Nothin' on You

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"Nothin' on You"
A picture of B.o.B standing up on the left of the image while laughing, with the words "B.o.B feat. Bruno Mars Nothin' on You" with capital font on the right of B.o.B
Single by B.o.B featuring Bruno Mars
from the album B.o.B Presents: The Adventures of Bobby Ray
ReleasedDecember 15, 2009 (2009-12-15)
Recorded2009
Genre
Length
  • 4:29 (album version)
  • 3:42 (radio edit)
Label
Songwriter(s)
Producer(s)The Smeezingtons
B.o.B singles chronology
"Nothin' on You"
(2009)
"Don't Go There"
(2010)
Bruno Mars singles chronology
"Nothin' on You"
(2009)
"Billionaire"
(2010)
Music video
"Nothin' on You" on
YouTube

"Nothin' on You" is the debut single of both American rapper B.o.B and featured American singer-songwriter Bruno Mars. It is the lead single from the former's debut studio album, B.o.B Presents: The Adventures of Bobby Ray (2010). It was first released on December 15, 2009, via digital download by Atlantic Records. The track was written by B.o.B, Mars, Philip Lawrence, and Ari Levine, with the latter three producing it as the Smeezingtons. "Nothin' on You" was initially written for Lupe Fiasco, but Atlantic Records' chairman, Craig Kallman, gave it to B.o.B after being displeased with Fiasco's version. The song took several months to finish and was born from a hummed melody by Mars and Lawrence.

"Nothin' on You" is a pop rap, R&B and Southern hip hop ballad. Some music critics praised its sweetness and positive vibe, while a few criticized Mars's performance. The song's main structure relies on a Jim Jonsin-helmed-beat. Lyrically, the record aims at a woman's heart by flattering and showing her she is unique. The single reached the number one position in some countries, including the United States and the United Kingdom, the third and fifth spot in Australia and New Zealand, respectively, and the top ten in Canada. It was certified triple platinum by the Recording Industry Association of America (RIAA) and once by Australian Recording Industry Association (ARIA) and Music Canada (MC).

The music video, directed by Ethan Lader, with animation done by George Rausch, was filmed in Los Angeles. It features

53rd Grammy Awards. The song was performed live at The Ellen DeGeneres Show and at the 2010 MTV Video Music Awards
. Both artists have promoted it during their respective several tours.

Background and production

During the summer of 2009, the Smeezingtons were booked for a week of writing sessions for Lupe Fiasco, B.o.B and Travie McCoy.[1] Bruno Mars and Philip Lawrence usually hummed melodies, while Aaron Bay-Schuck, former Atlantic A&R,[2] encouraged both of them to develop the best of those melodies, such as "Nothin' on You" and "Billionaire". In the beginning, they only had scratch chorus demos of "Nothin' on You" and "Billionaire", with a guitar on the backing track and Mars singing on top of it.[1] In an interview to MTV News Mars and Lawrence explained how the song was created. "Me and Phil always had that hook", said Mars; "It was a different melody at first, though," Lawrence added.[3] In 2013, during an interview with Rolling Stone, Mars revealed he took inspiration from Prince's "The Most Beautiful Girl in the World" (1994) for the hook of "Nothin' on You".[4] The instrumental of the song was composed when Ari Levine programmed the drums, based on an old-school hip-hop beat. When Mars heard it, he started playing the piano and "Magically, that melody worked with this track we were doing", the latter explained.[3] "Nothin' on You" was finished a few months later, around November, with B.o.B working with the Smeezingtons to shape it. It was recorded with a couple of different arrangements.[1][5]

Initially, Mars was not supposed to feature on the hook, but his "charisma" when singing it, made the label want to keep his voice after he recorded the final version.[6] However, when "Nothin' on You" was being shown to different music industry decision-makers, one of them tried to give the song to a "blue-eyed blonde" artist instead of Mars, due to his race. That experience made the singer reach his lowest point so far in his career. Mars concluded, "Even with that song in my back pocket to seal the deal, things like that are coming out of people's mouths. It made me feel like I wasn't even in the room."[7] According to American record producer Jim Jonsin, Atlantic Records' chairman, Craig Kallman, wanted him to work on the track for Lupe Fiasco. However, Jonsin pressured Kallman to give the song to B.o.B.[8] Fiasco stated that Kallman told him his lyrics and performance on the record were "wack". Fiasco claimed that the repeated denigration from the label drove him to a breaking point, and to feel "suicidal". Afterwards, his verses were removed and new ones were written by Mars and B.o.B.[9] An unmixed version of the song with Fiasco's verses and Mars's vocals leaked later in the same year.[10] B.o.B. wrote his rendition with Mars, Lawrence, and Levine, who also handled production as the Smeezintons. Levine and Mars played all the instruments on the track, with Brody Brown playing the bass. Levine recorded, engineered and mixed the song at Levcon Studios in California. It was mastered by Chris Gehringer at Sterling Sound, NYC.[11]

