TeePublic

Source: Wikipedia, the free encyclopedia.
TeePublic
Type of site
E-commerce
Founded2013 (2013)
Headquarters
Founder(s)Josh Abramson, Adam Schwartz
RevenueA$176.8 million (FY23)[1]
ParentArticore (ASXATG)
URLteepublic.com

TeePublic is a platform for custom apparel and designs owned by Articore. The company was founded by Adam Schwartz and Josh Abramson, who had previously co-founded Vimeo and CollegeHumor.[2]

History

In 2011, Abramson bought back BustedTees, an online

IAC. He and Schwartz launched TeePublic in 2013 as an e-commerce crowdsourcing site where artists could upload and sell their designs. The original business model required at least thirty people to commit to buying a shirt before a design went into production,[3] but today, designs are immediately manufactured and sold.[4]
The company has also expanded into other products such as smartphone cases, notebooks, mugs, and canvas prints.

In 2016, TeePublic shipped more than one million products.[5]

In August 2016, the company took down a controversial T-shirt mocking the

tried and acquitted for murder, and Alabama senior tight end O. J. Howard.[7]

In October 2018, Australia-based Articore acquired TeePublic for US$41 million.[8][9]

See also

References

  1. ^ Redbubble Group FY23 Annual Report
  2. ^ Ha, Anthony. "T-Shirt Crowdfunding Site TeePublic Funds 22 Designs In Its First Week". TechCrunch. Retrieved 2017-10-27.
  3. ^ Grigoriadis, Vanessa. "A Message Tee for Every Mood". The Cut (New York Magazine). Retrieved 2017-10-27.
  4. ^ Cooney, Samantha. "The co-founder of College Humor has quietly found success with his newest website". Business Insider. Retrieved 2017-10-27.
  5. ^ Clarke, Willie (6 May 2017). "Hanging by a thread: How the online nerdy T-shirt economy exists in an IP world". Ars Technica. Retrieved 2017-10-27.
  6. ^ Helfand, Zach (2 September 2016). "USC, Alabama reach apparent cease-fire in T-shirt war". Los Angeles Times. Retrieved 2017-10-27.
  7. ^ Heim, Mark (29 August 2016). "Alabama-USC: The story behind 'Our OJ only killed Clemson' T-shirt". AL.com. Retrieved 2017-10-27.
  8. ^ Redrup, Yolanda (24 October 2018). "Redbubble buys US competitor TeePublic for $57 million". The Australian Financial Review. Retrieved 2018-10-30.
  9. ^ Chowdhury, Reza. "TeePublic Acquired by RedBubble for $41M in Cash". AlleyWatch. Retrieved 2018-10-30.