Steve Porter (producer)

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Steve Porter
Birth nameStephen Porter
OriginAmherst, Massachusetts
GenresMashup, progressive house, EDM
Occupation(s)Disc jockey
Years active1999–present
LabelsPorterhouse Media
PH Recordings
Websitehttp://djsteveporter.com

Steve Porter (born c. 1978) is an American music video producer, remixer and DJ originally from Amherst, Massachusetts. He is best known for his pop-culture mashup remixes and studio work as a progressive house producer.

Porter began producing music while attending

Daytime Emmy Award
nomination.

Early life

Steve Porter was born in Amherst, Massachusetts, around 1978, the son of Catharine and Roger S. Porter. Catherine was an ombudsman at the University of Massachusetts Amherst,[1] and Roger founded the school's polymer science and engineering department.[2][3]

Porter was interested in sports from a young age, in part because of the NHLPA Hockey '93 video game for the Sega Genesis.[4] He attended Williston Northampton School, where he was part of a club for "budding DJs". He graduated from the school in the 1990s.[5]

Career

As a DJ, Porter was discovered by

Coachella.[7] During this time, he released several progressive house albums, which received mixed to positive reviews from critics.[8][9][10] In 2009, he ranked number 2 in the DJ Times "America's Best DJ" poll.[5][11]

Early remixes

Porter partnered with Vince Offer following the success of the "Rap Chop" remix.

Interested in branching out from traditional DJing, Porter began working on video remixes of commercials and celebrities. One of these remixes was a music video called "Rap Chop", which remixed the

Cillit Bang remix,[13] while Jason Lutz, in an article written for Billboard, compared Porter's mashup to similar viral video works by Mike Relm and The Gregory Brothers.[14]

In June, Porter released another remix entitled "Press Hop", which featured footage of basketball player Allen Iverson and his "practice" press conference, as well as a controversial rant by American football coach Mike Gundy.[15] The "Press Hop" video was viewed over 3 million times.[4]

In July 2009, because of the success of the "Rap Chop" video, Porter partnered with Vince Offer to produce official commercials for Offer's products. Porter was also contracted by FedEx, and the "Press Hop" remix aired on ESPN.[12] The "Press Hop" remix also helped Porter gain attention from other sports associations.[16]

PorterHouse Media

Because of the success of his early remixes, Porter founded a production company,

multi-media company based in Holyoke, Massachusetts. The company's main service is creating viral media remixes as advertisements for sports teams and leagues and television networks such as ESPN, ABC, and NBC. By 2012, the company had produced approximately 100 video remixes, each of which takes between 100 and 250 hours to create.[7] Most of them are about 30 seconds long.[16]

In 2010, PorterHouse Media partnered with

Goodby Silverstein & Partners to produce advertisements for the National Basketball Association's "Where Amazing Happens" campaign. They produced four commercial spots, "Where Defense Happens", "Where Clutch Happens", "Where Determination Happens", and "Where Stepping Up Happens", which each remixed footage of basketball players into rap songs.[17] In the same year, PorterHouse Media also produced a series of advertisements for ESPN's Sunday NFL Countdown and CBC Television's Hockey Night in Canada.[4] Although Porter's remixes are generally well received, fans of his early work as a DJ are often critical of his commercial work.[18]

Other work

Porter's remix of "Put Your Faith In Me" by

This led to a series of subsequent collaborations with the magazine.

Porter also did a mashup of Jeff Dunham's NBC-special "Unhinged in Hollywood".[20]

Awards and recognition

Year Work Category Award Result
2006 DJ DJ Top 100 DJs, DJ Magazine[citation needed]
2009 DJ DJ America's Best DJ, DJ Times[citation needed]
2011 Press Hop 2 Video Remixes/Mashups Webby Award Nominated[21]
2012 Most Creative People Ranked number 60 on Fast Company's list [citation needed]
2012 All He Does Is Win (Remix) Best

Video Mashup

Webby Award
Won[22]  
2013 So Disrespectful (Remix) Best

Video Mashup

Webby Award Won[23]
2013 Mashups for Good Morning America, ABC Outstanding Promotional Achievement
Daytime Emmy Award
Nominated[citation needed]
2013 Team USA Tribute Video-