Release

"Nothin' on You" was first made available in the United States via

CD single was also made available in Germany on May 21, 2010.[21] On June 15, 2010, the song was released in South Korea with Jay Park's vocals, instead of Mars's verses, by Warner Music Group Asia Pacific.[22] In 2010, a 12" single containing different versions of "Nothin' on You" and "Airplanes" was issued by Atlantic Records in the United States.[23]

Composition and influences

"Nothin' on You" has been described as a

beats per minute.[32] B.o.B and Mars's vocals span from F4 to B5.[32]

Lyrically, the song describes B.o.B throwing away his old habits and telling the girl he loves he wants to "settle down", while flattering her.[28][27] Ashley Lyle from Billboard said that Mars "reassures his lady that there's no one like her" with the verses "I could be chasing, but my time would be wasted".[33] B.o.B, during his verses, makes references appealing not only to younger supporters, "Just like that, girl, you got me froze/ Like a Nintendo 64", but also to older admirers, "Baby you the whole package, plus you pay your taxes".[28] David Jeffries said that the rapper "courts the ladies" on the song along with Mars. He added that B.o.B transmitted his "positive vibes" on "Nothin' on You".[34] B.o.B compared the song's "spirit" to "Bonita Applebum" by A Tribe Called Quest.[5] Mars stated that the lyrics are about someone, saying they come from "real-life experience, whether it's at the time or me back-tracking to how I felt at another moment."[35]

Reception

Critical

"Nothin' on You" received generally positive reviews from most

Jay Z and Alicia Keys, "it's all so goddamn catchy you'd be a fool to give a hoot."[19] Lee Tyler from Blues & Soul's awarded the single 8 out of 10 stars, and commented "Whilst not being content to just please the ear – B.o.B's debut single "Nothin' On You" seems ... laden with instant charisma, stopping only to refresh the parts others cannot reach of late." The critic added, "A delight from start to finish".[30] Angus Batey thought the song would have stuck out in 2010, even without B.o.B's verses, since it is a clear departure from the "in-the-club, eyeing-up-the-booty clichés that have come to pass for romance in hip-hop".[5]

Kenny Herzog of Spin felt "Nothin' on You" to be the only "high point" on the record and called it straightforward "buoyant R&B".[25] David Jeffries of AllMusic began by complementing B.o.B's persona, who he says is "filled with positive vibes and he isn't above pouring on the sweetness as he courts the ladies." Jeffries found "Nothin' on You" to be "perfectly packaged for some Hollywood romantic comedy."[34] Mike Diver from the BBC labeled the single "sweet, summertime RnB", and also said "much of this impressive set showcases a deep appreciation of one of hip hop's four elements, MCing".[26] M.T. Richards of Slant Magazine gave "Nothin' on You" a negative review, calling it "anticlimactic" and a "slow, lulling song that sounds like it was recorded in the midst of a drab winter, and I'll take Sacha Baron Cohen's Bruno over Bruno Mars."[29] Pitchfork's Jayson Greene shared the same opinion, dubbing it as a low moment on the album and criticized Mars's crooning as sounding like an "air-conditioned sub-Coldplay".[31]

"Nothin' on You" was named one of the 100 best summer songs in a list compiled in 2010 by

Idolator, when comparing B.o.B's and Lupe Fiasco's versions of "Nothin' on You", noticed the lack of "audacious and energetic vocals" of the latter, as B.o.B has "more personality" on the track.[10]

Accolades

In 2010, the song was nominated for

Best Rap/Sung Collaboration, and Record of the Year at the 53rd Annual Grammy Awards.[41] It was nominated for Top Rap Song at the 2011 Billboard Music Awards.[42] The single received two awards from ASCAP, one from the Pop Music Awards as one of the Most Performed Songs and Top Rap Song from the Rhythm & Soul Music Awards.[43][44]

Commercial performance

North America

In the United States, "Nothin' on You" debuted at number 89 on the

Pop Songs and Rhythmic Songs, spending 22 and 29 weeks on each chart, respectively.[49][50][51] On the Hot R&B/Hip-Hop Songs chart, the song was only able to peak at number five, on its 30 weeks spent there, in the issued date of May 29, 2010.[52] As of December 2010, "Nothin' on You " has sold 2,668,000 copies in the US.[53] Later, by September 2012, that number rose to 3,062,000 copies sold, which led it to be certified three times platinum by the Recording Industry Association of America (RIAA).[54][55] On the Billboard Hot 100 Year-End chart and in the Billboard Hot Rap Songs, the track placed at number 11 and one, respectively.[56][57] In Canada, the song didn't reciprocate the success it found in the United States, since it only charted in the top 10, with 22 weeks on its chart run.[58] Nevertheless, it was certified platinum by Music Canada (MC), denoting 80,000 copies sold.[59]

