Gravy Train (dog food)

Source: Wikipedia, the free encyclopedia.
Gravy Train
Product typeDog food
OwnerPost Consumer Brands
CountryU.S.
Introduced1959; 65 years ago (1959)
Previous owners
Websitegravytraindog.com
1963 ad for Gravy Train by General Foods

Gravy Train is an American dog food brand currently marketed by Post Consumer Brands. On April 28, 2023, it was one of several brands sold by The J.M. Smucker Company to Post Holdings, in a deal valued at $1.2 billion.[1][2]

Originally developed by General Foods, the brand was introduced in 1959 and trademarked in 1960.[3] It was the first brand of dog food to have a brown gravy form when warm water is added to the dry kibble, mixing with the kibble's powder coating. The gravy is intended to make the food more palatable. The advertising catchphrase was "the gravy taste dogs can't wait to finish".

History

Products under the "Gravy Train" brand were originally produced and marketed by General Foods,[4] as part of its Gaines division which included Gaines Meal, Gaines-Burgers as well as Prime Choice and Top Choice.[5]

In 2014, Big Heart Pet Brands, the pet food division of Del Monte Foods, became an independent company, taking over rights to the Gravy Train brand.[6] In March 2015, it was announced that J.M. Smucker had completed the acquisition of Big Heart Pet Brands and its brands portfolio.[7] Big Heart had 2,500 employees at the moment of the purchase.[8]

J.M. Smucker, best known for its jams, jellies, coffee, and other human foods, committed to pay $5.8 billion cash and stock deal for the acquisition. Big Heart was the largest pet food manufacturer in the U.S. by then.[7][9]

In 2023, Gravy Train, along with many other pet food brands such as 9Lives, and Kibbles 'n Bits, was sold to Post Consumer Brands for a value of approximately 1.2 billion dollars.[10][11][12]

Pentobarbital detection in 2018

After pentobarbital—a barbiturate used for euthanasia of dogs, cats and horses—caused the death of a dog on New Year's Eve of 2016, a wide range of pet food brands were tested by WJLA-TV of Washington, D.C., partnered with Ellipse Analytics. The brand that most consistently was found to contain pentobarbital was Gravy Train dog food.

Out of 15 cans of Gravy Train dog food that were tested, 60% tested positive for pentobarbital. The source was identified as likely to be that animals that had been euthanized with pentobarbital had been used for making the dog food. While the levels detected were not considered lethal, the drug is not legally permitted at any concentration in pet food. After declining an on-camera interview, the

U.S. FDA stated that it would "investigate the matter and take appropriate enforcement action".[13]

Nutritional info

Gravy Train primarily consists of byproducts from corn, wheat and soybeans, cellulose gum (the active ingredient that creates the gravy), bone meal, vitamin and mineral supplementation, artificial colors, BHA and rosemary.[14][15]

References

  1. ^ "Post Holdings Completes Acquisition of Rachael Ray® Nutrish®, Nature's Recipe® and Other Select Pet Food Brands". Post Consumer Brands. Retrieved 2023-07-26.
  2. ^ "The J.M. Smucker Co. Completes the Divestiture of Several Pet Food Brands to Post Holdings, Inc". PR Newswire. Retrieved 2023-07-26.
  3. ^ Our History on Gravy Train website
  4. ^ General Foods Corp. v. Perk Foods Co., 13 Feb 1968 on the Casetext website
  5. ^ "History Project's 1984 ad for Gravy Train". Archived from the original on 2006-09-10. Retrieved 2006-10-08.
  6. ^ "Big Heart Pet Brands is the New Name for Del Monte Foods' Pet Products Business". Business Wire. 2014-02-19. Retrieved 2015-02-04.
  7. ^ a b J.M. Smucker adds major pet food brands in ‘transformational’ $5.8 billion purchase by Jim Mackinnon at Ohio.com, 3 Feb 2015 (archived)[1]
  8. ^ The J. M. Smucker Company Completes Acquisition of Big Heart Pet Brands on PR Newswire, 23 Mar 2015
  9. ^ J.M. Smucker acquires Big Heart Pet Brands (Meow Mix, Milk Bones, Kibbles 'n Bits, 9Lives) in a $6 billion deal on Cleveland.com, 24 Mar 2015
  10. ^ "Post Holdings to Acquire Rachael Ray® Nutrish®, Nature's Recipe® and Other Select Pet Food Brands from The J.M. Smucker Co". GlobeNewswire. Retrieved 2023-05-16.
  11. ^ "Post Holdings entering pet food market". Food Business News. Retrieved 3 June 2023.
  12. ^ "Post Holdings acquires pet-food brands from J.M. Smucker". Just Food. Retrieved 3 June 2023.
  13. ^ Fletcher, Lisa (February 9, 2018). "FDA to investigate after report exposes euthanasia drug in dog food". WGME-TV. Retrieved December 8, 2019.
  14. ^ Nutrition info on brand website
  15. ^ Gravy Train Dog Food Review (Dry) at Dog Food Advisor

External links