Li (TV channel)
HDTV | |
History | |
---|---|
Launched | 18 August 2009 1 October 2010 (Malaysia) |
Closed | 7 October 2017 |
Links | |
Website | Official Website |
Li (Life Inspired) was a
The channel is owned by Li TV International Limited and operated by Li TV Asia Sdn Bhd. Its operational headquarters are located in Kuala Lumpur, Malaysia, with regional offices in Singapore and Hong Kong.
The channel was not available in the Philippines.
Star Publications Sdn Bhd served as the airtime sales agent for the channel.
History
On 12 July 2017, Li TV officially announced that it would shutdown on October the same year. The channel concluded operations at midnight on 7 October 2017. The decision was attributed to financial losses, totaling US$1.62 million (RM6.96 million) for the financial year ending in 2017, amidst challenges within the media industry.
Programming
The channels airs international content (programmes from Australia, Europe and the United States), as well as Asia content.
Li featured six content belts:
- Li Ultimate – prime time programmes
- Li Body – wellness programmes
- Li Savour – food programmes
- Li East – Asian programmes
- Li Chic – style programmes
- Li Space – home programmes
Sources
- "About Li, Life Inspired". Litvchannel.com. Retrieved 12 June 2010.