Byredo
| Company type | Parent Puig | |
|---|
Byredo is a Swedish company that produces fragrances, leather goods, and accessories.
History
In 2013, Gorham sold a majority stake of the company to London-based investment firm Manzanita Capital.
Collaborations
Perfumer Jérôme Epinette has created some scents for the brand — Byredo.[8] In 2016 Byredo collaborated with photographers Inez and Vinoodh on a fragrance named "1996."[11][12]
In 2018, Byredo collaborated with Off-White's Virgil Abloh on a fragrance named "Elevator Music."[13]
Byredo has also collaborated with IKEA on a home fragrance [14][15] – releasing the OSYNLIG candle collection in 2020.[16] In 2021, Byredo launched the fragrance Space Rage in partnership with the singer Travis Scott.[17]
In March 2022, Ben Ghoram (Byredo) and Isamaya Ffrench partner to launch their first make-up collection together.[18]
References
- ^ "Luxury leather handbag collection • Made in Italy | BYREDO". www.byredo.com. Archived from the original on 2021-04-21. Retrieved 2020-05-28.
- ^ "About Byredo". www.byredo.com.
- ^ a b c Manzanita buys majority stake in Byredo 1 May 2013
- ISSN 0029-7712. Retrieved 2023-07-27.
- ^ Lisa Niven, Vogue Meets Byredo's Ben Gorham Vogue, 1 September 2016
- Surface magazine, October 20, 2017
- ^ Women's Wear Daily, Manzanita Capital Buys Byredo Stake: The owner of SpaceNK and Diptyque has purchased a majority stake in the Swedish fragrance house. Samantha Conti, April 29, 2013
- ^ a b Christopher Stocks, Name game: Byredo celebrates its tenth anniversary with a nameless fragrance wallpaper.com 6 Sep 2016
- ^ "Puig snaps up majority stake in cool Swedish fragrance brand Byredo". 31 May 2022.
- ^ Weil, Jennifer (2023-11-20). "EXCLUSIVE: Byredo Is Launching Fine Jewelry". WWD. Retrieved 2023-11-20.
- ^ Maria Ward, Party Like It’s 1996: Byredo and Inez and Vinoodh Celebrate Their Fragrance Collaboration Vogue, December 9, 2016
- ^ 1996 Inez & Vinoodh fragrantica.com
- ^ "Off-White and Byredo Just Launched a Perfume Called Elevator Music—And It's Already a Cult Obsession". Vogue. 2018-03-03. Retrieved 2022-04-27.
- Observer.com6/14/2017
- ^ The sweet scent of IKEA and Byredo IKEA, 09.06.2017
- Harpersbazaar.com9 November 2020
- ^ Walsh, Savannah (2021-01-19). "It's Lit! Travis Scott's Highly Popular Byredo Collaboration Has Just Been Restocked". ELLE. Retrieved 2021-02-23.
- ^ "Ben Ghoram (Byredo) et Isamaya Ffrench lancent une collection de maquillage". L'Officiel. Retrieved 16 April 2024.
External links
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