Outblaze

Source: Wikipedia, the free encyclopedia.
Outblaze
FoundedHong Kong (1998)
HeadquartersHong Kong
Key people
Yat Siu, CEO
Yusuf Goolamabbas, CTO
Rita Kong, CFO
ProductsApps and games including Pretty Pet Salon
Websitewww.outblaze.com

Outblaze is a

Web applications, the company gradually transitioned to the video game industry. In 2009 Outblaze sold its messaging business unit in order to focus primarily on digital entertainment
.

History

Outblaze was founded in 1998 in

spam solution. In 2009 Outblaze sold its messaging assets to IBM, which incorporated them in LotusLive.[4][5] Since then Outblaze has focused its attention on video and online gaming, smartphone apps, and social network applications.[6]

Products

Outblaze's various smartphone game apps have been downloaded about 30 million times for iOS and Android devices as of September 2011.[7]

Advocacy

Outblaze has engaged in a number of policy discussions, primarily via consultation and position papers authored by Outblaze executives.

In 2004 the Organisation for Economic Co-operation and Development (

ITU
.

The Office of the Telecom Authority (OFTA) of Hong Kong put out a consultation paper in June 2004 requesting comments on Proposals to contain the problem of unsolicited electronic messages.[10] The Outblaze response encouraged the government to adopt a range of measures to effectively combat spam, among them: opt-in standards, prompt removal of spammers and hacked or insecure systems, adoption of authenticated email schemes, unequivocal anti-spam legislation, rapid response times at ISPs, and diffusion of better email marketing management techniques.[11] The response was approved and endorsed by the Asia-Pacific chapter of the Coalition Against Unsolicited Commercial Email (CAUCE).

See also

References and footnotes

  1. ^ "How Outblaze Outlasted the Bubble", BusinessWeek, August 19 2002.
  2. ^ "Economies of Scale in E-Mail Security", ISP Planet, November 17 2005.
  3. ^ "Exterminating the nuisance of spam", CNET News.com, December 4 2006.
  4. ^ IBM Announces Intent to Acquire Outblaze's E-Mail Service Assets, IBM, January 15, 2009
  5. ^ Angela Ashenden, SaaS takes centre stage at Lotusphere Archived 2009-01-31 at the Wayback Machine, IT-Director.com, January 23, 2009
  6. ^ "Some Outblaze Milestones", Outblaze Web site.
  7. ^ "Outblaze Gets to 30M Installs, Sees 30% Higher ARPU on Android Than on iOS". Inside Mobile Apps. September 8, 2011. Archived from the original on August 23, 2014. Retrieved September 21, 2011.
  8. ^ "Spam Issues in Developing Countries", OECD Directorate for Science, Technology and Industry, May 25 2005.
  9. ^ itu.int
  10. ^ ofta.gov.hk
  11. ^ Response to OFTA consultation paper: Proposals to contain the problem of unsolicited electronic messages, Outblaze, October 2005.

External links