Anokhi

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Anokhi
Founded1970
FounderJohn and Faith Singh
HeadquartersJaipur, India
Key people
Pritam Singh (managing director)
Rachel Bracken Singh (design director)
Websitewww.anokhi.com

Anokhi (Hindi for "remarkable" or "unique") is an Indian retailer based in

natural vegetable dyes.[2] Anokhi works directly with Rajasthani craftspeople, and retails through its 25 stores in India and a few stockists in Europe and the United States
.

History

Anokhi was started by John and Faith Singh in 1970, with the aim of creating contemporary products using traditional Indian techniques.[3] Anokhi's focus was on reviving the hand-block printing techniques of Rajasthani craftspeople in an era of mass-produced clothing.[4][5][6][7]

Operations

Anokhi works directly with artisans who live in villages around Jaipur.

daycare centre at the manufacturing plant and provides educational support for their children.[8]

Anokhi Museum of Hand Printing

The company also runs the Anokhi Museum of Hand Printing in Jaipur, which was reported in The New York Times to be the only museum in India dedicated to the art of hand-block printing.[10][6] The museum is located in a restored haveli whose restoration work was awarded the UNESCO Heritage Award for Cultural Conservation in 2000.[5]

Bibliography

  • Littrell, Mary; Dickson, Marsha (2012). Artisans and Fair Trade: Crafting Development. .

References

  1. ^ Vora, Shivani (5 April 2019). "Five Places to Shop Around Mumbai". The New York Times. Retrieved 26 May 2020.
  2. ^ "The Skill Set". The New York Times. 17 May 2009. Retrieved 26 May 2020.
  3. ^ "Conservationist John Singh dies of heart attack". The Times of India. 15 April 2016. Retrieved 27 May 2020.
  4. ^ Srinivasan, Pankaja (28 May 2016). "Prints off the old block". The Hindu.
  5. ^ a b "Hand block printing in India - Colours of the rainbow | Prospero". The Economist. 8 November 2012. Retrieved 27 May 2020.
  6. ^ a b Amy Yee (27 May 2011). "Indian Print Artisans at Work". The New York Times. Retrieved 26 May 2020.
  7. ^ Hanya Yanagihara (27 October 2016). "When in India, Make Your Own Block-Printed Fabrics". The New York Times. Retrieved 26 May 2020.
  8. ^ a b Littrell & Dickson 2012, p. 48
  9. ^ Littrell & Dickson 2012, p. 48: "Block printing of Anokhi fabric is decentralised in villages around Jaipur...fabrics, dyes and wood blocks are transported to artisans who print in their homes."
  10. ^ Deborah Needleman (18 May 2018). "The Ancient Art of Jaipur Block Printing, and What It Means to India". The New York Times. Retrieved 26 May 2020.

External links

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