Nee (Perfume song)

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"Nee"
Tokuma Japan Communications
Songwriter(s)Yasutaka Nakata
Producer(s)Y. Nakata
Perfume singles chronology
"Voice"
(2010)
"Nee"
(2010)
"
Laser Beam/Kasuka na Kaori
"
(2011)
Music videos
"Nee" on
YouTube

"Nee" (ねぇ, "Hey") is the seventeenth single released by Japanese girl group Perfume. "Nee" is used in a tie-in campaign with Japanese apparel brand Natural Beauty Basic, as well as the opening song for the anime Koneko no Chi Ponponra Daibōken. The full version of "Nee" was aired on Perfume's radio program Perfume Locks on 21 October 2010.[1] The single was released on November 10, 2010 in Japan.

Promotion and music video

"Nee" is being used as the theme song for Natural Beauty Basic, like previous single "

Natural ni koishite" was used.[2] Like "Natural ni koishite", the video for "Nee" featured outfits created by the clothing line that were simultaneously made available on the website. The music video features the girls dancing on a hexagonal platform, surrounded by winter scenery. At first, each member of Perfume is shown individually and, through the use of CG, appears on screen three times dancing. In the second half, all three members are shown together, with each part of their choreography coming together to create an elaborate dance performance. These scenes are interspersed with Perfume posing against and wandering through a white set of white cutouts of trees, street signs and buildings.[3]

The video, directed by

Kodama Yuichi, was also the basis for four commercials for Natural Beauty Basic. Much like the commercials for "Natural ni koishite", one commercial was made for each member of Perfume dancing with copies of themselves, while the final version is a static shot showing the group choreography.[2]

Track listing

All tracks are written by Yasutaka Nakata

CD
No.TitleLength
1."Nee" (ねぇ ("Hey"))4:27
2."FAKE IT"4:12
3."Nee" (Original Instrumental)4:27
4."FAKE IT" (Original Instrumental)4:11
DVD
No.TitleDirectorLength
1."Nee"Yuichi Kodama 

Chart rankings

Charts (2010) Peak
position
Billboard Adult Contemporary Airplay[4] 3
Billboard
Japan Hot 100[5]
2
Oricon weekly singles[6] 2
Oricon monthly singles[7] 7
Oricon yearly singles[8] 64
11

Certifications

Region Certification Certified units/sales
Japan (RIAJ)[10] Gold 100,000^

^ Shipments figures based on certification alone.

References

  1. ^ "Perfume Locks!" (in Japanese). School of Lock!. 21 October 2010. Retrieved 2010-10-21.
  2. ^ a b "Perfume 新CMであ~ちゃん、のっち、かしゆかが、おねだりダンス!?". Hotexpress (in Japanese). Plantech.Co, Ltd. 5 October 2010. Retrieved 21 October 2010.
  3. ^ "Perfumeだらけ!女性ブランドCMで自分の分身相手にダンス". Natalie (in Japanese). Natasha Inc. 5 October 2010. Retrieved 21 October 2010.
  4. ^ "Japan Billboard Adult Contemporary Airplay". Billboard. November 8, 2010. Archived from the original on May 23, 2011. Retrieved December 10, 2010.
  5. ^ "Japan Billboard Hot 100". Billboard. November 22, 2010. Archived from the original on September 21, 2010. Retrieved December 10, 2010.
  6. ^ Oricon. ねぇ - Perfume (in Japanese). Retrieved December 10, 2010.
  7. ^ "シングル 月間ランキング-ORICON STYLE ランキング" (in Japanese). Oricon. 2010. Archived from the original on December 7, 2010. Retrieved December 10, 2010.
  8. ^ "シングル 月間ランキング-ORICON STYLE ランキング" (in Japanese). Oricon. 2010. Archived from the original on December 7, 2010. Retrieved December 12, 2010.
  9. RIAJ. November 26, 2010. Archived from the original
    on August 27, 2014. Retrieved December 10, 2010.
  10. ^ "Japanese single certifications – Perfume – ねぇ" (in Japanese). Recording Industry Association of Japan. Select 2010年11月 on the drop-down menu

External links

  1. Official Site
  2. Tokuma Japan Communications' Perfume Site