Best Editing

Webby Award Honoree[24]

Discography

Albums

  • Homegrown (2005)
  • Planet P (with Funk Harmony Park) (2005)
  • Porterhouse (2006)
  • Porterhouse Volume 2 (2007)
  • Essential Mix (2007)

EPs

  • Operation Berlin (2006)
  • The Control (2009)

References

  1. ^ "Campus Invited to Honor Catharine Porter, Former University Ombudsperson". University of Massachusetts Amherst. 2015-09-17. Retrieved 2015-11-05.
  2. ^ Antosiewicz, Frank (1998-09-07). "Researcher Roger Porter Dies". Plastic News. Retrieved 2015-11-05.
  3. ^ "UMass Professor Emeritus Roger Porter, First Head of Polymer Science and Engineering Dept., Dies at Age 70". University of Massachusetts Amherst. 1998-08-26. Retrieved 2015-11-05.
  4. ^ a b c Hicks, Brandon (2010-12-07). "DJ Steve Porter remixes HNIC". CBC News. Retrieved 2015-10-22.
  5. ^ a b c d Medeiros, Matt (2011-05-09). "Steve Porter of Holyoke followed varied path to the founding of Porterhouse Media". The Republican. MassLive. Retrieved 2015-10-22.
  6. ^ Porter, Steve (2005-07-26). "Chris Fortier: Much More Than "Progressive"" (Interview). Interviewed by JIVE news. JIVE.
  7. ^ a b Cortez, Samantha (2012-07-11). "After Getting 14 Million YouTube Views, This DJ Started Creating Video Remixes For Big Brands". Business Insider. Retrieved 2015-10-22.
  8. ^ Rinehart, Dave (2007). "Porterhouse Vol. 2 mixed by Steve Porter". Resident Advisor. Retrieved 2015-10-22.
  9. Allmusic
    . Retrieved 2015-10-22.
  10. Allmusic
    . Retrieved 2015-10-22.
  11. ^ "2009 Results". America's Best DJ. DJ Times. 2009. Retrieved 2015-10-22.
  12. ^ a b Anderson, Kyle (2009-07-14). "'Rap Chop' And 'Press Hop' DJ Turns Viral Video Into Big Business". Newsroom. MTV. Archived from the original on 2012-07-12. Retrieved 2015-10-22.
  13. ^ Kiss, Jemima (2009-05-01). "Guardian Viral Video Chart: Why you need a Slap Chop, and becoming a superhero". The Guardian.
  14. ^ Lutz, Jason (2010-08-24). "YouTube auteurs remix videos into pop music hits". Billboard. Reuters. Retrieved 2015-10-23.[dead link]
  15. ^ Herrera, Tom (February 14, 2011). "Justin Bieber's Ringtone: 'Come After Me! I'm a Man! I'm 40!'". AOL News. Retrieved October 11, 2011.[permanent dead link]
  16. ^ a b Petersen, Matt (2010-05-14). ""All I Gotta Do Is Focus": DJ Steve Porter, the Man Behind the NBA Playoffs Ads". Bleacher Report. Retrieved 2015-11-05.
  17. ^ Thomas, Vincent (2010-05-03). "Where the Remix Happens". Retrieved 2015-10-22.
  18. ^ McCarthy, Zel (2013-06-21). "Steve Porter: From Nightclubs to NBA, the DJ Talks About His Video Remixing Evolution". Billboard. Retrieved 2015-10-22.
  19. Rolling Stone
    . Retrieved 2015-10-22.
  20. ^ "Unhinged in Hollywood Official Mashup : JEFF DUNHAM". YouTube. Archived from the original on 2021-12-21. Retrieved 2020-08-26.
  21. ^ "NEW Webby Gallery + Index". NEW Webby Gallery + Index. Retrieved 2020-11-10.
  22. ^ "NEW Webby Gallery + Index". NEW Webby Gallery + Index. Retrieved 2020-11-10.
  23. ^ "NEW Webby Gallery + Index". NEW Webby Gallery + Index. Retrieved 2020-11-10.
  24. ^ "NEW Webby Gallery + Index". NEW Webby Gallery + Index. Retrieved 2020-11-10.

External links