Atoms (shoes)
Company type | Private |
---|---|
Industry | Footwear |
Founded | 2019 |
Founders |
|
Headquarters | Brooklyn Navy Yard, New York |
Website | atoms |
Atoms is a privately held footwear brand, based in
designs, develops and sells footwear.[1] Atoms offers quarter size shoes and allows customers to buy pairs of shoes in two different sizes.[2]
History
Atoms was founded by husband and wife Waqas Ali and Sidra Qasim in
Y Combinator's accelerator program.[6] They were inspired by the challenges that most people still wear shoes that do not fit properly.[7] The founders wanted to design a shoe that people would use every day. Atoms started selling via invite-only access on its website and built a waitlist of over 40,000 people before publicly launching on June 3, 2019.[8]
References
- ^ Okwodu, Janelle (3 June 2019). "Meet the Sneaker Brand Set to Disrupt the Fashion Industry". Vogue. Retrieved 28 June 2019.
- ^ Evans, Jonathan (10 June 2019). "Startup Sneaker Brand Atoms Just Fixed One of the Biggest Problems With Shopping for Shoes". Esquire. Retrieved 28 June 2019.
- ^ Stolzoff, Simone (26 November 2018). "Will the Next Great Tech Company Come From the Developing World?". The Atlantic. Retrieved 28 June 2019.
- ^ Khan, Nosherwan (2016-06-15). "The Markhor – Sidra Qasim & Waqas Ali". The Rozee Blog. Retrieved 2023-03-12.
- Dawn.com. Retrieved 28 June 2019.
- ^ Magee, Christine (11 August 2015). "Markhor Takes The Middleman Out Of Designer Shoemaking". TechCrunch. Retrieved 28 June 2019.
- Wall Street Journal. Retrieved 28 June 2019.
- ^ Moore, Kaleigh (16 May 2019). "Why Online Fashion Retailers Are Experimenting With Invite-Only Access". Forbes. Retrieved 28 June 2019.