21 (Hunter Hayes song)

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"21"
Single by Hunter Hayes
from the album The 21 Project
ReleasedMay 21, 2015 (2015-05-21)
Genre
Length3:13
LabelAtlantic Nashville
Songwriter(s)
Producer(s)
Hunter Hayes singles chronology
"Light Me Up"
(2015) 		"21"
(2015) 		"Yesterday's Song"
(2016)

"21" is a song recorded by American

21
(2015). "21" impacted country radio on June 8, 2015 and entered the Billboard Country Airplay chart at number 32.

Composition

"21" is a mid-tempo

Taste of Country noted the song's lyrics as being more superficial and straightforward than those on his previous album, Storyline (2014).[5] A chant of "nah nah nah" opens the song, over a guitar riff that Hayes added as part of his effort to personalize the song, and is repeated again at the end of each chorus. It has been described as a "party song" by critics including Brian Mansfield of USA Today.[1]

The song was written by Dallas Davidson, Kelley Lovelace, and Ashley Gorley, although Hayes made changes to the arrangement with Davidson's approval.[5] Billboard credits him as a songwriter for his contributions.[6] Hayes also co-produced the song with Dann Huff.

Background and release

On May 11, 2015, Country Aircheck published a full-page ad online with a black-and-green calendar bearing Hayes' official logo and highlighting the date May 21, leading to speculation that his then-upcoming single would be released on that date.[7] Hayes continued promoting the single by posting twenty-one consecutive tweets containing only solid-black images, alluding to the song's title.[8] He confirmed the title on May 18 and 19, by posting a black square with a green 2 on the left half and a green square with a 1 on the right half, respectively, on those dates.[9][10] On May 21, 2015, the song was released to streaming services and to iTunes UK, and was made available to country radio.[2][3] It was released to digital retailers in Canada and the United States on May 26, 2015.[4][11] The song official impacted country radio on June 8, 2015.[12]

Music video

The music video was directed by Kristin Barlowe and premiered in June 2015.[13]

Chart performance

"21" debuted at number 32 on the Billboard Country Airplay chart for the week ending June 6, 2015.[14] The song has sold 117,000 copies in the US as of December 2015.[15]

Chart (2015) Peak
position
Canada (Canadian Hot 100)[16] 65
US
Bubbling Under Hot 100 Singles (Billboard)[17]
 14
US Country Airplay (Billboard)[18] 21
US Hot Country Songs (Billboard)[19] 26

Year-end charts

Chart (2015) Position
US Country Airplay (Billboard)[20] 76
US Hot Country Songs (Billboard)[21] 66

Release history

Country Date Format Label Ref.
United States May 21, 2015 Streamed audio Atlantic Nashville [2]
United Kingdom Digital download [3]
Canada May 26, 2015 [11]
United States [4]
June 8, 2015 Country radio [12]

References

  1. ^
    Gannett Company
    . Retrieved 27 May 2015.
  2. ^ a b c d Betts, Stephen L. (21 May 2015). "Hear Hunter Hayes Go Big With New Song '21'". Rolling Stone. Wenner Media. Retrieved 27 May 2015.
  3. ^
    Apple Inc
    . Retrieved 28 May 2015.
  4. ^
    Apple Inc. Archived from the original
    on 27 May 2015. Retrieved 27 May 2015.
  5. ^ a b c Taste of Country Staff (21 May 2015). "Hunter Hayes, '21' [Listen]". Taste of Country. Townsquare Media. Retrieved 27 May 2015.
  6. ^ "Billboard Country Update" (PDF). Billboard. Prometheus Global Media. June 1, 2015. Retrieved 22 July 2015.
  7. ^ Cantor, Brian (12 May 2015). "Hunter Hayes' New Single Apparently Arrives on May 21". Headline Planet. Cantortainment. Retrieved 28 May 2015.
  8. ^ Cantor, Brian (17 May 2015). "Hunter Hayes Teases New Single; Posts 21 Black Pictures on Twitter". Headline Planet. Cantortainment. Retrieved 28 May 2015.
  9. ^ Hunter Hayes. "Hunter Hayes - Timeline Photos" (18 May at 23:01). Facebook. Retrieved 28 May 2015.
  10. ^ Hunter Hayes. "Hunter Hayes - Timeline Photos" (19 May at 23:01). Facebook. Retrieved 28 May 2015.
  11. ^
    Apple Inc. Archived from the original
    on 27 May 2015. Retrieved 27 May 2015.
  12. ^ a b "R&R :: Going For Adds :: Country". Radio & Records. Archived from the original (Week Of: June 8, 2015) on 22 May 2015. Retrieved 27 May 2015.
  13. Country Music Television
    . Retrieved June 27, 2015.
  14. ^ Trust, Gary (25 May 2015). "Chart Highlights: Taylor Swift Blasts Onto Pop Songs With 'Bad Blood'". Billboard. Prometheus Global Media. Retrieved 27 May 2015.
  15. ^ Bjorke, Matt (December 14, 2015). "The Top 30 Digital Singles: December 14, 2015". Roughstock.
  16. ^ "Hunter Hayes Dupe 1 Chart History (Canadian Hot 100)". Billboard. Retrieved 4 June 2015.
  17. Bubbling Under Hot 100
    for Hunter Hayes. Retrieved 22 July 2015.
  18. ^ "Hunter Hayes Dupe 1 Chart History (Country Airplay)". Billboard. Retrieved 27 May 2015.
  19. ^ "Hunter Hayes Dupe 1 Chart History (Hot Country Songs)". Billboard. Retrieved 28 May 2015.
  20. ^ "Billboard Country Update for December 14, 2015" (PDF). Billboard. Prometheus Global Media. December 14, 2015. p. 7. Retrieved December 15, 2015.
  21. ^ "Best of 2015: Hot Country Songs". Billboard. Prometheus Global Media. 2015. Retrieved December 9, 2015.


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