Out of Mind (song)
"Out of Mind" | ||||
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Single by Tove Lo | ||||
from the EP Truth Serum and the album Queen of the Clouds: The Blueprint Edition | ||||
Released | 16 October 2013 | |||
Recorded | 2013 | |||
Genre | Pop | |||
Length | 3:06 | |||
Label | Universal Music | |||
Songwriter(s) |
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Producer(s) |
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Tove Lo singles chronology | ||||
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"Out of Mind" is a song by Swedish recording artist Tove Lo for her debut extended play, Truth Serum (2014). It was written by Lo alongside Alx Reuterskiöld and produced by The Struts with Reuterskiöld. The song was released on 16 October 2013 as the lead single from Truth Serum by Universal Music. It was also her third single overall, after "Love Ballad" and "Habits".
Musically, "Out of Mind" is a
A music video for "Out of Mind", directed by Andreas Öhman, was released on 16 October 2013. Its imagery was based on Lo's diary and was filmed in the woods and other deserted places in
Background and composition
"Out of Mind" is a
In its entirety, [Truth Serum tells] a love story from beginning to end. The song 'Love Ballad' is about the moment you decide to give everything to another person, while 'Habits' shows what happens when everything is screwed up and you just want to freak out. 'Out of Mind' deals with the stage after that, when your broken heart has mended, but the scars are still there.[11]
Some critics had similar opinions about the song's meaning. Lauren Down of
Reception
The song was met with positive reaction by critics.
Music video
On 10 August 2013, Lo announced that she had started filming the music video for her new single.[18] The music video for "Out of Mind" was directed by Andreas Öhman, a member of Swedish production company Naive.[19] It was filmed in the woods and in different deserted places in Stockholm.[20] The imagery was based on Lo's diary; in an interview with Swedish website PSL, she explained that:
It started with the idea that all of my "demons and dark thoughts" would literally fly out of my head in the video. I'm trying to get rid of them, but I can't. I got help from a friend of mine to develop the idea, and when I said I was willing to lend the excerpts of my diary as inspiration for the illustrations he simply said, 'I have the perfect artist for this'. Then, the artist, Anton Ingvarsson, got a letter from me—which he later promised to burn—with excerpts I plucked out of my diary. It was incredibly scary and a little embarrassing at the same time. Then, Anton sent me some really cool graphics that he painted that set the whole tone for the video. The whole video gives me a lot of disclosure, both on the inside and on the outside but I like it. It gives me so much anxiety and pride at the same time!.[20]
On 11 October 2013, Universal Music Sweden posted a 16 seconds teaser of the video on its YouTube channel.
Live performances
Tove Lo performed "Out of Mind" and "Not Made For This World" for the first time alongside "Habits" and "Love Ballad" at Swedish radio station
Lo performed "Out of Mind" alongside the other songs from Truth Serum and "
Credits and personnel
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Credits are adapted from the Truth Serum liner notes.[2]
Charts
Chart (2013) | Peak position |
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Finland Airplay ( Radiosoittolista)[17]
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39 |
Release history
Country | Date | Format | Record label |
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Sweden[6] | 16 October 2013 | Digital download | Universal Music |
Norway[7] | |||
Israel[38] |
References
- Idolator. 11 October 2013. Retrieved 10 October 2015.
- ^ a b Truth Serum (liner notes). Tove Lo. United States: Universal Music Group. 2014. 602547210098.
{{cite AV media notes}}
: CS1 maint: others in cite AV media (notes) (link) - ^ a b "Video: Tove Lo – Out Of Mind". Unrecorded. Archived from the original on 23 December 2015. Retrieved 13 October 2015.
- ^ a b Down, Lauren. "Tove Lo – Out Of Mind: New music from Sweden". The Guardian. Archived from the original on 21 October 2013. Retrieved 11 October 2015.
- ^ a b Oliver, Ben. "The 50 Best Bets Of SXSW 2014 (Part 4)". We Listen Hear. Archived from the original on 13 October 2015. Retrieved 24 October 2015.
- ^ a b "Tove Lo släpper ny singel "Out of Mind" 16 oktober" (in Swedish). My News Desk. 17 October 2013. Archived from the original on 29 October 2013. Retrieved 10 October 2015.
- ^ a b "Tove Lo" (in Norwegian). Universal Music Norway. Archived from the original on October 11, 2015. Retrieved 10 October 2015.
- ^ a b c d Savage, Mark (11 April 2014). "Tove Lo: A Swedish pop star in waiting". BBC News. Archived from the original on October 21, 2015. Retrieved 10 October 2015.
- ^ Graves, Shahlin (5 December 2013). "Interview: Musical crush – Tove Lo". Coup de Main Magazine. Retrieved 10 October 2015.
