Property technology
Property technology (also known as by the portmanteaus proptech, PropTech, prop-tech and also known as real estate technology) is used to refer to the application of
Overview
Property technology encompasses any application of digital technology or platform economics in the real estate industry. Some examples of property technology include
According to economist Richard Reed, the real estate industry has historically been conservative in its approach to technology, and is slower to adopt new technologies than other industries.[9]
Advances in the residential side of real estate technology encompass some target areas, but generally aim to reduce friction in the purchase, sale, or rental of a property.[10] Areas of focus include finding a home, selling a home, financing a purchase, closing on a property (including valuation, title & escrow, and title insurance), managing a property, managing loans, and mortgage lending software. Many proptech companies have seen a spike in demand for these solutions as the COVID-19 pandemic has jolted management companies from their "business as usual" routine.[11]
History of real estate technology
The history of property technology is often divided into three stages of development. These stages broadly correspond to the period from 1980 to 2000, from 2000 to 2008, and from 2008 to the present.[12][13]
Digital technology began to be adopted by the real estate industry during the 1980s, when personal computing became more common. Spreadsheet and accounting software like
The second stage began as real estate technology first targeted consumers during the dot-com bubble. At a time when most sales and residential listings were on print media and real estate offices, companies began to focus on moving listings onto the digital media.[14] From 2008 onwards, the widespread availability of high speed internet meant that real estate companies could move more of their data and services online.[13] Real estate databases such as Zillow are an example of information such as geographic data, property valuation and real estate advice being moved online.[15] This has been successful, with companies like Zillow (US), Rightmove (UK) and PriceHubble (CH) being in the top listed companies in their respective markets.
The rise of digital technology during the 21st century has led to the development of a
The
Post pandemic, proptech is increasingly influenced by wider societal concerns, such as town planning, and public sector applications. An example of this can be seen in the UK, where the government started a 'proptech innovation fund'. Under the banner of 'proptech' this saw initially investment in citizen involvement solutions.[20] More recent developments see applications in land assessment.[21]
Investment in real estate technology
During the 2010s, numerous property technology startups were created, dealing with aspects of real estate such as design and construction, listings, and transactions.[22] These startups have been supported by seed funding and investment from a range of sources, particularly venture capital funds.[23]
In 2015, investment into property technology grew, with more than $1.7 billion in funding being invested across over 190 deals. This represented a 50% increase year-over-year and a 821% increase in funding compared to 2011. Deal activity also increased, growing 378% with respect to 2011's total, and 12% year-over-year.
References
- ^ Guttman, Jonathan (2015). "The Impending Opportunity In Real Estate Technology". TechCrunch. Retrieved 2018-10-10.
- S2CID 150017205.
- ^ ISBN 978-1-000-37573-2.
- S2CID 219509584.
- ^ "Associated Press Stylebook". Associated Press Stylebook. Retrieved 2023-09-28.
- ^ Fields, Desiree (2018-02-02). "Automated Landlord". City Road Podcast (Podcast). Retrieved 2018-03-04.
- ^ Emig, Josh (2016-08-14). "Buildings are Giant Computers – Product Research at WeWork". WeWork Blog. Retrieved 2017-12-13.
- ISBN 978-0-429-62667-8.
- ISBN 978-1-000-35994-7.
- ISSN 0013-0613. Retrieved 2019-01-27.
- ^ "Proptech and the pandemic: Will coronavirus change how real estate works?". The Real Deal. 2018-09-13. Retrieved 2020-06-12.
- ^ ISBN 978-3-031-00968-6.
- ^ ISBN 978-1-000-35994-7.
- ^ Voices, Valley. "Modernizing Real Estate: The Property Tech Opportunity". Forbes. Retrieved 2020-07-23.
- ISBN 978-1-64896-029-1.
- ISBN 978-1-119-88732-4.
- ISBN 978-1-119-81512-9.
- ISBN 978-1-83910-393-3.)
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: CS1 maint: multiple names: authors list (link - ISBN 978-3-031-00968-6.
- ^ https://www.localdigital.gov.uk/fund/proptech-engagement-fund/
- ^ https://www.localdigital.gov.uk/digital-planning/funding/digital-planning-programme-funding-2023/
- ^ "Where will the new wave of proptech companies take us?". Market Business News. 2020-07-17. Retrieved 2020-07-23.
- ^ Hourie, Ilya (2022-04-19). "Proptech VC Funding Hits Record $4B in First Quarter". The Real Deal New York. Retrieved 2022-10-06.
- ^ "Global Funding To Real Estate Tech Explodes, With Startups Raising $1.7B In 2015". CB Insights – Blog. 2016-02-17. Retrieved 2016-10-20.
- ^ "Global funding for proptech sector grew to £8.5bn in 2017". Property Week. 2018. Retrieved 2018-10-11.
- ^ Putzier, Peter Grant and Konrad (2 July 2019). "Commercial Property Joins Tech Revolution as Spending Soars". Wall Street Journal. Retrieved 2019-08-18.