Heart Peterborough
Global Radio | |
| History | |
|---|---|
First air date | 10 July 1980 |
Former names | Hereward FM (1980–2009) |
Former frequencies | 95.7 FM 1332 MW |
| Links | |
| Website | www |
Heart Peterborough (formerly Hereward FM) was an
History
With the tagline of the station you can really call your own, Hereward Radio began on 95.7 MHz and 225 metres/1332 kHz. Reorganisation of the FM broadcast band moved the station to 102.7 since around 1987/1988, with BBC Radio Cambridgeshire using the former frequency for the Peterborough area.
Notable personalities from the past include the former chief executive of
The station was bought out by the
On 5 January 2009, Hereward FM rebranded as Heart Peterborough, as part of a major rebrand involving twenty-nine stations owned by Global Radio.[1]
On 21 June 2010, Global Radio announced that Heart Peterborough's programming would be merged with Heart Cambridge as part of plans to reduce the Heart network of stations from 33 to 16. It has still got different advertisements to Heart Cambridge.[2] Heart Cambridgeshire's programming began broadcasting from Peterborough on 2 July 2010.[3] On 19 September 2011, the station announced it would relocate to new studios in the Histon area of Cambridge.[4]
Morborne Mast collapse
In October 2004, the 153-metre Morborne mast near Peterborough collapsed after a fire in suspicious circumstances, taking Hereward's DAB service off the air, along with the national and local BBC services. A temporary mast was soon erected, restoring the service and a new permanent mast has since been erected.[5]
References
- ^ Local stations to rebrand in Global Radio shakeup, guardian.co.uk, 16 September 2008
- ^ Global Radio to halve the number of local Heart stations, mediaguardian.co.uk, 21 June 2010
- ^ Heart slims but strengthens Archived 26 June 2010 at the Wayback Machine, RadioToday, 21 June 2010
- ^ Heart Cambridgeshire to leave Peterborough, RadioToday, 19 September 2011
- ^ BBC news East of England Mast fire 'could be deliberate' - Retrieved 1 March 2009