Absolute Xtreme
History | |
---|---|
First air date | 5 September 2005 |
Last air date | 1 October 2009 |
Former names | Virgin Radio Xtreme |
Absolute Xtreme was a digital radio station broadcasting in the United Kingdom, which played new alternative music.
History
Virgin Radio Xtreme, as it was initially branded, launched at 12.15am on 5 September 2005 by then Virgin Radio DJ, Steve Harris. Its music policy aimed at playing modern rock for a youth audience.
Since the departure (to rival station
Originally part of the
As a result of the sale of the Virgin Radio stations and the rebranding of Virgin Radio to Absolute Radio, on 1 September 2008, it was announced that Virgin Radio Xtreme would be rebranded as Absolute Xtreme on 29 September 2008.[2]
In October 2009, it was announced that Absolute Xtreme would be replaced on DAB and digital TV by an all-1980s music station, Absolute Radio 80s, with listeners seeking alternative music redirected to new user-controlled station dabbl, which itself closed in 2010.
Former DJs
- Steve Harris
- David "Silent Dave" Lambert
Tuning In
- DAB Digital Radio in London on the Switch Multiplex
- Freesat Channel 726
- Sky DigitalChannel 0200
- Virgin Media Channel 951
References
- ^ Andrews, Amanda (30 May 2008). "Virgin Radio is sold to Absolute for £53.2m". The Times. London. Retrieved 30 May 2008.
- ^ Barnett, Emma (1 September 2008). "Plans revealed to rebrand Virgin Radio as Absolute". Brand Republic. Archived from the original on 7 September 2008. Retrieved 1 September 2008.
External links