- ^ a b c Florino, Rick. "Interview: Tove Lo". Artistdirect. Retrieved 23 October 2015.
- ^ "Bylarm 2014". Sched.org. Archived from the original on 27 March 2016. Retrieved 10 October 2015.
- ^ Hampp, Andrew (19 March 2014). "Tove Lo Debuts Talks 'Truth Serum' EP, Working With Adam Lambert". Billboard. Retrieved 11 October 2015.
- ^ a b c Lansky, Sam (16 October 2013). "Tove Lo Breaks Old Habits In New Single 'Out Of Mind': Listen". Idolator. Retrieved 11 October 2015.
- ^ Littleskare, Tord. "Tove Lo – Truth Serum EP". Gaffa Norway (in Norwegian). Archived from the original on 19 February 2015. Retrieved 11 October 2015.
- Redbull.com. Retrieved 11 October 2015.
- ^ Law, Tarynn. "White Girl Dance Corner". Under the Gun Review. Archived from the original on 31 January 2016. Retrieved 11 October 2015.
- ^ a b "Tove Lo: Out of Mind" (in Finnish). Musiikkituottajat. Retrieved 25 January 2016.
- ^ "Tove Lo – Facebook". Facebook. 10 August 2013. Archived from the original on 15 November 2015. Retrieved 15 November 2015.
- Radar Magazine. 16 October 2013. Archived from the originalon 4 July 2014. Retrieved 23 October 2015.
- ^ a b "Premiär: Tove Lo – 'Out of Mind'". PSL. 15 October 2013. Archived from the original on 24 October 2015. Retrieved 23 October 2015.
- ^ "Tove Lo – 'Out Of Mind' (Teaser)". YouTube. 11 October 2015. Archived from the original on 24 October 2015. Retrieved 23 October 2015.
- ^ "Preview: Tove Lo – Out of Mind". Pop On and On. 11 October 2013. Archived from the original on 24 October 2015. Retrieved 23 October 2015.
- ^ a b "Tove Lo – Out Of Mind". YouTube. Retrieved 23 October 2015.
- ^ "Video Premiere: Tove Lo – Out of Mind". Slack-Time. Archived from the original on 24 October 2015. Retrieved 23 October 2015.
- ^ Thane, Rich (11 April 2013). "Listen: Tove Lo live in session for Sweden's P3 Radio". The Line of Best Fit. Archived from the original on 20 October 2015. Retrieved 20 October 2015.
- ^ "Pop Live: Tove Lo – Out of Mind". Pop On and On. Archived from the original on 2 December 2013. Retrieved 13 October 2015.
- ^ "Tove Lo live". Yle. Archived from the original on 24 October 2015. Retrieved 24 October 2015.
- ^ "Tove Lo WiMP-teltet, by:Larm, torsdag 27. februar 2014". Gaffa Norway (in Norwegian). 28 February 2014. Archived from the original on 22 December 2015. Retrieved 11 October 2015.
- TV4. Archived from the originalon 31 January 2016. Retrieved 13 October 2015.
- ^ Tarmo, Eero (27 March 2014). "Tiistaijumppaa Tavastialla: Tove Lo – 25.3.2014 Tavastia, Helsinki". Soundi Magazine (in Finnish). Archived from the original on 21 October 2015. Retrieved 20 October 2015.
- ^ O'Brien, George (3 April 2014). "Tove Lo and Kill J play joint debut London shows at Notting Hill Arts Club". The Line of Best Fit. Retrieved 20 October 2015.
- ^ a b "Review: Tove Lo at Notting Hill Arts Club". Discopop. 3 April 2014. Retrieved 26 January 2016.
- ^ Cragg, Michael (3 April 2014). "Tove Lo review – 'A punchy UK debut'". The Guardian. Retrieved 26 January 2016.
- ^ Bell, John (7 May 2014). "Tove Lo plays second UK gig at sold out Hoxton Bar & Kitchen". The Line of Best Fit. Retrieved 20 October 2015.
- ^ "Tove Lo at JBTV Studios, 7.6.14". Free Your Music Soul. 6 July 2014. Archived from the original on 21 October 2015. Retrieved 20 October 2015.
- ^ Rhoades, Lindsey (2 October 2014). "Tove Lo – Webster Hall 10/1". The Village Voice. Archived from the original on 25 June 2015. Retrieved 8 February 2016.
- ^ Stanley-Are, Sarah (12 October 2015). "Pop star Tove lo stays high at First Rave". City Pages. Retrieved 23 January 2016.
- ^ "Out of Mind – Single". iTunes Store. Archived from the original on 26 February 2015. Retrieved 23 October 2015.
External links
- "Out of Mind" on YouTube