and services using the pink ribbon that represents support for breast cancer-related charities
- Pinkwashing (LGBT), the promotion of the gay-friendliness of a corporate or political entity in an attempt to downplay or soften aspects of it considered negative