Brett Yormark
![]() | This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these template messages)
|
Brett Yormark | |
---|---|
![]() Yormark in 2022 | |
Born | Brett Yormark September 28, 1966 |
Nationality | American |
Alma mater | Indiana University Bloomington |
Occupation | Commissioner of the Big 12 Conference |
Predecessor | Bob Bowlsby |
Brett Yormark (born September 28, 1966) is the fifth and current commissioner of the Big 12 Conference, a position he has held since August 1, 2022. Yormark has a diverse professional background in the sports and entertainment landscape, holding top business positions at Palace Sports & Entertainment, Katz Sports, and NASCAR. He was formerly the chief executive officer of Roc Nation. Prior to that, he served as chief executive officer of Brooklyn Sports & Entertainment (BSE Global), where he oversaw the business operations of the Brooklyn Nets organization, the Barclays Center, the New York Islanders, New York Liberty, Nassau Coliseum, and the Nets’ minor team Long Island Nets.[1]
Career
Yormark started his professional career working in various positions in sports and entertainment. In the early 1990s, he began selling TV time to Upper Midwest sports teams at Katz Sports in New York, where he acquired and managed the broadcast sales rights for several NBA, MLB and NHL teams, including the Brewers, Bucks, Timberwolves, and Minnesota Twins.
Yormark then moved on to sell sponsorships for the
In 2005, then Nets owner
In 2019, Yormark left the Brooklyn organization amid the ownership change.
On August 1, 2022, Yormark left Roc Nation to become the commissioner of the Big 12 Conference.[7] On October 30, 2022, three months after his hiring, Yormark came to terms on a new media rights agreement for the Big 12 Conference with partners ESPN and Fox Sports. The six-year agreement, which is worth a total of $2.3 billion, begins in the 2025-26 season and runs through 2030-31.[8]
Personal life
Yormark graduated from Indiana University Bloomington in 1988 with a degree in business. He has two children and is married to Elaina Scotto.[9] His twin brother Michael Yormark is also a business and sports entertainment executive, who currently serves as President & CEO of Roc Nation Sports International. His brother Michael Yormark formerly served as former President & CEO of Sunrise Sports & Entertainment of the Florida Panthers organization as well.[10]
Achievements
Named 40 under Forty,
References
- ^ "Brett Yormark Bio". big12sports.com. Retrieved November 13, 2022.
- ^ "Yormark Leaves NASCAR for NBA". Chief Marketer.com. January 26, 2005. Retrieved November 13, 2022.
- ^ "Brett Yormark". Global service Institute. Retrieved November 13, 2022.
- ^ "Brooklyn Nets CEO Brett Yormark to step down amid ownership change – reports". Skysports.com. Retrieved November 13, 2022.
- ^ Aswad, Jim (April 5, 2022). "Roc Nation Hires Brett and Michael Yormark as Co-CEOs of New Agency". Variety.com. Retrieved November 13, 2022.
- ^ "Roc Nation Enters into Long-Term Partnership with NFL as League's Official Live Music Entertainment Strategists". nflcomminications.com. 2019. Retrieved August 22, 2023.
- ^ "Brett Yormark Bio".
- ^ "Big 12 finalizing six-year, $2.3 billion extension of media rights deal with ESPN and Fox Sports". cbssports.com. October 30, 2022. Retrieved May 31, 2024.
- ^ "Brett Yormark". Jewish Virtual Library. Retrieved November 13, 2022.
- ^ "Michael Yormark". Slapnsportsconference.com. Retrieved November 13, 2022.