Slow It Down (East 17 song)

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"Slow It Down"
Single by East 17
from the album Walthamstow
Released3 April 1993
Genre
Length4:45
London Records
Songwriter(s)Tony Mortimer
East 17 singles chronology
"Deep"
(1993)
"Slow It Down"
(1993)
"West End Girls"
(1993)
Music video
"Slow It Down" on
YouTube

"Slow It Down" is a song by British

London Records as the fourth single from their debut album, Walthamstow (1993). It was written by band member Tony Mortimer
, and was a number one hit in Israel, as well as peaking within the top 10 in Lithuania. In Ireland and the United Kingdom, the single was a top-20 hit.

Critical reception

In his weekly UK chart commentary,

PM Dawn. Quality bumfluff and better hats than Take That!"[2] Tom Doyle from Smash Hits gave it two out of five, viewing it as "their weakest single to date."[3]

Music video

A music video was produced to promote the single, directed by Chris Clunn and Lawrence Watson.[4] It shows the band performing in front of a white backdrop. The video was later made available on YouTube in August 2020.[5]

Charts

Chart (1993) Peak
Position
Europe (
Eurochart Hot 100)[6]
39
Ireland (IRMA)[7] 12
Lithuania (M-1)[8] 8
Netherlands (Dutch Top 40 Tipparade)[9] 14
Netherlands (Single Top 100)[10] 50
UK Singles (OCC)[11]
13
UK Dance (Music Week)[12]
57

References

  1. ^ Masterton, James (4 April 1993). "Week Ending April 10th 1993". Chart Watch UK. Retrieved 11 September 2021.
  2. NME
    . p. 19. Retrieved 5 May 2023.
  3. ^ Doyle, Tom (17 March 1993). "New Singles". Smash Hits. p. 51. Retrieved 9 December 2022.
  4. ^ "East 17: Slow It Down". IMDb. Retrieved 11 September 2021.
  5. ^ "East 17 - Slow It Down (Official Video)". YouTube. 4 August 2020. Retrieved 11 September 2021.
  6. ^ "Eurochart Hot 100" (PDF). Music & Media. Vol. 10, no. 18. 1 May 1993. p. 23. Retrieved 24 March 2024.
  7. ^ "The Irish Charts – Search Results – Slow It Down". Irish Singles Chart. Retrieved 9 April 2023.
  8. ^ "M-1 TOP 40". M-1.fm. 27 June 1993. Archived from the original on 2 April 2015. Retrieved 6 April 2022.
  9. ^ "East 17 – Slow It Down" (in Dutch). Dutch Top 40. Retrieved 14 November 2021.
  10. ^ "East 17 – Slow It Down" (in Dutch). Single Top 100.
  11. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved 9 April 2023.
  12. ^ "Top 60 Dance Singles" (PDF). Music Week. 17 April 1993. p. 30. Retrieved 9 April 2021.