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Total Frat Move & Total Sorority Move

Total Frat Move and Total Sorority Move are news and entertainment brands that consists of college and

New York Times Best selling Book. [1] Both brands are owned and operated by Grandex Inc. and created in 2010. Other Grandex brands are Post Grad Problems, and Rowdy Gentleman. Grandex Inc. was founded by Madison Wickham and Ryan Young, and is based out of Austin Texas. The phrases "total sorority move" and "total frat move" were created to describe behavior indicative of a person in a fraternity or sorority. For example: "You're always wearing your letters. TSM." or "Making sure no veteran pays for a drink tonight. TFM." [1]


Website Features

Columns

Columns are generally stories or written on topics relevant to the Greek Life members the sites appeal to. Columns can be commented on by other users, to start conversation between users that can be seen by any once accessing the site.

News

The News section consists of news worthy stories and videos that may be relevant or entertaining to the Greek Life involved audience of the site. News articles often include images from news sources and videos from

YouTube
.

Photos

The Photos section includes photos submitted by users. Each photo contains an image and caption relevant, humorous, or entertaining to the Greek Life involved members of the site. The Photos sections of the TFM website also include galleries. When enough members of the site post pictures of similar events, people, or subjects they are consolidated into galleries for easy, efficient access.

Video

The Video section of the website includes video footage created to appeal to those in Greek Life, those interested in becoming part of Greek Life. Videos are often funny, satirical, or relevant to the site's audience.

Contest

The Contest section is only featured on TFM and consists of contests like best photo, or best video for chances to win prizes sponsored by Grandex Inc.

The Wall

The Wall section includes short posts, similar to tweets in that they must each be 140 characters or less. The Wall is synced with TFM's and TSM's Twitter account so each is posted in real time.

TFM Sweeheart

The TFM Sweetheart section of Total Fraternity Move consists of photo galleries and short biographies of women selected to be TFM Sweethearts. The term "Sweetheart" is derived from a fraternity tradition: a woman is elected by the men of a fraternity to become the female face of the fraternity based on good moral character, strong scholarship, and social excellence.

Mobile App

The TFM and TSM mobile app is available on iOS and Android enabled devices and hosted by Bearded Pony. The mobile app version contains the same features as the Total Fraternity Move website including: The Wall, Photos, Columns, and Videos.

Total Frat Move Book

The TFM book was written by W.R. Bolen, and published January 15, 2013 by Grand Central Publishing. The book depicts the life of Townes Prescott III from the beginning of his freshman year, through the fraternity rushing and pledging process, up until his senior year. The New York Times ranked the TFM Book as a #1 best seller and has described it as "a satirical celebration of fraternity life [2] [3]

TFM Revenue and Usage

Total Fraternity Move sees roughly 473,604 page views each day, 78,934 of those being unique users. TFM brings in roughly $947.00 in revenue each day and has an estimated worth of $681,840.00. Cite error: The <ref> tag has too many names (see the help page).




  1. ^ a b "Total Frat Move". Total Frat Move. Retrieved March 26 2014.
  2. ^ "Inside The List". Inside The List. Retrieved March 26th 2014.
  3. ^ "Total Frat Move Book Review". Total Frat Move Book Review. Retrieved March 26th 2014.

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