International

In the first week in the United Kingdom, May 29, 2010, the song topped the list, with a total of 85,333 copies, replacing Roll Deep and Jodie Connor's "Good Times" at the top of the chart.[60][61] In January 2020, the British Phonographic Industry (BPI) awarded the recording a platinum plaque for track-equivalent sales of 600,000 copies.[62] It also debuted at number one on the UK R&B chart, succeeding Jason Derulo's "Ridin' Solo".[63] The single reached number one in the Dutch Top 40, making the Netherlands the first country where it reached the top spot on a national chart, on the issue date of April 24, 2010.[64] It did so after eight weeks on the chart run and it was able to spend two consecutive weeks on the top.[64] As of May 20, 2010, the song debuted at its peak position of number seven.[65]

It charted at number 12 in Italy and received a gold plaque by the

Gaon).[72][73] On the 2010 Year End Chart list of Gaon, it was number one in South Korea.[74]

Music video

Background and concept

Filmed in Los Angeles, the music video for "Nothin' on You" was directed by Ethan Lader, and the animation process was conducted by George Rausch.[75][76] The video was first shot with a white background with Lader edited it with Final Cut Pro. Afterwards, over 3,000 frames were printed onto paper. Eight people were in charge of tearing every frame by hand, which were then animated and photographed individually with a digital camera. Finally, the frames were imported back into Final Cut Pro. "We took digital stills of and keyed in after animation", Lader concluded, "It was a process and a half".[76]

Development and synopsis

The

America's Next Top Model, Cycle 7, appears as one of the many girls in the video.[79] Five years after the release of the music video for "Nothin' on You", on July 10, American indie pop/rock band American Authors released a video for their song "Go Big or Go Home" with the same "paper cut-out technique". It was also directed by Lander.[80]

Reception

Alyssa Rosenberg of The Atlantic criticized the song's video, saying that it was too "literal", since the track is "about seeing pretty girls! And there are pretty girls to be seen!. However, Rosenberg also thought the collage concept was "cute".[78] The video was nominated at the 2011 MTV Video Music Aid Japan in the Best New Artist Video category.[81] It was also nominated for Video of the Year at the BET Awards 2010, and Best Hip Hop Video at 2010 BET Hip Hop Awards.[38][39]

Live performance

B.o.B and Mars made their debut performance of "Nothin' on You" at MTV Spring Break, on March 26, 2010.

SXSW and then at SuperTraxx.[92][93] The single was also sung during Lopez Tonight.[94] It was the eleventh song of Mars's debut world tour, The Doo-Wops & Hooligans Tour (2010),[95] and eleventh on the Hooligans in Wondaland Tour (2011).[96] It was seventh along with "If I Knew" (2014 set list) on his second world tour, The Moonshine Jungle Tour (2013–14).[97] The single was part of some shows during the 24K Magic World Tour (2017–2018) interpolated with "It Will Rain" (2011).[98]
B.o.B performs the single on all his tours.

Cover versions and media usage

In 2010,

Track listing

Personnel

Credits adapted from the liner notes of B.o.B Presents: The Adventures of Bobby Ray.[11]

Charts

Certifications

Certifications for "Nothin' on You"
Region Certification Certified units/sales
Australia (ARIA)[69] Platinum 70,000^
Canada (Music Canada)[59] Platinum 10,000^
Denmark (IFPI Danmark)[140] Gold 45,000
Italy (FIMI)[67] Gold 15,000*
New Zealand (RMNZ)[71] Gold 7,500*
United Kingdom (BPI)[62] Platinum 600,000
United States (RIAA)[55] 3× Platinum 3,000,000

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
Sales+streaming figures based on certification alone.

Release history

Release dates and formats for "Nothin' on You"
Country Date Format Label Ref.
United States December 15, 2009 Digital download Atlantic [12]
United States February 2, 2010 Rhythmic contemporary
  • Atlantic
  • Grand Hustle
[13]
Brazil May 14, 2010 EP Warner Music Group [16]
Ireland [17]
United Kingdom [15]
May 17, 2010 Digital download Atlantic [18]
CD single [20]
Germany May 21, 2010 [21]
South Korea June 15, 2010 Warner Music Group Asia Pacific [22]
United States 2010
12" single
Atlantic [23]

See also

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