Herbal Magic
Founded | 1995 |
---|---|
Headquarters | 2180 Matheson Boulevard East Mississauga, Ontario L4W 5E1 |
Key people | Troy Nahmiache (President) |
Number of employees | 11-50 |
Website | www |
Herbal Magic is a Canadian weight loss and nutrition company based in Toronto, Ontario that previously operated over 300 weight loss and nutrition centers across Canada as the nation’s largest commercial weight loss company. Today, Herbal Magic operates as an online e-commerce store offering natural health products,[1] wellness accessories,[2] and weight loss programs[3] with virtual weight loss coaching administered via live video, telephone, and email.
History
Herbal Magic was founded in 1995 by Dieter Decker, who opened his first weight loss and nutrition center in
During 2009, Cameron Capital, a Toronto-based firm whose investments include
Since 2016, Herbal Magic weight loss plans and supplements have remained available to Canadians coast to coast through various distributors, as well as their national coaching center in Mississauga, Ontario run by President Troy Nahmiache.[4] All Herbal Magic weight loss programs are now provided virtually through video calls, telephone, and email by certified Personal Health Coaches.
Criticism
The February 5, 2010 episode of the investigative news program CBC Marketplace examined the health effects of Herbal Magic's optional supplement products.[5] The program and its independent experts determined there was insufficient empirical evidence to convince them that the supplements facilitate weight loss. Accordingly, the documentary claimed it observed Herbal Magic salespeople using tactics that lead customers to overestimate the supplements' effectiveness. Marketplace also interpreted Herbal Magic's practice of only telling customers the cost of the program after a free consultation as disingenuous.
2010 Weight Loss Cup
From July to October 2010, Herbal Magic and the
References
- ^ "Supplements". Herbal Magic. Retrieved 2022-12-28.
- ^ "Healthy Living Accessories | Herbal Magic Weight Loss & Nutrition". Herbal Magic. Retrieved 2022-12-28.
- ^ "Weight Loss Plans". Herbal Magic. Retrieved 2022-12-28.
- ^ "Herbal Magic CEO, Founder, Key Executive Team, Board of Directors & Employees". www.cbinsights.com. Retrieved 2022-12-28.
- ^ Johnson, Erica (2009). "Magic in a Bottle?". CBC Marketplace.
- ^ "Herbal Magic Weight Loss Cup: Win by losing". CFL.ca. 2010-07-08. Retrieved 2022-12-28.
External links
- Official website { www.luminexwellness.com }